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If you are even thinking about using Elance, Rent-a-Coder, Freelancer.com or any other online freela...
735 views
<p>
<a href="http://socialmediasystems.com/"><img style="BORDER-BOTTOM: black 1px solid; BORDER-LEFT: black 1px solid; MARGIN: 10px; BORDER-TOP: black 1px solid; BORDER-RIGHT: black 1px solid" class="alignleft size-medium wp-image-1381" alt="Too many cooks spoil the broth" width="281" height="300" vspace="10" hspace="10" border="1" align="left" src="http://socialmediasystems.com/files/2009/11/hotpotato-281x300.gif" /></a> If you are even thinking about using Elance, Rent-a-Coder, Freelancer.com or any other online freelancing site, get ready for some Brain Damage! These sites are terrible for both the clients and the freelancers and here are just some reasons why:
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For Clients:
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<ol>
<li>What if I don't know exactly what I want? Too bad! These sites want a piece of the transaction so they control your freedom to work directly with the client to help define the project to meet your business goals!
</li>
<li>Who is actually doing the development? Because you cannot work with the freelancers directly, you may THINK you are working with a qualified freelancer but they just hand the project and a programing book off to a high school student!
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<li>These prices are too good to be true! They are! The freelancers are forced into a competitive bidding process so early in the project that is so heavily weighted against them that they are forced to underbid poorly defined projects. In fact, these projects are typically a miserable experience for the freelancers and you are likely to get crap back!
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<li>Why can't I find top-notch professionals? On these sites, the freelances are incented to do quick and dirty jobs to meet hard deadlines. Scope can and should change as you learn more about the project. It is nearly impossible to do Agile or intelligent development in this way!
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For Freelancers:
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<li>What is up with these project descriptions!? Very few clients can spec the projects properly because they are NOT experts. That is why they are on the site in the first place!
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<li>What are you even bidding on!? Freelancers are expected to Bid on projects that are so loosely defined that they are taking on enormous risk, stress, and risking their integrity by bidding on these projects.
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<li>Why can't I just contact the client or freelancer and work with them!? These sites are so afraid that you will get around them and that they won't make their ridiculous margins that they don't let you contact the client directly and work with them on your own terms.
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<li>What is up with these expert guarantees!? Rent-a-Coder has projects that require the freelancer to put up 10% or more of the total project payment in case you are LATE. As if the poorly defined projects and bidding process weren't risky and stressful enough, they want to stick to the freelancer again!
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<li>Why are they so expensive!? Elance and Rent-a-Coder are bloated software that try to do way too much and charge way too much. Because of their fear of losing their enormous margins, they get in the way of communication and progress. They charge 10+% of the revenue for adding little or no value other than a simple bulletin board with search capabilities (a prettier craigslist).
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<li>Are these projects even profitable?! - online bidding drives the prices down and pushes the prices so low that few qualified freelancers can actually afford to do them.
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Conclusions:
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<li>Although there is a better solution on it's way by early next year (<a title="3net Social Media Marketing Blog Feedburner feed" href="http://feeds.feedburner.com/Social-Media-Systems">subscribe here to be notified</a>), we strongly recommend that we all just avoid these sites and let them die; they are spammy misrepresented garbage messing up the marketplace.
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<li>Like other for- profit lead generation machines in the Auto, Real estate, Finance and many industries, these sites are parasites: they add no value to anything: they are noise and they clutter the market they pretend to serve.
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<li>When you choose to hire out work from freelancers (a very smart and recommended thing to do), you should start by evaluating and choosing an expert vendor on the highest level first, then, in the process of hiring that project manager, seek advice before specking-out anything. For instance: <a title="free advice by phone or email" href="mailto:freeadvice@socialmediasystems.com">we offer a free consultation to anybody, anytime</a>: for anybody planning any kind of marketing program of any kind, from the first logo to the website to the video to the market research, to viral advertising, technology, hosting, radio and TV Advertising, agency services: as do most qualified professionals.
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<li>Choose the most qualified, highest level vendor possible, and spec and project manage with them, so that the planning process includes the benefit of their advice as part of the contract: you should have the final word, but you should solicit their advice and input every step of the way to achieve the best result!
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<li>Always check credentials and references before buying anything from anybody anywhere, search for negative press on the Internet, ask for credible references, and <strong><a title="Best internet advertising consultants in the world by definition" href="http://www.google.com/search?hl=en&rlz=1R2GGLL_en&q=internet+advertising+consultant&btnG=Search&aq=f&oq=&aqi=">recent proof of performance: this technology changes constantly, and only the best of the best can perform here consistently!</a></strong>
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<a href="http://socialmediasystems.com/files/2009/11/brianbento.jpg"><img style="BORDER-BOTTOM: black 1px solid; BORDER-LEFT: black 1px solid; MARGIN: 10px; BORDER-TOP: black 1px solid; BORDER-RIGHT: black 1px solid" class="alignleft size-full wp-image-1383" alt="Brian Bento" width="120" height="118" vspace="10" hspace="10" align="left" src="http://socialmediasystems.com/files/2009/11/brianbento.jpg" /></a>
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<em><strong>Why believe me? I am Brian Bentow:</strong></em> (<a title="Brian Bentow CTO Reputation" href="http://www.google.com/search?hl=en&rlz=1R2GGLL_en&q=Brian+Bentow&btnG=Search&aq=f&oq=&aqi=">Google me</a>!)
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CTO for SocialMediaSystems.com LLC, and MoviePals.org Entertainment LLC
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If you want the answer to a question or a free consultation, call or email our business development department:
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805-827-2450 <a title="mailto link free advice address" href="mailto:freeadvice@socialmediasystems.com">freeadvice@socialmediasystems.com</a>
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11/3/09 3:46 AM
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11/21/09 8:40 AM
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Google Business Directory Listings - Another way to get FREE Traffic and Rankings in Google...
