Lansing, Michigan
You will receive competent and professional service when you select me and Coldwell Banker Hubbell Briarwood Real Estate Co. to represent you. We have represented many families in this area concluding transactions that realize maximum value in a reasonable time. I realize as your agent that this is a very important transaction to you and your family.
My proposal includes a comprehensive market analysis that will assist us in determining the market value and pricing of your home. I hope the information included on me and Coldwell Banker Hubbell Briarwood Real Estate Co. will confirm that I am best qualified to market your home during this challenging market that we are experiencing. Please Visit my Website Today! and "Expect the Best"
Agents Visit: http://mikebowler.net
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Sep. 3, 2008
Categorized in: Education
85% plus, of all buyers are shopping the Internet for real estate prior to ever contacting a Realtor. Here are some questions to ponder: 1. Is it our duty, based on Article 11 of the Realtor Code of Ethics to provide our sellers with the adequate information on the quality and quantity of tools made available to expose the sellers home to the marketplace? 2. Are we competent in marketing real estate to today’s e-consumer? 3. Are we demonstrating the skill and the knowledge that is needed to be competent?
Here’s what Article 11 says: (Please note: I am referring to service only. Property type is yet another issue.)
The services which REALTORS® provide to their clients and customers shall conform to the standards of practice and competence which are reasonably expected in the specific real estate disciplines in which they engage; specifically, residential real estate brokerage, real property management, commercial and industrial real estate brokerage, real estate appraisal, real estate counseling, real estate syndication, real estate auction, and international real estate. REALTORS® shall not undertake to provide specialized professional services concerning a type of property or service that is outside their field of competence unless they engage the assistance of one who is competent on such types of property or service, or unless the facts are fully disclosed to the client. Any persons engaged to provide such assistance shall be so identified to the client and their contribution to the assignment should be set forth. (Amended 1/95)
Here’s what Article 12 says in part:
REALTORS® shall be honest and truthful in their real estate communications and shall present a true picture in their advertising, marketing, and other representations.
What stage do we as Realtors fall into when it comes to marketing homes in today’s market?
Here’s what Wikipedia Encyclopedia says about Competence.
Competence is the ability to perform a specific task, action or function successfully.
Competence a standardized requirement for an individual to properly perform a specific job
In psychology the four stages of competence relate to the psychological states involved in the process of progressing from incompetence to competence in a skill:
- Unconscious incompetence
The individual neither understands or knows how to do something, nor recognizes the deficit or has a desire to address it.
- Conscious incompetence
Though the individual does not understand or know how to do something, he or she does recognize the deficit, without yet addressing it.
- Conscious competence
The individual understands or knows how to do something. However, demonstrating the skill or knowledge requires a great deal of consciousness or concentration.
- Unconscious competence
The individual has had so much practice with a skill that it becomes "second nature" and can be performed easily (often without concentrating too deeply). He or she can also teach it to others.
My point in asking these questions is to make a point, that we can never stop learning in real estate. There are many wonderful opportunities for each of us as practitioners to continue our education. What do you think?
"Expect the Best" Mike
Mike Bowler Sr. ePRO, CRB, GRI, SRES
Cetified ePRO Trainer
email: mike@mikebowler.com
Visit: MikeBowler.net
As a real estate trainer and consultant, I’m available to assist you in all your marketing plans, technology, and taking your real estate career to the next level. Contact me if you’re interested in hiring a personal coach and consultant to help develop your business.
Jul. 22, 2008
Categorized in: Education
.jpg) With the housing industry experiencing both economic changes and technology changes, I thought a few blurbs on each would be benificial to all concerned. It's time for all Realtors, mortgage brokers and other ancillary businesses to get educated to the facts, share them with their contacts and become more aware of how the industry is being over-hauled. Here's a nice commentary by Dennis Kneale who tells it like it should be told vs. what you read in the media.
Economy:
IS THE HOUSING CRISIS REALLY A "CRISIS"? In his commentary, Dennis Kneale crunches the numbers.
