RealtyTrac, Reliance Partner for IDX and Lead Capture Solutions
RealtyTrac™ (www.realtytrac.com), the leading online marketplace for foreclosure properties, and Reliance Network LLC (www.reliancenetwork.com), a leading developer of Web-based applications for real estate companies and agents, today announced a new agreement and strategic partnership that will allow Reliance Network’s clients to have real-time access to RealtyTrac’s nationwide foreclosure database of default, auction and bank-owned properties.
Several Reliance Network clients will start receiving the data immediately.
“This is an exciting partnership between Reliance Network and RealtyTrac,” said Rick Sharga, vice president of marketing at RealtyTrac. “This new search application will pull real-time data directly from RealtyTrac’s nationwide foreclosure database, providing users of Reliance Network-powered web sites with a method to access distressed properties, including properties in pre-foreclosure, auction or bank-owned properties. That in turn will help drive more traffic and leads to the agent web sites.”
With real estate in a downturn in most markets nationwide, the foreclosure marketplace is one of the few growing areas in real estate. During 2007, there were more than 2.2 million foreclosure filings — default notices, auction sale notices and bank repossessions — reported on more than 1.2 million properties nationwide, a 75 percent increase in total filings from 2006.
“We are delighted to complete the integration of RealtyTrac’s database into the Reliance Network web site system,” said Mike Soroker, Reliance Network’s CEO. “We are always looking to enhance our product service offering to our client’s customers, and the addition of RealtyTrac and its leadership position certainly meets with this goal. Both Reliance Network and RealtyTrac are well positioned to take advantage of the ever changing real estate market.”
Mike Bujnowski, Reliance Network COO, added: “We are fortunate to partner with RealtyTrac because they share our common demonstrated belief in providing high-quality, technically sound product resources to consumers. As our partnership expands and develops, we expect to deliver even more product services our users will value.”
About Reliance Network
Headquartered in Holland, PA, and its Operation Center in Bellevue, WA, Reliance Network, LLC is leading provider of web-based applications for real estate professionals throughout the U.S. Internet applications include company Intranets and client portal Extranets, along with full marketing-oriented completely customizable Agent web sites with integrated property search. Their property search work encompasses complete IDX and VOW integrated solutions that allow Agents and Brokers to generate and manage leads online from all listings in their respective area of specialty. Its highly effective and continually advancing Lead Generation suite of applications maximizes the overall reach of user’s web system, while delivering relative and targeted traffic efficiently. For more information about Reliance Network services and products, please visit www.reliancenetwork.com.
About RealtyTrac Inc.
Ranked as the third largest real estate site by MediaMetrix and No. 53 on Inc. magazine’s 2006 Inc. 500 list of the nation’s fastest-growing private companies, RealtyTrac Inc. (www.realtytrac.com), is the leading online marketplace for foreclosure properties, providing all the resources that home seekers, investors and real estate agents need to locate, evaluate and buy properties below market value.
Founded in 1996, RealtyTrac publishes the largest and most comprehensive national database of pre-foreclosure, foreclosure, For Sale By Owner, resale and new construction properties, with more than 1 million properties across the country, property reports, productivity tools and extensive professional resources. RealtyTrac hosts nearly 3 million unique visitors monthly and has been chosen to supply foreclosure data to MSN Real Estate, Yahoo! Real Estate and The Wall Street Journal’s Real Estate Journal. For more information, visit http://www.realtytrac.com.
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