316 views
<p>
<strong>Google Business Directory Listings - Another way to get FREE Traffic and Rankings in Google</strong><br />
<br />
As time goes by most people realize that the "Yellow Pages" business model is becoming outdated and a vast majority of people are using Google to find things that 5 years ago and more would have come from a phone book.<br />
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Google too has also realized this and they have created a Google Business Directory to list professional services in including doctors, dentists and real estate agents and brokers.<br />
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It is essential for real estate agents, brokers and mortgage lenders to take advantage of this new resource and use it as a way to not only build more inbound links to your website but also as a way to bring in more phone calls and business.<br />
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The part which makes this even more compelling is the fact that Google brings up the directory listings in the top of the search results page and most times the Google business directory listings come up above the organic search results.<br />
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No longer do you have to spend thousands of dollars to optimize a website when you can submit yourself into the Google business directory and get top search engine rankings.<br />
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There are some tricks to knowing how to do it so that you come up on the top of the list, but if you can be listed in the top 10 you are going to get some great traffic and leads from clients who need the help of a real estate agent and broker. Even if you do not come up on the top 10 you are still building inbound links to your website, being listed on Google Maps and helping yourself get more exposure.<br />
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As someone who has set up thousands of Google Adwords pay-per-click search engine accounts I can tell you that between 10-15% of real estate related searches being done are people actually looking to make contact with an agent or broker. If you can be listed on the top of the page your chances of being the person they contact is much greater.
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Google brings up the Local Business Directory Listings when someone types in "san diego rael estate agent" "austin real estate broker" "la jolla real estate agent" etc.... basically whenever soneone is looking for an agent or broker for the name of the city. This means that the traffic is very targeted and the scope of the listings is now also starting to come up under "real estate for sale" type searches in some markets which means even more FREE traffic and exposure.<br />
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Google also provides free traffic statistics and information on how many views and visits your Google Directory Listing is getting so you can see the results first hand. I have personally generated thousands of visitors and lots of business from being listed in the Google Directory for "vacation rentals" here in San Diego which has been absolutely free.<br />
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After setting up hundreds of these listings the average real estate agent will generate about 300-500 impressions and up to 75-200 free website visits per month. The Local Google Directory Listings bring up the agent / broker phone number in the top of the page so clients can call you direct and do not have to visit your website to get contact information.<br />
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There are many ways to get listed in Google and get traffic from Google and the Business Directory Listings are one of the fastest and cheapest ways to do so.<br />
<br />
The Google Business Directory Listings are free to set up although if you wish to hire a consultant the costs normally range from $150 - $200 to guarantee a top 10 ranking. Many SEO experts are now seeing the power of these listings and offering the set up services to their clients. Knowing a few optimization secrets always helps keep you ahead of the pack. One of those secrets is to add as much content as possible and include videos in the set up since they allow space for up to 5 videos. (another reason to set up and get going on Youtube.com)<br />
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The Google Business Directory Listings can be set up and activated within 24 hours and once acitivated it normally takes 3-4 weeks for top placement.<br />
<br />
If you have questions or need help setting up listings in the Google Local Business Directory you can email me at <a href="mailto:getinfo@san.rr.com"><font color="#1C4D90">getinfo@san.rr.com</font></a><br />
<br />
By getting yourself indexed in as many places possible in Google you can not only get more phone calls and visitors but also help your own websites rank much higher in the search results.<br />
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Using the free resources that Google provides such as Google Business Directory Listings, Profile Pages and websites are all resources that agents should be taking advantage of to stay ahead of the pack to increase exposure, website rankings and traffic.<br />
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So go set up a Google account (if you do not already have one) and get started using this extremely valuable free resource and start bringing in more traffic, leads and phone calls to your business.<br />
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The fact is that buyers and sellers know the Internet is extremely important for getting exposure for a listing and if you can show them you are using it effectively it will help you bring in more business, and sell more homes.
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Google is the "yellow pages" of the 21st century and the sooner you take advantage of this program the better!
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<p>
Best wishes to your success!
</p>
<p>
Sean Callahan<br />
(858) 731-7278<br />
<a href="mailto:getinfo@san.rr.com">getinfo@san.rr.com</a>
</p>
<p>
<a href="http://www.realestatemarketingnerds.com"><font color="#1C4D90">www.realestatemarketingnerds.com</font></a><br />
<a href="http://www.realestatemarketingnerds.info">www.realestatemarketingnerds.info</a><br />
<a href="http://www.recessionproofhomebiz.com">www.recessionproofhomebiz.com</a><br />
<a href="http://www.socalbeachmag.net">www.socalbeachmag.net</a>
</p>
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11/16/09 9:11 AM
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11/20/09 4:59 AM
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Here are 4 places and tips you can use to start getting more traffic to your real estate website and...
134 views
<p>
Here are 4 places and tips you can use to start getting more traffic to your real estate website and traffic from Google and other search engines.<br />
<br />
By implementing these resources and strategies you can see immediate results along with results that may take a week to a month to take effect.<br />
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The main thing is that these are all low cost or free ways to get traffic, leads and home sales.
</p>
<p>
<strong>1. Create Ads for Online Classified Ads / Craigslist / Backpage.com</strong><br />
<br />
Online classifieds for Craigslist, Backpage and others is a great way to start genrating website traffic. The same ad content for Craigslist should also be posted on your blog as well with links back to the website.<br />
<br />
Remember that classified ads and websites are useless if they are not built to "convert" traffic into contact information so make sure you include the search for homes, auto email sign up link and a CMA request link on the ad in addition to a link back to the listing itself.<br />
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If people come on to the online classified and see they can search all homes in the area, sign up for auto email or do a CMA request you have a better chance of capturing contact information.<br />
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In addition make sure your title lines and headlines include keyword phrases since the ultimate goal is to get these ads to rank in Google.<br />
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If you can consistantly run 5-10+ ads you will see a good boost in your website traffic and leads.
