Sep. 13, 2007 - Key Market Factors

Key Market Factors

How long does it take to sell a home?
There is no easy answer some homes sell in a few days others may take several months. 
Recognizing the key factors influencing a sale can give you significant control over market time.

The proper balance of these factors will expedite your sale:

• LOCATION!
   Location is the single greatest factor affecting value.
   Neighborhood desirability is fundamental to a property - fair market value.
• COMPETITION!
   Buyers compare your property against competing properties.
   Buyers interpret value based on available properties.
• TIMING!
   The real estate market may reflect a sellers market or a buyers market. 
   Market conditions cannot be manipulated; an individually tailored marketing plan must be developed accordingly.
• CONDITION!
   Property condition affects price and speed of sale.
   Optimizing physical appearances and advance preparation for marketing maximizes value.
• TERMS!
   The more flexible the financing, the broader the market, the quicker the sale and the higher the price.
   Terms structured to meet your objectives are important to successful marketing.
• PRICE!
   If the property is not properly priced, a sale may be delayed or even prevented.