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Bringing the best together for condominium and loft sellers in San Francisco:

SFCondoMap.com is a leading
source for buyers looking to buy condominiums and lofts in
San Francisco.

Vanguard Properties is a
leading Real Estate firm in San
Francisco and the undisputed
sales leader in the largest and
most competitive condo/loft markets in The City.

Contact the Scott Pierce Team about how we will market and sell your property, for a comparative market analysis or for any other real estate needs and information. Cell: 415-595-3519.

It is a
proven fact that exposure to home buyers is what actually sells homes. And the Internet is where you have to be.

The marketing program for SFCondoMap.com attracts new buyers EVERY DAY looking for condominiums and lofts. And everyday buyers contact us regarding specific properties that they want to buy.

When a SFCondoMap.com buyer purchases your property you only pay 3.68% commission! This is a savings of thousands of dollars and lots of time and hassle.

We have the best real estate sales and marketing plan in San Francisco. Please read our Sales and Marketing Plan for how we work, and how we market your property, attracting more buyers and agents than anyone else in the market. By attracting more buyers and agents we increase demand for your property and get you the highest price possible.

Click the image below for a full-sized image of this graph (opens a new window).

Call, email or text us for more information.
call / text : 415-595-3519

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Seller's Feng Shui: Bring out the good chi in your buyers!

Date: Dec. 4, 2007
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Bring out the good chi in buyers with quick and simple Feng Shui!


When selling a home, making it look its best is always a must. But you also want people to feel good about being in your home. This is where considering some of the principals of Feng Shui is helpful.

After comparing 6-7 books at a bookstore, I bought the book 'total feng shui' by Lillian Too. I thought it had the best layout, covered the material easily and was well priced.

Did you know that there are separate Feng Shui for houses and condominiums?

The part of Feng Shui that Sellers should consider most is the aspect of placing and arranging furniture and the interior and garden areas in general.

While reading through the first chapter, I ended-up rearranging our Master Bedroom's furniture and was amazed at how much better it was. It looked better and it actually felt better. Lillian says "A careful arrangement of furniture allows chi to flow at a good pace." And she is exactly right. (on the same day I also designed a new layout for my wife's office which she loved 100x's more than how it was before).

For most of us, the basics of Feng Shui are probably all that we will learn and that is fine. Just applying some of the basic aspects of Feng Shui will have amplified results throughout your home and life.

And when you are trying to sell your home, applying even just the basics of Feng Shui will go along way to bringing out the good chi in buyers that come into your home.

Call or email me for some more basic ideas on Feng Shui for your home (do not wait until you move to consider it), check out Lillian's website/book and send us some before and after pictures if you Feng Shui your home!

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Real estate agents warn about thieves

Date: Nov. 30, 2007
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Click here to read the story


Though it is very rare, you never know where or when something like this can happen. Though it was not the initial reason we started to have 2 agents at our open houses, I have to think that when people see 2 agents, they would be much less likely to try some funny, and not so funny, stuff.

The main reason we have 2 agents at your open house is to make sure that as many buyers as possible get 1-to-1 attention while they are in your property and to be able to discuss not only the property itself, but about the financing of the property.

Contact us to talk more about how we list and market properties.


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270 Valencia Street, #203

270 Valencia Street, #203
2 BR, 1 BA Condo
Price: $670,000 (MLS Listing)

OPEN HOUSE: Sunday September 30th from 1-4pm.

Email or call Scott Pierce at 415-595-3519 for more information or for a private tour.

Click below to play a great video of the interior and the neighborhood around 270 Valencia Street:

270 Valencia Neighborhood Map (Click on map below):



Go back to SFCondoMap.com, click below:

Click on MLS Listing for more information & to see all the still pictures (launches new window, video will still play).

Completed in 2005, this 2-bedroom, 1-bath condominium was built in a traditional style recalling the architectural roots of Mission Dolores, while the interior features all the modern amenities you expect, such as: Crown molding, Jerusalem tile in baththroom, granite counters in kitchen, gas cooking, stainless steel appliances, beautiful hard wood floors, deeded parking, in-unit washer/dryer, great deeded storage and much more.

