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Jul. 1, 2008
New from Creators of ListingDomains.com Comes a Beautifully Designed, Affordable Agent Website with All of the Tools Agents Need in Today's Technology Driven Market"RealEstateSites.com" is the most comprehensive, affordable agent website to come along in a long time. Along with total flexibility when it comes to the design elements, RealEstateSites.com offer sales associates valuable tools to help market themselves and their listings online. Now sellers can enter their address and find out about recent home sales in their neighborhood. Now buyers can see how the market is doing by viewing the market reports that the agent created with a few clicks of their mouse. Not only are they packed full of useful information like downloadable reports, but they are professionally designed to please the most discriminating eye. (See sample at: KimAgent.com). When developing their new agent websites, Properties Online took into account the recent National Association of REALTORS® study that outlines what buyers and sellers value online. These key items were the foundation that they built their templates around, making sure to allow for complete customization of every tool available. What Buyers Value Online*:
84% Photos
82% Detailed Property Information
60% Virtual Tours
39% Interactive Maps
37% Community Information
24% Information about Recently Sold Properties One of the best things about this new product is the pricing. Agents can choose between a month to month plan for $30 per month, or an annual plan for only $299 per year with a one time setup fee of $199.00. The company also offers a 30 day money back guarantee to anyone who is not completely satisfied with their website. If you're like 60% of REALTORS® you already have a website to showcase your many talents and listings. The question is, does your website give your prospects what they are looking for online? "Our goal was to create a product using all the latest technology and features available while keeping it easy to use for the agent and easy to navigate for the buyers and sellers. I think we accomplished just that." Says Amanda Cornelius, CEO of Properties Online, LLC. "Look for more features and enhancements in the near future." About Properties Online, LLC
Founded in 1999 by real estate professionals to offer unique Website marketing tools for the real estate industry, Properties Online bridges traditional marketing techniques with the ever evolving Internet. Their products have increased lead generation while saving time for agents, sellers and buyers. *The 2007 National Association of REALTORS® profile of home buyers and sellers.
Jun. 13, 2008
If you're like 60% of REALTORS® you already have a website to showcase your many talents and listings. The question is, does your website give your prospects what they are looking for? According to the recent study conducted by the National Association of REALTORS®, 84% of homebuyers now use the internet to search for homes. That same study also outlined what homebuyers value online.
What Buyers Value Most
84% Photos
82% Detailed Property Information
60% Virtual Tours
39% Interactive Maps
37% Community Information
24% Information about Recently Sold Properties
What Buyers are Looking for Online
95% Properties for sale
21% Information about the area
4% A real estate agent
4% A real estate company
FIRST Step Taken During the Home Buying Process
32% Looked online for property for sale
20% Contacted a real estate agent
12% Looked online for information about the home buying process
9% Talked with friend or relative about the home buying process
7% Contacted a bank or mortgage broker
7% Visited open houses
5% Looked in newspaper or magazines
2% Contacted a home seller directly
1% Attended a home buying seminar
Taking this study into consideration we have compiled a list of features that every agent website should have.
1. Listings / Property Search
2. Market Reports
3. Lead Generation Forms
4. Interactive Maps
5. Neighborhood Information
6. Recently Sold Homes
7. Custom Pages & Links
8. The Ability to Update your Website Anytime without Assistance
9. Detailed Reports for Buyers and Sellers
10. The ability to include topical videos or audio messages
If your website is lacking in any of the above mentioned features, you might want to check out a new product brought to you by the creators of ListingDomains.com.
“RealEstateSites.com” is the most comprehensive, affordable agent website to come along in a long time. Not only does it offer sales associates total flexibility when it comes to the design elements, but it gives them valuable tools to help market themselves and their listings online. Now sellers can enter their address and find out about recent home sales in their neighborhood. Now buyers can see how the market is doing by viewing the market reports that the agent created with a few clicks of their mouse. Not only are they packed full of useful information like downloadable reports, but they are professionally designed to please the most discriminating eye. (See sample at: www.KimAgent.com).
Mar. 6, 2008
Categorized in: Marketing
Part 1
According to the recent study conducted by the National Association of Realtors®, 84% of homebuyers now use the internet to search for homes. Although getting your properties online can be a daunting and somewhat time consuming venture, now more than ever, you need to have a comprehensive online marketing plan. A free posting on CRAIGSLIST.org will go a long way towards showing your clients and prospects that you know where the buyers are.
Another good idea is to get a Google Adwords account. Here you can bid on search terms also known as “keywords”. If a prospect enters one of your “keywords” into the Google search box, your listing will appear in the sponsored search results. The higher the bid, the better the placement. The key to success in this arena is to make sure to target your keywords. Don’t bid on keywords such as “Los Angeles Real Estate.” Terms like these are too broad and can cost you a small fortune in unwanted traffic. For best results, use terms like “3 bedroom home in North Hollywood”. If someone on Google types in a variation of that search term, your website is likely to appear. Tactics like this can also help you on your listing presentations. Showing your prospects that your listings are easy to find on Google is likely to impress any seller.