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<p>
This blog article provides some more good information and resources<br />
<a href="http://www.realtown.com/MillionDollarHomeSellingSystem/blog/creating-craiglist-ads">http://www.realtown.com/MillionDollarHomeSellingSystem/blog/creating-craiglist-ads</a>
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<strong>2.</strong> <strong>Posting Videos on YouTube.com<br />
<br /></strong>Posting videos on YouTube.com is important for a group of reasons<br />
and getting on there is essential for gorwing your business.<br />
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The goals of Youtube.com include<br />
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A. <strong>Increasing the conversion rates on your website</strong> - Video content has been shown to increase conversion rates by as much as 300% plus and when people can watch a video of you before making contact it allows them to get to know a bit more about you and your personality<br />
<br />
B. <strong>YouTube.com is the fastest growing search engine on the planet</strong><br />
The growth of YouTube.com has been expedential and getting yourself ranking in Youtube.com for the areas you service is important - especially since it is new and does not have a lot of competition.<br />
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You can create videos on your local community, yourself as an agent / broker, the current status of the real estate market in your area, why buy in "My town USA", Meet real estate agent "Jane Doe / John Doe" plus of course shooting your listings.<br />
<strong><br />
C. Getting videos to rank in Google plus indexed in Twitter, Facebook and Google Reader</strong><br />
Getting these videos to rank in Google and in social media sites brings a lot of free traffic and when you submit videos to YouTube.com they will automatically be uploaded to your Twitter, Facebook, and Google Reader accounts so make sure you have those set up before you submit the video. Submitting your videos on your blog is also a great way to create articles and get extra exposure.<br />
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For more information on using Youtube.com and tips to make it work visit the RealTown blog article at<br />
<a href="http://www.realtown.com/MillionDollarHomeSellingSystem/blog/youtube-or-die">http://www.realtown.com/MillionDollarHomeSellingSystem/blog/youtube-or-die</a>
</p>
<p>
<strong>3. Set Up a Google Local Business Directory Listing</strong><br />
This is a great way to get FREE traffic from Google and send more leads to your website and on your phone. The Google Business Directory allows your website to come up in the search results when people are looking for an agent, broker or even searching for real estate. Once the ad is created it can take up to one month before you see results. I have set up well over 100 of these directory listings for agents around the country and they have gotten great results plus Google provides traffic statistics to show you how many people are viewing your ad. - No excuse not to do this one since it is very effective and can be done in a relatively short period of time. There are a few tips for getting the listing to rank in the top ten so if you need help email me at <a href="mailto:getinfo@san.rr.com">getinfo@san.rr.com</a> or visit this RealTown blog for more information.<br />
<br />
<a href="http://www.realtown.com/MillionDollarHomeSellingSystem/blog/google-business-directory-listings-a-must-for-real-estate-agents-brokers">http://www.realtown.com/MillionDollarHomeSellingSystem/blog/google-business-directory-listings-a-must-for-real-estate-agents-brokers</a>
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<strong>4. Submit Press Releases</strong>
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<p>
Press releases can get you media attention but the ones I am referring to are ones that are designed to rank in search engines. Basically you find a keyword phrase you want to rank under and then write the press release based on that keyword phrase.<br />
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Press releases can get some great rankings in Google and normally a well written press release will get a first page ranking in Google within 2 - 24 hours.<br />
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Not only do press releases bring in cheap and/or free traffic but they also help build inbound links to your website which helps it rank in the search engines better.<br />
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Sample press releases can include<br />
"La Jolla Real Estate Agent Sells 500th Home Listing"<br />
"La Jolla Real Estate Broker Giving Back to La Jolla Community"<br />
"La Jolla Short Sale Listings Popular Amongst Home Buyers"<br />
etc.....<br />
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If you submit your press release to more than one service then alter the title line and summary section.<br />
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Submit the press release article to your blog, your Myspace.com page, your free Google website, your personal website and anywhere else you can including the "local news" section of Craigslist.com<br />
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Here is a list of places that provide online press release services<br />
<a href="http://www.realestatemarketingnerds.com/marketingpackages/pressreleases.html">http://www.realestatemarketingnerds.com/marketingpackages/pressreleases.html</a><br />
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Some press release services charge and some do it for free - I normally stay with the free ones and the cheap ones that cost $20 or less - when you pay the service you get from free SEO work included so the cost is worth it. The free ones also do a good job but they will place Adsense ads on the article.<br />
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For more information on press releases visit the Realtown blog article at<br />
<a href="http://www.realtown.com/MillionDollarHomeSellingSystem/blog/get-first-page-rankings-in-google-using-press-releases">http://www.realtown.com/MillionDollarHomeSellingSystem/blog/get-first-page-rankings-in-google-using-press-releases</a><br />
</p>
<p>
<strong>Sample of how some of this works -<br /></strong><br />
Here is some work I did with a local broker in North County San Diego.<br />
<br />
If you type in "shadowridge vista real estate" in Google you will see we were able to get videos, a press release and also a Google Business Directory Listing to rank on the first page of search results. Click the link below to view the search results.<br />
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<a href="http://www.google.com/search?sourceid=navclient&aq=1h&oq=shadowridge&ie=UTF-8&rlz=1T4SKPB_enUS344US344&q=shadowridge+vista+real+estate">http://www.google.com/search?sourceid=navclient&aq=1h&oq=shadowridge&ie=UTF-8&rlz=1T4SKPB_enUS344US344&q=shadowridge+vista+real+estate</a>
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<p>
<br />
I have been messing around with YouTube.com, Google traffic tools, social media sites and online classifieds for quite a while and have had some great success.<br />
<br />
It can take a little time and some trial and error to get it all flowing but if you take the time and get started you can start getting some good traffic and results to your website and make some additional home sales.<br />
<br />
I have gotten over 20,000 free visitors from the Google Business Directory Listings, over 850,000 video views on Youtube.com in the last 18 months, over 40,000 visitors from free and cheap press releases in the last 12 months and tons of great response from online classifieds so I know it works.<br />
<br />
If you take the time to start implementing these tools in your online marketing campaign you too can get results and not have to spend an arm and a leg to do it.<br />
<br />
If you have questions or need help email me at <a href="mailto:getinfo@san.rr.com">getinfo@san.rr.com</a><br />
or call me at 858-731-7278 and I will do the best I can to answer your questions or help with some of the work.<br />
<br />
Remember that the Internet is a lot of "R & D" - some research and development but mainly "rob and duplicate", so try to find what is working and duplicate that business model.<br />
<br />
Best wishes to your success!<br />
<br />
Sean Callahan<br />
<a href="http://www.realestatemarketingnerds.com">www.realestatemarketingnerds.com</a><br />
<a href="http://www.socalbeachmag.net">www.socalbeachmag.net</a><br />
<a href="http://www.recessionproofhomebiz.com">www.recessionproofhomebiz.com</a><br />
<br />
<br />
</p>
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11/7/09 2:12 PM
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11/8/09 9:32 PM
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In 2010, when you consider SEO, SEM, SMO: don't be stupid: the rules have changed again:
Bewar...
