It's Still True – You Get What You Pay For

Posted at 10:24 AM, Dec. 7, 2006

You go back to basics and common sense. If you buy a television and choose a no-name brand that's cheap, do you expect it to have a great picture and to last a long time? Or do you know that you are getting lesser quality? Most people recognize that you get what you pay for.

It's the same with choosing a professional Realtor® and a full-service commission. You want to sell your house quickly and for the best possible price. The more qualified buyers who see your house, the more likely you are to do just that. And finding those buyers – not just Sunday-afternoon-lookers – takes market knowledge, experience, and investment on the Realtor's® part.

A Realtor® does so much more than stick a sign in the ground and put your house on a web site. An experienced professional will help you prepare your house for sale, qualify buyers so you only have people in your house who can buy and who are seriously looking to buy, help you negotiate the best price, handle the reams of paperwork that today's real estate transactions require, make sure all the details are covered, and always be available to answer your questions and provide support throughout the process. Remember that you may sell or buy a home a few times in your life, but professional Realtors® do it many times a year. The right one can save you time, money, and a lot of headaches. 

One of the interesting things we're seeing in the current market is an increase in the number of people who choose a full-service Realtor after having gone the do-it-yourself or discount route. When there are no showings and no offers, it doesn't take long to recognize the value of an experienced professional. 

And the bottom line…when the money is in your pocket as you walk away from the settlement table is what you want and need, you know the commission is worth it.