Structural Changes in the Workplace |
Structural changes are taking place in every aspect of the workplace.
The real estate industry is not an exception. The way our members sold
real estate 10 years ago is not the way they sell it today and the way
they sell it today is not how they will sell it ten years from now.
Their market, job description and needs are being transformed.
Driving forces and concepts affecting and threatening our members and our
associations as they currently function include:
Public access to the MLS
Agency liabilities
Loss of MLS to outside entities, which results in loss of MLS income
Buyer Brokerage/Broker Buyer Brokerage/Broker Compensation
Alternative revenue sources
Decreasing membership as the economy changes when interest rates begin to
rise Professionalism
Staff driven Vs volunteers drive, the dynamics of changing leadership
Added value, more for less
Dealing with the "I want it all, I want it now, and I want it for
nothing" syndrome
Decrease in available volunteer time as time becomes more valuable and
the membership shrinks
But in every threat lies an opportunity, an opportunity to ride the
forces of change in the direction in which it is already headed, and
reaping the benefits.
The time to deal with all this change is now. The margin for error is
slim.
Association leaders, staff and volunteers, must create the Association of
the future or their Association of the present will perish! Our industry
is going through nothing less than a "Paradigm Shift." As stated by Joel
Barker, author of Future Edge, when a paradigm shifts, everything goes
back to zero. Large associations and small, rich and poor, it matters
not, all are in danger of extinction. Become the creator of your future,
not the victim.
Creating a future by design instead of a future by default requires being
able to deal with massive (and increasing) amounts of information in a
fast changing environment.
Saul