52 views
<h1>
<a title="Viral Video will play a growing role in advertising in 2010" href="http://socialmediasystems.com/viral-video-production-and-online-promotion/" target="_blank"><font size="1"><img class="size-full wp-image-881 alignleft" alt="Viral Video will play a growing role in advertising in 2010" src="http://socialmediasystems.com/files/2009/02/250hitmypage1.jpg" width="250" height="250" style="margin: 5px 10px" /></font></a>
</h1>
<p>
In 2010, when you consider SEO, SEM, SMO: don't be stupid: the rules have changed again:
</p>
<p>
Beware outdated techniques and services: any methodology that is designed to bring an unworthy site up on the first page organic search results of Google and others, at best, will not work for long; at worst, these outdated, yet still widely offered services will get your website penalized, or even banned. Internet services and techniques, and the professors and self-proclaimed experts on the specific topics of Search <a title="Search Engine Optimization (SEO) Google search" href="http://www.google.com/search?hl=en&rlz=1G1GGLQ_ENUS247&q=Search+Engine+Optimization+%28SEO%29&btnG=Search&aq=f&oq=&aqi=g6g-m1"><font color="#2255AA">Engine Optimization (SEO)</font></a> and <a title="Search Engine Marketing (SEM) Goolge search" href="http://www.google.com/search?hl=en&rlz=1G1GGLQ_ENUS247&q=Search+Engine+Marketing+%28SEM%29&aq=f&oq=&aqi="><font color="#2255AA">Search Engine Marketing (SEM)</font></a>; and now <a title="Social Media Optimization (SMO) Google search" href="http://www.google.com/search?hl=en&rlz=1G1GGLQ_ENUS247&q=Social+Media+Optimization+%28SMO%29&aq=f&oq=&aqi="><font color="#2255AA">Social Media Optimization (SMO)</font></a> have always been purveyors and protectors of rapidly outdated skills sets: which is happening now at a much faster rate as the technology moves further into a parabolic curve of advancement.
</p>
<p>
Fortunatley, a new age is upon us: what we called an "I am a Realtor too!" website in 2001 (when most of our clients were Realtors, and we were able to create rankings for such sites by giving away free ads) simply cannot be ranked for any sustainable period of time if at all now: although many not-so-up-to-date sources of misinformation will tell you otherwise for long enough to get your money. Our free ads sites worked after until 2003, when the search engines decided that any number of links originating from one URL (website address) would be treated as only one link, and subsequently that a database address would be treated exactly the same as a unique domain. Link-farms (web-rings, etc) evolved and adapted with social-bookmarking (Digg.com, Stumbleupon.com, Reddit.com) and user-generated, user-filtered content to compensate for subsequent changes to the algorithms determining that such contextual links needed to be from topic-specific authority sites to do any good, and now, as is always the case eventually, those sites have lost their relevancy because they became spam factories just as you started to learn about how well they worked for a little while. When Google decided that dynamic content was better that static content, and some rocket scientist decided that Blog sounded better than Weblog, or Newsgroup ( as we they were called in the 80's), the blogosphere erupted, and social networking sites really came into their own. Now we all have too many profiles that we never update or use, too many 'free blogs' to keep up with, and 'Splogs' (spam blogs designed to robotically harvest spam and feed it to the search engines) don't work anymore either for any length of time, because people like me (and you , I hope) report them to Google and get them banned. <a href="http://socialmediasystems.com/blog/2010-seo-sem-smo-it-is-about-the-content-stupid/">>>more here>></a>
</p>
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11/7/09 4:13 PM
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Can you do this?
The New, New thing in Social Media: Collaborative Open Cinema
on Octobe...
206 views
<p>
Can you do this?