Price: $670,000
HOA: $305

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Home Selling: Loan Process - The Out of Town Appraiser

Date: Aug. 15, 2007
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One thing that is not mentioned on the Seller's Guide Flowchart is the Appraisal that the buyers mortgage agent will order to meet the guidelines of the lender. The property has to appraise at $X before the lender agrees to loan the buyer a % of the money to buy the house.

This example will illustrate the benefit a Seller gets by having a mortgage agent on their Realtor's team.

My listing was priced at $835,000 and we got two offers, the higher at $870,000!! Everything was going great until I got a call from the Buyers Agent who was sorry to tell me that her Appraiser could only appraise the property at $835,000 and that the Buyers were planning to submit an addendum to change the purchase price from $870,000 to $835,000!!! How do you think the phone call to my Seller went after I told him about this?!?!?

I told Ye what happened and told her that I could not believe that an out-of-town Appraiser was used on this property, and that the value was there and now this Appraiser had ruined my life.

Ye immediately called an Appraiser that she uses a lot, who is very reputable and told him that she needed him to do an Appraisal the next day in the morning and to have it done the same day.

I called the Seller, told him what we were doing, and that we thought we would be able to support the $870,000 total purchase price. I then called the Buyers Agent and told her that we were having another appraisal done by a local Appraiser, and that if he came back with $870,000 what were the Buyers going to do? She said that they wanted the place at either price.

The next day the local Appraiser did the appraisal, we gave it to the Buyers mortgage agent, and the deal closed a few weeks later.

If Ye Gong was not on my team for this fire drill, the deal would probably not have closed at $870,000. Not only did she get a new appraisal done, but she got it done and filed within 24 hours! She essentially saved the Seller $35,000 and everyone a lot of grief and headaches.

 

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Open Houses (General Public / Broker)

Date: Aug. 14, 2007
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Today is Tuesday which means I spent a good part of my day looking at a lot of properties throughout The City on Broker's Tour.

At about 3:40pm I parked in front of a condominium building and after waiting for a few minutes at the door, a doorguy lets me inside. I say that I am there to see a property that is open for the Brokers Tour, but I am thinking that I am going to have to hurry if I am going to have time to see all the other Open Houses for our clients.

The doorguy tells me that I need to wait for the agent, and that it is unfortunate as I just missed him. I have 20 minutes and 5 properties to see. In San Francisco. Hopefully without getting a ticket. And this guy says I need to wait for an agent who is probably at this very moment still in the elevator...this is going to blow the rest of my tour. I had to leave...

I feel bad for this seller. With this market, you want to make sure that you do not miss any buyers or agents.

This is an area that I am very strong in for my clients:

When you have a property for sale, it is never the only property on the market. There are typically lots of properties for sale. You always want to make sure that the property shows in the best light possible from the time a buyer or agent is at the front door of the building until the time they leave. And it would be even more perfect if the agent is able to devote their time showing the property to a buyer or their agent. I assume this is what a Seller would want.

How can a buyer or agent be in front of a building not see the property?

1. The intercom does not work (do a random sampling of some buildings...horrible)
2. The door person is not at the desk (they do yeoman’s work, no knock on these people)
3. The agent is in the elevator/unit/stairs and does not hear the intercom or cell phone
4. The buyer does not understand the directions to the unit via the intercom

I am sure there are more reasons, but this is more than enough.

Even when a buyer makes it into the property, interruptions from people calling to get let in can almost make it impossible to show them around and answer questions.

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The 5 best places to sell a home - Forbes.com

Date: Aug. 14, 2007
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Home sales are in a slump, but not everywhere. These five cities, because of lack of room to overbuild or a population influx, are still seller's markets.

By Matt Woolsey, Forbes.com

http://realestate.msn.com/selling/Article_Forbes.aspx?cp-documentid=5139527

No. 2: San Francisco, CA

http://www.forbes.com/2007/06/21/home-market-seller-forbeslife-cx_mw_0622realestate_slide_3.html?partner=msnre

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Tenants Move Saturday Night, Cleaning Sunday 8am?!

Date: Aug. 13, 2007
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I received a panicked yet happy phone call from the seller of my listing at 270 Valencia Street on Friday. That can only mean one thing...the tenants are moving and we will not have time to get the place ready for Sunday's Open House.

