We’ve already discussed the importance of marketing and promoting your single property websites after you have created them.

We also said that as real estate professionals, we are very aware of how busy you are and so have made it our goal to include as many useful tools and features as possible in our listing websites in order to make the important task of marketing your website significantly easier.

One of the best features we have included in our property websites is providing you with an html snippet of your website. This html snippet enables you to easily cut and paste your data into online classified sites such as the very popular Craigslist, Backpage or Ebay.

Don’t forget to take advantage of this free service. Craigslist can be a powerful tool for generating free traffic to your property website. It is one of the most popular websites in the world, with millions of daily visitors.

Regularly posting relevant Craigslist classifieds that point to your listings and include a link to your property websites have the potential of driving significant amounts of highly targeted traffic to your property websites. Get in the habit of using our handy html snippet for each listing and you can see a real difference in the amount of traffic your site receives.

Great news! We just released our new flyer builder that will allow you to post your listings (in style) on craigslist.org!

The new and improved flyer builder allows you to:

• Choose your photos
• Choose your layout
• Choose your color scheme
• Choose a graphic header
• Track your results — see how many times the flyer was viewed and clicked!
• View Sample

You can use the html code that is generated to also post your flyer on your blog or anywhere that allows html posting. The craigslist flyers are just the tip of the iceberg! Be on the look out for our new Agent Announce service that will send these flyers to agents in your area alerting them of new listings, price updates, or status changes. You will be able to send out 1,000 e-flyers using our database of agents for as low as $10.00. In addition to agent announce, we are improving our professionally printed products as well. Soon, in addition to our line of Just Listed, and Just Sold postcards, you will be able to order beautifully designed flyers to match your website and brand identity.
 
Our new craigslist flyer builder program is available FREE of charge to all Listing Domains users –  And coming soon for Real Estate Site users.

Part 1
According to the recent study conducted by the National Association of Realtors®, 84% of homebuyers now use the internet to search for homes. Although getting your properties online can be a daunting and somewhat time consuming venture, now more than ever, you need to have a comprehensive online marketing plan. A free posting on CRAIGSLIST.org will go a long way towards showing your clients and prospects that you know where the buyers are.
 
Another good idea is to get a Google Adwords account. Here you can bid on search terms also known as “keywords”. If a prospect enters one of your “keywords” into the Google search box, your listing will appear in the sponsored search results. The higher the bid, the better the placement.  The key to success in this arena is to make sure to target your keywords. Don’t bid on keywords such as “Los Angeles Real Estate.” Terms like these are too broad and can cost you a small fortune in unwanted traffic. For best results, use terms like “3 bedroom home in North Hollywood”. If someone on Google types in a variation of that search term, your website is likely to appear. Tactics like this can also help you on your listing presentations. Showing your prospects that your listings are easy to find on Google is likely to impress any seller.
 
Creating a next generation virtual tour like the HDZoom tour offered by RealBiz360 enables you to showcase your listing in a beautiful full screen format and lets viewers Zoom in to see the incredible detail of high resolution images.
 
Do your listings have their own website? Building a single property website (425MapleAve.com) for each of your listings is one of the simplest things you can do to keep sellers happy and keep buyers interested. ListingDomains.com, the leading property website provider, will automatically feed your listing data to several property portals like Trulia and Zillow, and they include a tool that allows for easy posting to CRAIGSLIST.
 
What Buyers value most
84%    Photos
82%    Detailed Property Information
60%    Virtual Tours
39%    Interactive Maps
37%    Community Information
 
Educate your clients
Next time your clients push you to get an expensive newspaper ad, make sure they know that only 3% of buyers found their home in the newspaper. Juxtapose this with the fact that 29% found their home online*. Then ask them where they think you should be concentrating your marketing budget. By educating your sellers you can save thousands in fruitless advertising expenses.
 
*The 2007 National Association of REALTORS® profile of home buyers and sellers.