Listing Tip - Create a Weekly CMA - AUTOMATED...

Sellers always want to know what is going on in their area and what the "competition" is doing.  Taking some time to build these systems on the front end can save you countless hours on the back end with not having to return phone calls and emails and so forth.  I have been setting all of our sellers up on what we call a "Weekly Market Watch."

The Weekly Market Watch is an automated search set up through the MLS (stay tuned as I met with a company today that has an absolutely phenomenal tool) or Market Snapshot (through Top Producer) to alert the seller once a week with all active, pending and sold properties in a 1 mile radius of their home.  We work in a pretty dense area in St. Paul so a 1 mile radius is plenty but you could always extend it out further if needed.

With the automatic search set up, your clients will then get a weekly report of what is going on in the area and help them see the market - real time.  Some well times phone calls can also land some price adjustments if needed as well.  Now you are not just telling what is going on in the market - you can actually show them.

If you are looking for more tips and ideas on how to make your Real Estate Business more systematized - please click here for a FREE 15 page download of my eBook, The Automated Agent.