</p>
<h2 class="entry-title">
The New, New thing in Social Media: Collaborative Open Cinema
</h2><!--BEGIN .entry-meta .entry-header-->
<div class="entry-meta entry-header">
<span class="published">on <abbr class="published-time" title="October 20, 2009 - 4:45 am">October 20, 2009</abbr></span> <span class="meta-sep">-</span> <!-- <span class="comment-count"><a href="http://rothmanmarketing.com/10/the-new-new-thing-in-social-media-collaborative-open-cinema/#comments">1 Comment</a></span> --><span class="edit-post">[<a class="post-edit-link" title="Edit post" href="http://rothmanmarketing.com/wp-admin/post.php?action=edit&post=287"><font color="#2255AA">edit</font></a>]</span> <!--END .entry-meta .entry-header-->
</div><!--BEGIN .entry-content .article-->
<div class="entry-content article">
<p>
For once, my son, Solomon Rothman, gets to say "I told you so": This is the official launch now of the new invention: Collaborative Digital Entertainment Production and Distribution: <a title="Collaborative Video Platform" href="http://moviepals.org:"><font color="#2361A1">moviepals.org:</font></a>
</p>
<p>
Sure you can do your own videos, virtual tours, but can you so this:
</p>
<p>
<object codebase="http://download.macromedia.com/pub/shockwave/cabs/flash/swflash.cab#version=6,0,40,0" classid="clsid:d27cdb6e-ae6d-11cf-96b8-444553540000" width="425" height="344">
<param name="_cx" value="11244" />
<param name="_cy" value="9101" />
<param name="FlashVars" value="" />
<param name="Movie" value="http://www.youtube.com/v/9nL7Yn7OXFI&hl=en&fs=1&" />
<param name="Src" value="http://www.youtube.com/v/9nL7Yn7OXFI&hl=en&fs=1&" />
<param name="WMode" value="Window" />
<param name="Play" value="0" />
<param name="Loop" value="-1" />
<param name="Quality" value="High" />
<param name="SAlign" value="LT" />
<param name="Menu" value="-1" />
<param name="Base" value="" />
<param name="AllowScriptAccess" value="always" />
<param name="Scale" value="NoScale" />
<param name="DeviceFont" value="0" />
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</object><br />
<strong><em>Or how about this:</em></strong>
</p>
<p>
</p>
<p>
<object codebase="http://download.macromedia.com/pub/shockwave/cabs/flash/swflash.cab#version=6,0,40,0" classid="clsid:d27cdb6e-ae6d-11cf-96b8-444553540000" width="425" height="344">
<param name="_cx" value="11244" />
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<param name="FlashVars" value="" />
<param name="Movie" value="http://www.youtube.com/v/eF9e960npTQ&hl=en&fs=1&" />
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</object><br />
To say I am proud would be an understatement, but think about how inexpensively we could create a travel series, welcome video, a set of training films to communicate complicated technical, and/or selling concepts:
</p>
<div>
<img alt="Mob Mentality - first crowd-driven series" src="http://farm3.static.flickr.com/2635/3722423383_1dc3f4bd20.jpg" width="500" height="295" />
</div>
<div>
<strong>Mob Mentality Series Poster</strong>
</div>
<p>
The audience will have a chance to participate!
</p>
<p>
Now, let me do for you what my Son has been helping me with for many years: let me give you an enlightened glimpse of the future:
</p>
<p>
Television and the Internet, Books, Audio, Journalism, News will all merge: the largest transfer of money and wealth in history was not the bailout, it was not the deregulation of the banking industry, it is not even the technological revolution: it is underway now, an has been for years already: and you do not even know what it is, do you?
</p>
<p>
Allow me to enlighten you: a little ground work is necessary:
</p>
<p>
At one time, a college education, a good upbringing were the best to an almost certain good job and quality life: now, as it was in the seventies, a diploma and some change (change would now be 4 bucks instead of 10 cents) would get you a cup of coffee, but not a job.
</p>
<p>
At one time, it became a cliche:
</p>
<p>
"It is not what you know, but who you know." Now I put to you that neither matters, if you are popular.
</p>
<p>
Once upon a time, the way to reach an audience was through the right channels: Doubleday and other major book publishers; the Associated Press; the Main Stream Media, the "Hollywood Casting Couch"; NO MORE!
</p>
<h1>
What has changed:
</h1>
<p>
Once upon a time, geniuses were not recognized in their lifetimes. Now people become rich and famous before they are adults:
</p>
<ol>
<li>The speed at which things happen has accelerated steadily, it is a parabolic curve. As much as I hate to admit it, it matches the premises in Revelations.
</li>
<li>The split second decision; young people, unencumbered by the drudgery of a slower moving, more labor intensive time, can do five to ten things at once, WELL! They make decision in a split second based sometimes on nothing but a URL or an email subject to click on.
</li>
<li>Distribution has been, is being completely dis-empowered: money, breeding, upbringing, even location have less and less to do with education, access, opportunity to succeed…
</li>
<li>Creativity is having a field day: this will continue: as people are more and more empowered without encumbrances, they are more and more creative, and, yes, productive.
</li>
</ol>
<p>
<strong><em>Now what has not changed: the ability to win friends and influence people is more powerful than ever!</em></strong>
</p>
<h1>
What to do about it:
</h1>
<ol>
<li>Wake up and 'smell the coffee'
</li>
<li>Hurry up!
</li>
<li>Educate yourself constantly, everything you thought you knew is outdated
</li>
<li>Forget about retirement, you can sleep when you are dead, and that may not be for 100 years or more the way things are going!
</li>
<li>Take care of your health: you are going to be a centurion if you do not screw it up
</li>
<li>Give up your vices: actual creativity is more fun anyway, and you will not be able to compete
</li>
<li>Build an audience, you have access, and it is easier than ever
</li>
<li>Get a video: a video never has a bad day, never sleeps, does not eat, does not get a day older, and last forever, and that is more than I can say for you and I!
</li>
<li>Discover yourself: who, where, how rich, and what you are no longer matters: what you actually can do, can contribute matters more than anything now (sorry professional slackers, just the way it is)
</li>
<li>Do it now: what never changes: a quote from Rabbi Hillel: (born <a title="Babylonia" href="/wiki/Babylonia"><font color="#2361A1">Babylon</font></a> 110BCE-10CE in <a title="Jerusalem" href="/wiki/Jerusalem"><font color="#2361A1">Jerusalem</font></a>):
</li>
</ol>
<p>
"If I am not for myself, then who will be for me? And if I am only for myself, what am I? And if not now, when?"
</p>
<p>
Or, just put it off: you are probably too late anyway <img class="wp-smiley" alt=";-)" src="http://rothmanmarketing.com/wp-includes/images/smilies/icon_wink.gif" /> It is not expensive, it is not slow, you can be anywhere, anybody, any age..
</p>
<p>
<strong>NOW WHAT IS YOUR EXCUSE?!</strong>
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10/22/09 10:55 AM
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10/23/09 9:36 AM
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Is anyone attending the Business Expo at the Jacob Javits Convention Center this Wednesday, 10/21/09...
