President during his term of office, for our association. His mother and I are blessed and give thanks daily for having had such a great experience, watching all our children grow. Congratulations on each of your achievements Matt.
and Santa Claus. I want to start out by saying kudos to the Grand Ledge Rotary Club for sponsoring a bus at Felpausch recently to collect food for the Grand Ledge Food Bank. This is the time of year when hometown people come together to give generously to local charities. With food drives, warm clothing, and monetary donations, it just goes to show that Delta Township and Grand Ledge are great places to live, work, and have fun. Numbers are up substantially this year do to economic challenges. If you and your family would like to help become part of the solution just contact: A Real Estate Professional in the greater Lansing real estate market must meet the needs
and expectations of the Connected Consumer. The rules of business are changing in our industry, with nearly 90% of all buyers searching the Internet prior to contacting an agent. It is imperative that practitioners of our industry become savvy on what is available to them for marketing real estate.
Buying or selling a house in the greater Lansing area is much more convenient with search engines like Google, Yahoo, MSN, and the dozens of other smaller ones available. Technology has revolutionized the way buyers, sellers, real estate agents and most ancillary type real estate businesses operate in today’s world of buying and selling.
Linking to demographics for Delta Township or Delhi Township are two examples of individual sites REALTORS have available as a service to today e-consumer, provided they understand technology, websites, Blogging, search engine optimization and all the other areas of real estate Internet marketing that is a must in today’s changing market. Searching all inventory available in the greater Lansing area needs to be at the stoke of one link, in order to give the best service available.
Many programs are available today for agents to market properties in specific locations, styles or targeting specific buyers. Postlets is one of my favorite when it comes to promoting a featured home or several. Agents also have the opportunity to use a company called SawItOnLine which produces a Gallery of Homes and than sends them out to many portals and sites with what we call syndication of listings.
Real estate markeking is not for those who dabble or are not keeping up with the changes, Sellers and buyers need someone who knows what they’re doing and will work hard to get the job done. Make sure for your financial welfare that the REALTORS you interview prior to selling your home have knowledge of the real estate market, negotiating skills, and ability to listen to your needs and desires. A well explained marketing plan that includes Internet technology is a must.
“Expect the Best” Mike
Mike Bowler Sr. ePRO, CRB, GRI, SRES
Coldwell Banker Hubbell Briarwood
1020 S. Creyts Road, Lansing, MI 48917
Phone: 517-492-3400 Fax: 888-832-6203
email: Mike@MikeBowler.com
Website for Clients: MikeBowler.com
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