Of course the tenants were not out of the place until 10pm Saturday night (they were actually good tenants, unlike these here!) which made the thought of having the property ready for Sunday's Open House daunting at the least.

Long story short, after numerous phone calls.........my awesome colleagues at Vanguard Properties got me someone who was in the property at 8am Sunday morning and had the place spotless for the Open House!

The seller loves me. My office proves why I love working there. And I hope we get this place sold!

 

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Presentation

Date: Dec. 28, 2006
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Please press the icon at the bottom right for the Full Screen version.

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Scott Pierce's Article Featured on Forbes.com

Date: Oct. 24, 2006
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This is an article that I wrote that was featured on Forbes.com last September. This is a great example of my marketing ability as there is not an agent anywhere that would not like an article they wrote to be on Forbes.com.

My marketing plan for selling your home includes all the standard marketing techniques, but with my background in Internet content distribution (in my past life, my clients included: Intel, 3Com, Oracle, Apple and many others. We produced the Investor Relations part of their websites) my marketing plan takes full advantage of the Internet which is where 90% of home buyers start and finish these days.

I look forward to showing you my Sales & Marketing Plan, and helping your achieve your goals in either buying, selling or investing in real estate.

   
   (Click here to read
     article in PDF)

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Home Owner "MLS Home MarketWatch" Portal

Date: Nov. 5, 2005
Tags: None

MLS Home MarketWatch:
Watching Your Property Realtime in The Market

"This is awesome... Love the set up... it seems the value of my place might have climbed slightly based on the other places that sold around me." - Home owner / Client of Scott Pierce and Ye Gong talking about the "MLS Home MarketWatch" Portal (Bought his property in San Francisco Q2 2006, is a senior level executive in Silicon Valley).

It's is free, and it is the best way to watch the market for your property so that you always know what is going on in todays market. And it is absolutely free.

Do not wait for a newspaper or magazine to give you yesterdays information. Get today's information today. Companies pay to get this information from the MLS, you can get it for free.

Email me to have your own "MLS Home MarketWatch" Portal set-up so that you can start tracking properties that would be in the Comparative Market Analysis (CMA) for your property. If you are a landlord or commercial building owner, we can set-up multiple accounts under one portal.

Your MLS Home MarketWatch Portal is a set of tools within the San Francisco Multiple Listing Service. This is one of the primary data sources that a lot of the "information" you read about derives. You will get it first and from the source.

Email me your name, property address for which you would like a MLS Home MarketWatch Portal and include number of bedrooms, bathrooms and other rooms in the house, sqft and anything else you think is important.

I will follow-up with you for any additional information that might be needed to produce a very relevant search.

On this page within the SFMLS, I input your property's information and set-up a search to find all properties that have sold, are on the market or that come on the market starting at that time.

This will be a very limited search, selecting only properties that would be used in determining the value of your property.

This is a screen shot of the same page from above showing more search criteria available.

When I set-up your Portal, an email invitation will be sent to you.

When you click on the link in the email, it will take you directly to your portal.

As new properties are listed or found that meet your property's profile criteria, they will be filed within your MLS Home MarketWatch Portal, and an email/text will be sent to you with a link to the properties information and realtime status.

This is the first page of your portal. Notice it shows you your Newly Matched Listings first and then you can Save, Save with Notes, Reject or leave in the Newly Matched Folder.

For every property in your Portal, you can click to see the actual MLS listing directly from the MLS.

A great feature and benefit of this is that the information is always in realtime/updated.

So you can track when properties go from Active to Active Contingent to Pending to Sold! And you will be able to see the price it sold for vs. the price it was listed.

At each property's page, you can attach notes (that you can make private for only yourself to see).

This is a tremendous benefit and feature because it will allow you to keep a saved file of all the properties that we will use to price your property when you list it for sale or refinance in the future.

This can also be used to let you see what are the current trends in houses that sell well vs. those that do not!

The goal of this is to make you, the property owner, much better informed as to what
your property is worth, what properties like yours are doing in the market and how to
maximize this when you are ready to sell or refinance your property.

You get access to the primary data in realtime with a licensed Realtor providing
assistance and comments along with way. Helping you maximize your real estate and
make the most money.

Email me now for your own MLS Home MarketWatch Portal.


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