157 views
<p>
Is anyone attending the Business Expo at the Jacob Javits Convention Center this Wednesday, 10/21/09, in Manhattan? If you are in the NY Metro Area, this FREE expo is packed with some very interesting and credible authors/speakers on varied business topics, much of it relevant to our industry. To my knowledge, registration is still open, however, there will be a charge if you wait until Wednesday to register on site. For registration and scheduled topics and speakers, follow this link <strong>bit.ly/2Voh2h</strong>
</p>
<p>
Because there are so many excellent presentations taking place at the same time through out the day, I am looking for 3 attendees to network with to share in covering the various presentations separately. This way we can connect during the day for lunch and dinner and share the great ideas and information we learned. Contact me via this post or privately by email to join me in this plan. It's a great week to break out of the routine and learn new ways to grow our businesses. Who's ready to up their game and come on board?
</p>
<p>
Becky Boomsma, Top 5 In Real Estate, CRS, ePro
</p>
<p>
Coldwell Banker, Franklin Lakes, NJ
</p>
<p>
<a href="mailto:Becky@BeckyBoomsma.com">Becky@BeckyBoomsma.com</a>
</p>
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10/19/09 8:44 PM
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10/21/09 7:27 AM
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How do you build an INVESTOR LIST? You know, the secret black book with a list of all your investor...
128 views
<p>
How do you build an INVESTOR LIST? You know, the secret black book with a list of all your investor clients who can rely on to bring you recurring business?
</p>
<div>
Your investors list should have a variety of future prospects - buyers for low-end homes, high-end homes, rentals, and multi-units. Your list should include first time home buyers and newbies, to rehabbers and flippers. The bottom line is that you need to have identified as many buyers as you can find.
</div>
<div>
</div>
<div>
Here are a few easy ways to build your buyers list:
</div>
<div>
</div>
<div>
<strong>Run ads in your local classifieds -</strong> Find deals that are good investment opportunities for investors, and market those. This is a great way to establish a long-term relationship with investors who are actively looking to purchase. Show investors you understand their needs and are willing to help them find the deal that is right for them.
</div>
<div>
</div>
<div>
<strong>Craigslist</strong> is a great place for you to market your services. Be sure to put a phone number, and only list an email address if you can respond to it quickly.
</div>
<div>
</div>
<div>
<strong>Local REI meetings -</strong> Investors love to network at these events, and you are sure to find many buyers at these meetings - Try to meet as many investors as possible. Pass around a sign-up form for folks who want to receive the latest real estate deals from you.
</div>
<div>
</div>
<div>
<strong>Auctions -</strong> You will always find investors hanging out at auctions, and it is a great place to collect business cards as well as hand out your own.
</div>
<div>
</div>
<div>
<strong>Call "For Rent" signs/ads -</strong> Calling for rent signs can be rewarding, because the person on the other end is typically a landlord looking for a tenant - imagine what you can accomplish by helping them find a tenant! The landlord might possibly be an active investor who is looking for more properties, and this is a great way to build a relationship with them. You'll be surprised by what you can accomplish in a high rental area.
</div>
<div>
</div>
<div>
<strong>Hard Money Lenders -</strong> Investors need to borrow money from someplace - and you can assume that hard money lenders have a long list of clients they do business with that they would definitely pass your card along to.
</div>
<div>
</div>
<div style="margin: 0in 0in 0pt;">
Pankaj Shukla, seasoned real estate investor and founder of <a href="http://trexglobal.realtown.com/" target="_blank" rel="nofollow">TReXGlobal.com</a>, will share his insights with RealTown members for 30 minutes on <a href="https://www2.gotomeeting.com/register/139469234" target="_blank">Thursday October 15<sup>th</sup> at 11 AM PST</a>, to help them better understand how to serve the needs of investors.
</div>
<div style="margin: 0in 0in 0pt;">
</div>
<div style="margin: 0in 0in 0pt;">
The <a href="https://www2.gotomeeting.com/register/139469234" target="_blank">webinar</a> illustrates the size and buyer behavior of the real estate investor market based on trends and NAR data. It also discusses investors' pain points and ways to solve them.
</div>
<div style="margin: 0in 0in 0pt;">
</div>
<div style="margin: 0in 0in 0pt;">
The current housing markets are an investors' playground, and agents who are not marketing to investors are missing out on a great business opportunity. The webinar is free for RealTown members, but space is limited and preregistration is required. <a href="https://www2.gotomeeting.com/register/139469234" target="_blank">Click Here to Register.</a>
</div>
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10/14/09 12:19 PM
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I wanted to let you know about a new site that is great for first timers. They can get a step by st...
708 views
<p>
I wanted to let you know about a new site that is great for first timers. They can get a step by step guide for the buying process, sign up for a few contests (one they can nominate their realtor) and get some great information about the soon to expire tax credit.
</p>
<p>
The site is firsthomeexperience.com.
</p>
<p>
If you have a second could you check it out yourself? There are two versions, one for realtors and one for homeowners. Let me know what you think.
</p>
<p>
</p>
<p>
</p>
<p>
</p>
<p>
</p>
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10/8/09 10:59 AM
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10/13/09 7:19 PM
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If you're attending the EXIT Annual Conference this week in Washington DC, stop by Booth 7 and see A...
118 views
<p>
If you're attending the EXIT Annual Conference this week in Washington DC, stop by Booth 7 and see AlignMark's Jason Shaw and Glen Jaffee to learn more! AccuRecruiter4EXIT will provide EXIT Agents with widgets and tag lines easily installed on their blogs, personal web sites and email signatures to entice individuals to simply click on JOIN US to learn more about the EXIT brand and value proposition, or ABOUT ME to be directed to the EXIT personal web site or listing of the EXIT agent. This easy recruiting system will offer each prospect a unique experience. Let us know if you'd like to learn more about this new tool. Agents are the face and voice of your company, let them earn residual sponsorship income by referring agents to you doing what they do every day!
</p>
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9/28/09 8:06 AM
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Basically real estate agents have to work hard to make money. The hardest yet smartest workers who p...