Creating a next generation virtual tour like the HDZoom tour offered by RealBiz360 enables you to showcase your listing in a beautiful full screen format and lets viewers Zoom in to see the incredible detail of high resolution images.
Do your listings have their own website? Building a single property website (425MapleAve.com) for each of your listings is one of the simplest things you can do to keep sellers happy and keep buyers interested. ListingDomains.com, the leading property website provider, will automatically feed your listing data to several property portals like Trulia and Zillow, and they include a tool that allows for easy posting to CRAIGSLIST.
What Buyers value most
84% Photos
82% Detailed Property Information
60% Virtual Tours
39% Interactive Maps
37% Community Information
Educate your clients
Next time your clients push you to get an expensive newspaper ad, make sure they know that only 3% of buyers found their home in the newspaper. Juxtapose this with the fact that 29% found their home online*. Then ask them where they think you should be concentrating your marketing budget. By educating your sellers you can save thousands in fruitless advertising expenses.
*The 2007 National Association of REALTORS® profile of home buyers and sellers.
Jan. 21, 2008
Listing Domains, the original and leading property website provider, announced today that it is expanding its product line to include Just Listed and Just Sold postcards. Partnering with Beyond Graphics, a Real Estate printing company, Listing Domains is able to dynamically pull property photos and details into a printed format making the order process quick and simple.
"We are very excited to now offer our clients the ability to order postcards with a few clicks of the mouse." says Danny Brennan of Listing Domains. "Our order process allows the agents to choose between photos that they have already uploaded to their property website and dynamically place them in the designated areas for a streamlined process that is extremely easy to navigate."
The postcard designs include several color options and were created to help drive more traffic to the agent's listing website. Along with the print material, Listing Domains is continually adding XML feeds to their long list of features and enhancements. "We feed our listing websites to GoogleBase, Trulia, Oodle, Vast and other property portals." says Al Cornelius of ListingDomains.com. "The new postcard product, coupled with the free Domain Rider sign and XML feeds will help drive traffic and increase the number of total visits each website receives."
Visitors to property websites created using the Listing Domains (www.listingdomains.com) system stay much longer than average. According to Neilsen's Net Ratings the average website visit time is 46 seconds. By comparison, the average time spent on each Listing Domains website is 4 minutes, 54 seconds. Al continues: "In addition to presenting unlimited property photos, bulleted Features and detailed Remarks about the property, Agents may provide links to special documents including disclosures, reports and other information, even sensitive documents that may be password protected. These features add depth to our websites and generate interest from visitors in a way that less informative sites cannot do."
Aug. 11, 2007
Categorized in: Resources
With more real estate professionals turning their attention to online advertising, ListingDomains.com, innovator of the single listing website, announced a company record of over 1,000,000 website visits in June and July 2007. Properties Online's "ListingDomains.com" is the market leader for individual property websites. With the wealth of information the property sites offer, the typical Internet buyer stays on average 4 minutes and 56 seconds.
So what is driving traffic to these websites? Turns out, there are several ways to drive traffic. The websites come with a unique Domain Rider sign that funnels busy internet surfers directly to the property they are interested in. The sites are also syndicated to Google Base, Trulia and other top property portals. The agents and homeowners drive a lot of traffic simply by telling their colleagues, friends and family to check out their property website. With over 80% of homebuyers now using the Internet to search for a home, Amanda Cornelius, co-founder of Properties Online, LLC is projecting a bright future for the Northern California based company. "We are posed for rapid growth," says Amanda. "We have just undergone a major revamp of our servers, adding more redundancy and bandwidth as well as co-locating our servers to a new State-of-the-Art Data Center."
"Our listing websites are a phenomenal tool for real estate professionals seeking to edge out their competition," says Walter Cleveland of ListingDomains.com. "Each web site has it own custom property address domain name (e.g. www.555AnySt.com) that buyers can type directly into their browser and obtain vital information about the home listed for sale. What's more, sellers absolutely love having a complete web site devoted entirely to selling their home."
Properties Online, LLC holds a U.S. patent protecting their property domain name concept and program. "Because our product was developed by real estate agents and brokers, we were able to create a platform that is both user friendly and extremely effective at showcasing property listings for a fraction of the cost of print ads," continues Amanda, "We are just so pleased that sales associates have had so much success using our product."
Jul. 31, 2007
Hello everyone. We had the opportunity to have TurnHere do a quick corporate video about our company. I welcome your feedback.
May. 30, 2007
Categorized in: Resources
Many homebuyers in today's online world are shopping from the comfort of their own home. As they visit your virtual open house, wouldn’t it be nice to greet them the same way you would had they come to your actual open house? A web site doesn't normally do this, but ListingDomain’s individual property websites can, and do. Their interface allows agents to record an audio tour of the property directly from their administration panel. All that is required is a microphone and a voice. Using audio on your website gives you the ability to guide your visitor through your site and point out all the important features of your listing. