Homescape Partners with Keller Williams Realty
Homescape®, a leading online provider of local, comprehensive real estate property listings and rich content, has announced a marketing agreement with Keller Williams Realty, the fourth-largest residential real estate franchise in North America. The new partnership will enable millions of consumers across the country to search online at Homescape.com and find residential property listings represented by Keller Williams Realty. Keller Williams, with more than 660 offices and more than 78,000 associates in the United States and Canada, brings an additional 75,000 listings nationwide to the Homescape site.
“We are thrilled to be able to provide our consumers with Keller Williams’ comprehensive set of property listings nationwide,” said Frank Breithaupt, Vice President and General Manager of Homescape. “Adding Keller Williams to our list of major broker partners is a testament to Homescape’s goal of providing comprehensive resources to consumers for property listings and real estate information online, while enabling agents and brokers to increase their exposure to a qualified audience of local home buyers.”
“This relationship allows Keller Williams to provide additional value to our agents, our brokers and our customers by expanding the reach of our property listings on the Web,” said David Therrien, Chief Technology Office of Keller Williams. “We are pleased that Keller Williams and its listings will be a featured part of the Homescape site.”
Homescape is a division of Chicago-based Classified Ventures, LLC, a strategic joint venture owned by Belo Corporation, Gannett Co., Inc., The McClatchy Company, Tribune Company and The Washington Post Company. The Homescape web site provides consumers and advertisers across America easy access to more than 2.5 million homes for sale and nine million property photos, while powering search tools and mapping technology for homes from major national and local partners.
Homescape provides local, comprehensive property listings and rich content to consumers nationwide, while delivering a suite of advertising solutions that offer choice and results to meet the individual needs of real estate agents, brokers, builders and private party advertisers. Homescape also serves a network of over 125 local online newspaper web sites nationwide with a full suite of online advertising solutions. Its network includes The Arizona Republic, Chicago Tribune, The Dallas Morning News, The Miami Herald, and The Washington Post.
About Keller Williams Realty Inc.:
Founded in 1983, Keller Williams Realty Inc. is the fourth-largest real estate franchise operation in North America, with more than 660 offices and 78,000 associates in the United States and Canada. The company, which began franchising in 1990, has an agent-centric culture that emphasizes access to leading-edge education and promotes an economic model that rewards associates as stakeholders and partners.
About Classified Ventures, LLC
Classified Ventures is a strategic joint venture among five media companies, including Belo Corp. (NYSE: BLC), Gannett Co. Inc. (NYSE: GCI), The McClatchy Co. (NYSE: MNI), Tribune Co. (NYSE: TRB) and The Washington Post Co. (NYSE: WPO), whose objectives are to collectively capitalize on the revenue growth in the online advertising categories of automotive, real estate and rentals. To execute on its objectives, Classified Ventures has four leading businesses: Apartments.com, Cars.com, HomeGain and Homescape
Negotiating Tip 109: Silence: A Success Story
March 24, 2019
Negotiating Tip 108: The Concession Mechanism
March 23, 2019
Negotiating Tip 107: Nonsense Negotiating
March 22, 2019