173 views
<p>
Basically real estate agents have to work hard to make money. The hardest yet smartest workers who plug away and do all the right things year after year end up with a lifetime of fulfilling work, accomplished goals and monetary rewards.
</p>
<p>
As an Area Director for Exquisite Home Tending, we want those agents with a proven track record of success and sales ability to run their own market. We are HELPING sellers and other agents achieve sales much quicker then other vacant homes that they are competing against. The cost they save on staging, utiltities, yard upkeep and pest control is invaluable to sellers, especially those in short sale situation.
</p>
<p>
As Area Director, you spread the word and pitch the AWESOME concept of Home Tending which has been successfully used since the mid 1980's to help sell vacant homes much quicker, especially in a down market such as the one we are in.
</p>
<p>
I know as an agent who's production levels have fallen in each of the last 3 years, I LOVE having an opportunity to replace and exceed what I was earning as a Realtor, while still being able to sell real estate as it comes to me. I'd hate to have to work an hourly job as I suspect most of you would as well. Our compensation plan blows away ANY hourly job with our easy to pitch, FREE service to agents with vacant listings.
</p>
<p>
So if you'd like to continue to work in Real Estate as well as work an exciting and lucrative opportunity as an Area Director for Exquisite Home Tending, we'd love to hear from you. Feel free to email me a resume and a letter of interest to <a href="mailto:jasonprovencio@hotmail.com">jasonprovencio@hotmail.com</a> or fax it to 208.331.6455. We will respond to all people in all areas and give a detailed compensation plan to you as well as a list of Area Director duties. Thanks everyone, I hope we can work together on helping a lot of families who need the help and make you a GREAT extra income!
</p>
<p>
<strong>Jason Provencio</strong>
</p>
<p>
<strong>Co-owner, Exquisite Home Tending</strong>
</p>
<p>
<strong>208.371.2489</strong>
</p>
<p>
<a href="http://www.exquisitehometending.com/"><strong>www.exquisitehometending.com</strong></a>
</p>
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9/15/09 10:36 AM
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Free Leads
(2)
Leads, leads, leads. Every Realtor needs leads. The more the better.
Looking at the current...
298 views
<p>
Leads, leads, leads. Every Realtor needs leads. The more the better.
</p>
<p>
Looking at the current state of the real estate market nationally I see a huge opportunnity for generating fresh leads every day.
</p>
<p>
I need buyers agents in all US markets for our leads that we generate on a national basis.
</p>
<p>
Our system is very simple and requires that you work with our FHA member agents in your local market to help find these buyers homes.
</p>
<p>
<a href="http://www.fhaloanagent.com/REagenttools">Signing up is easy</a>
</p>
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9/11/09 8:51 AM
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9/12/09 10:08 AM
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Hey all! Are you attending the RISMedia Leadership Conference? It's Sept 9 & 10 at the Roosevelt H...
201 views
<p>
Hey all! Are you attending the RISMedia Leadership Conference? It's Sept 9 & 10 at the Roosevelt Hotel, New York, NY. Maria Mull, VP Business Development and Glen Jaffee, VP AlignMark - will be there! We'd love to meet up with you.
</p>
<p>
Let us know if you want to set up a time and place . . .
</p>
<p>
</p>
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9/4/09 7:19 AM
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30-year fixed-rate mortgage: Averaged 5.14 percent with an average 0.7 point for the week ending Aug...
176 views
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</h3>
<p>
<span class="general_text"><a onblur="try {parent.deselectBloggerImageGracefully();} catch(e) {}" href="http://3.bp.blogspot.com/_N17Ne7uVoXU/So3mBuRxDNI/AAAAAAAAA0M/EcF89caXZLQ/s1600-h/1+%282%29.png"><img border="0" style="margin: 0pt 0pt 10px 10px; float: right; cursor: pointer; width: 320px; height: 192px;" src="http://3.bp.blogspot.com/_N17Ne7uVoXU/So3mBuRxDNI/AAAAAAAAA0M/EcF89caXZLQ/s320/1+%282%29.png" alt="" id="BLOGGER_PHOTO_ID_5372202847799676114" name="BLOGGER_PHOTO_ID_5372202847799676114" /></a><br />
<span style="font-weight: bold; color: rgb(102, 51, 0);">30-year fixed-rate mortgage:</span> Averaged 5.14 percent with an average 0.7 point for the week ending August 27, 2009, up from last week when it averaged 5.12 percent. Last year at this time, the 30-year FRM averaged 6.40 percent.<br />
<br />
<br />
<span style="font-weight: bold; color: rgb(102, 51, 0);">The 15-year fixed-rate mortgage:</span> Averaged 4.58 percent with an average 0.7 point, up from last week when it averaged 4.56 percent. A year ago at this time, the 15-year FRM averaged 5.93 percent.<br />
<br />
<span style="font-weight: bold; color: rgb(102, 51, 51);">Five-year indexed hybrid adjustable-rate mortgages ARMs:</span> Averaged 4.67 percent this week, with an average 0.6 point, down from last week when it averaged 4.57 percent. A year ago, the 5-year ARM averaged 6.03 percent.<br />
<span style="font-weight: bold; color: rgb(102, 51, 0);"><br />
One-year Treasury-indexed ARMs:</span> Averaged 4.69 percent this week with an average 0.6 point, unchanged from last week when it averaged 4.69 percent. At this time last year, the 1-year ARM averaged 5.33 percent.<br />
U.S. Treasury bond yields fell nearly a quarter of a percentage point over the week, and other long-term yields followed suit, said Frank Nothaft, Freddie Mac vice president and chief economist. Interest rates on 30-year and 15-year fixed-rate mortgages fell to the lowest level since the end of May, while initial rates on 5/1 hybrid ARMs declined to levels not seen since January 2005.<br />
<span style="font-weight: bold; color: rgb(102, 51, 0);"><br />
Freddie Sayz</span><br />
<br />
