The real estate market has changed at lightning speed over the years and requires a whole new approach to attracting buyers and sellers.  Traditional newspaper advertising does not cut it in today’s market. Blogging, Web2 Websites, search engine marketing, and email marketing are only a few of the important areas that every Realtor should become accustomed to using on a daily basis in order to attract the consumer of the 21st century. I highly recommend the SEOBook below and the training program to help your business. “Expect the Best” Mike

• Small business owners who need to hire a consultant to answer their SEO questions, but do not want to spend thousands of dollars on consulting.
• In house SEO teams who need an outside expert they can turn to.
• Well run businesses that are not getting the organic search traffic their site deserves.
• SEO consultants looking to gain a more comprehensive view of Internet marketing, and Internet marketers who do not understand search.
• Bloggers and AdSense publishers looking to turn their hobby into a real business.
• People who want to improve the profits from and the value of their websites.
• Anyone who wants to benefit from our research and keep up with the latest changes in the search market withoutrequiring themselves to turn SEO into their full time job.

Today Coldwell Banker Hubbell Real Estate Co and Briarwood Realty announced the merger of their companies that will knock the sox's off the real estate industry in the greater Lansing area. With great pride and excitement, Bob Hubbell (My Boss), announced the affiliation publicly today. Both companies share high values for integrity and quality service.  The public will benefit tremendously with this newly formed company called Coldwell Banker Hubbell Briarwood, enjoying 38% of the market share in volume, with the potential to grow substantially over the next few years. The talent of the management team, agents and support staff combined, will be an opportunity to multiply the exposure and strengths in a synergistic way for years to come. With the combined forces in real estate, the new company will have nearly 260 agents blanketing the entire greater Lansing real estate market.

Mergers and acquisitions have solved many challenges for our changing industry, by combining expenses, knowledge and expertise, to make excellent real estate companies. My hat goes off to Bob Hubbell CEO, and Bill MacLeod, President, for their vision and foresight to make this statement of courage in today's real estate market. 

You can visit my website and blog for additional real estate market updates and tools to help you learn more about buying and selling real estate in the Lansing area