I have been doing some reading about auctions. It seems home auctions are becoming more popular as a way to sell homes fairly quickly. My question to you Ron, is, why can’t I just auction the home myself?

As owner of your own home, you could but do you really want to? You could operate on yourself but I wouldn’t suggest it.  Most states require a license if you don’t own the property that is being auctioned.

 Before becoming an auctioneer, as a real estate broker, some home owner’s would tell me they could sell their home and save on the commissions. Some did but most didn’t because they didn’t understanding marketing. Their idea of marketing was to run a FSBO (For Sale By Owner) ad in the local  newspaper on the weekend, and to put a sign out front of the home.

Auctioneers are specialists in marketing. Auctioneers are not really auctioneers but marketers. They know how to expose your home to the greatest number of people in a cost effective way. Most FSBO sellers are targeting the local market only while auctioneers are national and in some cases , international, in their marketing efforts. Using the internet to conduct an auction is not new to the auction industry.

A professional auctioneer knows how to get people to the auction, how to create excitement and get the best price for your home. In addition, there is the paper work you will need to understand, viz., contracts and disclosures, handling escrow money, getting pre-approve, qualified buyers to the auction, and the follow up after the auction that leads to a quick and smooth closing.

My suggestion is to use a professional auctioneer. For more information on auctions, go to my website at www.canSellnow.com.