Realtor.org is another location for Realtors to stay abreast to the latest press releases, market stats and educational pieces that can passed on to your clients, customers, and the general public.
Another area to stay on top of the financial news that I recomend is the Bloomberg report.
Education: .jpg)
Take the ePRO Class: e-PRO Certification is not only about technology. The e-PRO Certification Program will establish a baseline of online competence, and it will also introduce its students and graduates to the best aspects of Online Community.
The Webographers Course is an Exhaustive Training for Online Business Strategy, Agent Websites, Single-property Websites, Virtual Tours, Neighborhood Search, Lead Generation, Electronic Forms, Online Transaction Management, Mobile Technologies, Virtual Assistants and Blogs.
As a real estate trainer and consultant, I am available to assist you in all your marketing plans, technology, and taking your real estate career to the next level. Contact me if you’re interested in hiring a personal coach and consultant to help develop your business.
"Expect the Best" Mike
May. 24, 2008
10 Internet Marketing Questions to Ask Your Realtor Prior to Listing Your Home:
1. What websites do you have a profile and listings or a link to your listings on?
2. How many websites will you be marketing my home on, what are the names and url's of those sites and how many pictures of my house will be displayed?
3. Will you post my house on your Blog, promoting the community, in addition to my house? Do you have a Blog? How is it being promoted?
4. Will you build a hub or a lens on my house to promote it to search engines, so that it links to your website and exposes my home more often?
5. How many search engines are you pinging your blog to in order to promote business. Will my house be found by area if someone using the search engines and inserts my subdivision name by keyword?
6. Will you put my house out on Postlets, Saw It on Line, and Craig's List with pictures?
7. Will you do a virtual Tour on my house and a slide presentation for promoting on Flickr, Slide Share and other sites?
8. Do you belong to any Social Networking sites that would allow a posting of my house like, Facebook, Myspace, You Tube or others?
9. Once you post these sites will you promote my house to other Realtors by sending, professional flyers via: email and link to give my home ful exposure to the market?
10. Will you provide me with day to day updates either by email, twitter, SMS or some form of communication via Internet, in addition to talking to me face to face or by phone on a frequent basis?
There's dozens of other important questions to ask in addition to Internet marketing that are a necessity, you may find them on my website or feel free to contact me for one on one personal consulting opportunity.
"Expect the Best" Mike
Mike Bowler Sr. ePRO, CRB, GRI, SRES
Coldwell Banker Hubbell Briarwood
1020 S. Creyts Road, Lansing, MI 48917
Phone: 517-492-3400 Fax: 888-832-6203email:
Mike@MikeBowler.com
Website for Clients: MikeBowler.com
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Apr. 19, 2008
I had the honor and privilege to be part of a 3 day training program sponsored by NAR in Chicago this  last week on Mediator/ Mediation Training. All I can say is WOW! what an eye opener, what an experience, and what great instructors and coach's we had for this program of dispute resolution process that will be sweeping the nation for Realtor Boards in the coming months and years ahead. Unlike arbitration, and litigation, mediation is a voluntary process in which a neutral party (Mediator) helps people resolve conflicts. The heart of mediation is getting two or more people with a problem to talk to each other.
Mediation is a confidential settlement process that honors the principle of self determination from the parties involved. This is something that as a broker-owner over the years I can relate with through settling disputes between agents, buyers and sellers and mediating last minute closing disputes. Most Realtors with experience in listing and selling homes, have the natural genes to become good mediators if they understand the process. However, I must admit, although I have nearly thirty years of handling almost everything you could think of, there is more to the mediation process than meets the eye.
My goal here is to bring your attention to the idea that has came to life and will be very beneficial to our industry for years to come. I encourage you as a Realtor to learn what you can about the process, attend the training provided by NAR, and get behind the campaign for mediation to be an alternative to arbitration at your local board for agent to agent disputes.
Watch for more on this subject in the near future.
"Expect the Best"
Mike
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