Long-term mortgage rates were barely changed this week, remaining historically low, which is helping to sustain a high level of affordability in the home-purchase market, said Frank Nothaft, Freddie Mac vice president and chief economist. Low rates contributed to existing home sales rising for the fourth consecutive month to an annual pace of 5.24 million in July, the most since August 2007, according to the National Association of Realtors®.<br />
<br />
Similarly, new home sales rose for the fourth month in a row to 0.4 million, the strongest pace since September 2008, the Commerce Department reported. The sales gain helped to reduce the number of new unsold houses on the market to the lowest amount since March 1993. In addition, house prices in June rose nationally for the second consecutive month, according to the Federal Housing Finance Agency's purchase-only house price index.<br />
<span class="general_text"><br />
<span style="font-weight: bold;">Related Articles</span><br />
<a target="_self" href="http://yourpropertypath.com/artman2/publish/Mortgages_165/index.shtml"><br />
<span style="color: rgb(30, 144, 255);"> Mortgage Glossary</span></a><br style="color: rgb(30, 144, 255);" />
<a style="color: rgb(30, 144, 255);" target="_self" href="http://yourpropertypath.com/artman2/publish/Mortgages_165/Mortgage_Shoppers_Rights_126.shtml"><br />
Mortgage Shoppers Rights</a><br style="color: rgb(30, 144, 255);" />
<a style="color: rgb(30, 144, 255);" target="_self" href="http://http//yourpropertypath.com/artman2/publish/Mortgages_165/Shopping_for_the_Best_Mortgage_125.shtml"><br />
<span style="color: rgb(30, 144, 255);">Shopping for the Best Mortgage</span></a><br style="color: rgb(30, 144, 255);" /></span></span>
</p>
<p>
</p>
<p>
Thanks for Reading
</p>
<p>
<a href="http://www.yourpropertypath.com">www.yourpropertypath.com</a>
</p>
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9/3/09 4:36 PM
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The economys decline leveled off significantly from April through June, confirming that the worst is...
219 views
<h3 class="post-title entry-title">
<span class="general_text"><a href="http://wwwyourpropertypath.blogspot.com/2009/08/apartment-vacancy-rate-hits-two-decade.html"><br /></a></span>
</h3>
<p>
<span class="general_text"><a onblur="try {parent.deselectBloggerImageGracefully();} catch(e) {}" href="http://3.bp.blogspot.com/_N17Ne7uVoXU/SoMNfMVBg5I/AAAAAAAAAzY/PS9q7tL10X8/s1600-h/hg.gif"><img border="0" style="margin: 0pt 0pt 10px 10px; float: right; cursor: pointer; width: 300px; height: 219px;" src="http://3.bp.blogspot.com/_N17Ne7uVoXU/SoMNfMVBg5I/AAAAAAAAAzY/PS9q7tL10X8/s320/hg.gif" alt="" id="BLOGGER_PHOTO_ID_5369150010292274066" name="BLOGGER_PHOTO_ID_5369150010292274066" /></a><br /></span>
</p>
<div style="text-align: left;">
<span class="general_text">The economys decline leveled off significantly from April through June, confirming that the worst is behind us. GDP declined at an annualized rate of 1% in the second quarter, after shrinking an amazing 6.4 % earlier this year.<br />
<br />
But consumer spending, 70% of economic activity, continues to fall as Americans continue to save and reduce debt. Economists express concern that our basic spending habits have been permanently altered by this great recession. This is also having an effect on rentals as renters downsize or insist on rent reductions.</span>
</div>
<p>
<span class="general_text">With this as a backdrop we looked at rental rates which a are a prime factor in evaluating a property. We clearly have a long way to go. The Dept of Commerce chart indicates we are at a fragile beginning of a recovery. The key to successful property ownership now will be to keep it occupied and ride this out.</span>
</p>
<p>
<span class="general_text"> </span>
</p>
<p>
<span class="general_text">There is further discussion on some tactics to reduce days on market for rentals <a href="http://yourpropertypath.com/artman2/publish/Current_Market_Conditions/Apartment_Vacancy_Rate_Hits_Two-Decade_Record.shtml">here</a></span>
</p>
<p>
<span class="general_text">Thanks for Reading</span>
</p>
<p>
<span class="general_text"><a href="http://www.yourpropertypath.com">www.yourpropertypath.com</a></span>
</p>
<p>
<span class="general_text">A web site of over 450 articles on everything real estate</span>
</p>
<p>
</p>
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9/2/09 12:48 PM
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HGTV's new series "Uprooted" is looking for high-energy home buyers who are saying goodbye to their...
251 views
<p>
HGTV's new series "Uprooted" is looking for high-energy home buyers who are saying goodbye to their hometowns, totally picking-up, and moving to a new place where everything is different. Whether they're moving from the mountains to the ocean, a major city to the country, or making a move overseas, HGTV wants to hear your story.
</p>
<p>
</p>
<p>
</p>
<p>
In order to qualify:
</p>
<p>
• you must have begun the closing process on their new home or will be closed mid September '09
</p>
<p>
• your old home must not immediately be occupied (unless current residents would allow filming)
</p>
<p>
• you must not be moving because of retirement or military reasons.
</p>
<p>
• Price range must be between 400k to 1 million.
</p>
<p>
</p>
<p>
We are especially looking for families moving to or from one of the following locations:
</p>
<p>
• California
</p>
<p>
• New York
</p>
<p>
• Hawaii
</p>
<p>
• Oregon
</p>
<p>
• Colorado
</p>
<p>
• New Mexico
</p>
<p>
• Texas
</p>
<p>
</p>
<p>
Candidates and realtors who are chosen for the show will receive compensation.
</p>
<p>
</p>
<p>
If you have the perfect clients and want to be on the show, e-mail casting@departure-films.com
</p>
<p>
</p>
<p>
Please include
</p>
<p>
-your contact info
</p>
<p>
-where you are moving from
</p>
<p>
-where you are moving to
</p>
<p>
-when you are are moving
</p>
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8/21/09 8:54 AM
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