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RLSC Real Estate Training Blog

Blog by Rich Levin
Rochester, New York

Designed to educate and inform Real Estate Agents on a variety of topics. I share you with you information that until now I only shared with Coaching Clients. Get my thoughts and insights from actual coaching sessions.

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Recent Comments

RE: Excellent Quick Thinking and Great Rapport
I have sold many homes just because I was the firs...
RE: Excellent Quick Thinking and Great Rapport
So true... It's all the small things that make big...
RE: Self Confidence in Real Estate
Negative talk about one's self is defeating one's...
RE: The 4th Way of Creating Business
Thanks Rich ... great site! Yours, Dave...
RE: Excellent Quick Thinking and Great Rapport
Agreed 100% guys. Great story and lessons to be le...

RLSC Real Estate Training Blog

Commercial Real Estate: Outlook is Killing Your Business

Jul. 3, 2009
This sounds good, of course it is always a question whether it is good product or good writing to sell the product. Most Agents buy tools and services as a reaction to an add or an e-mail, a workshop etc. This is rather reactive.

Graphic Designer versus Marketing Expertise

Jun. 29, 2009
Bottom line, do not ask your graphic designer for marketing advice unless they want to tie their fees into the results you get from it.

Marketing Done Right, Works Fabulously

Jun. 25, 2009
Tagged with: farming, marketing, rich levin
Unfortunately, telling people how to decorate and get rid of their grubs does not send a powerful message that you can get their house sold for the most money. When you send relevant information results come immediately.

It's Saturday and Days Off

Jun. 20, 2009
Tagged with: planning, rich levin, time off
At first you will cheat and make an appointment until you realize that just one little appointment throws the whole day off and you end up focusing on that appointment instead of your personal time. Many times I had another Agent show my Buyer some home

Knowing your Numbers Really Does Pay

Jun. 16, 2009
A recent Client who was keeping Rich Levin Planning Charts religiously all of a sudden stopped and focused on day to day issues. Despite her declining production, my best efforts couldn’t get h... [Read More]

Homeownership Still Pays

Jun. 11, 2009
REALTOR Magazine recently published this article indicating owning a home is still the best investment for the future. It did acknowledge some areas of the country are still experiencing negative equi... [Read More]

The Market is Finally Changing

Jun. 8, 2009
Despite that he is selling a record number of homes every month. If your area is not experiencing the new boom yet, with a few exceptions that are being hit with large unemployment, it won’t be long now

All the Facets of My Life

Jun. 1, 2009
Tagged with: rich levin
How balanced is your life? I did this exercise again. You know, the one where you look at the categories of your life, Spiritual, Family, Mental, Health, Wealth/Financial, Career etc. And then you... [Read More]

Deal or No Deal

May. 28, 2009
Talking to a Seller about pricing, here’s the language. After explaining that there is more competition and therefore most houses are staying on the market longer; and after you have gone over... [Read More]

Update on Use of Tax Credit

May. 22, 2009
Wow when I mentioned the tax credit for down payment I had no idea it would cause such a flurry on the real town community. Here is an update There has been much talk and speculation and now it does... [Read More]

Now that is Funny

May. 19, 2009
This was really funny. I know this client and I absolutely believe she said what follows. A client had a seller whose house was not selling, easy to imagine in this market. His house was dated and... [Read More]

New Proposed Use of Tax Credit

May. 14, 2009
Enabling first time homebuyers to use the 8000 tax credit as a down payment would be a big win for the market - it would allow many more people to move into a home who currently may not have enough for a down payment."

Personal and Coaching?

May. 12, 2009
Tagged with: coaching, rich levin
Obviously, as a business coach we do not have the expertise or hold ourselves out to have the expertise to address any of these issues. At the same time, we often know more about our client’s life than most anyone else in it. So we listen. We empathi

Staging for Sales

May. 7, 2009
Tagged with: rich levin, staging
Another Agent told me that they took over a listing that had been price reduced repeatedly for nine months but the previous Agents never offered ideas on staging. This Agent boldly told the seller to remove, repaint, and clean. The house sold in the fir

What is the Focus of YOUR Business?

May. 4, 2009
Tagged with: coaching, focus, planning, rich levin
The best way to do that is to keep a simple focus which is the number of appointments with new buyers and sellers each week. Here’s the kicker. For most Agents just two per week will generate far more business than they have ever done.

The Easiest Thing in the World

Apr. 30, 2009
Tagged with: rich levin
It’s the easiest thing in the world to do what’s easy. It only takes a little more effort to start moving in the direction of what is best for me. And once I start moving in that direction it becomes effortless to continue.

Sermons, Hymns and Sales Presentations

Apr. 23, 2009
Tagged with: presentations, rich levin
I think the same is true for an Agent’s sales presentations. It will cause people to want to do business with an Agent repeatedly and refer them to others.

Tax Credit in Marketing

Apr. 20, 2009
I have receive several questions about how to use the $8,000 tax credit in Agent Marketing. I have seen a lot of people use the phrase “find out if you qualify” or some such phrase. It se... [Read More]

Self Confidence in Real Estate

Apr. 17, 2009
Why? Because, in her opinion, the Real Estate media holds up mega producers as the only successful people. I pointed out to her that she has a decade and two college educated children as proof that she has had a successful career.

The Time is Now!

Apr. 14, 2009
The best news is that they are being bought by first time Buyers. The sign of emerging health in the market is when the first time Buyers come out strongly. It means the first time Buyers who have been sitting on the sidelines believe we have hit bottom
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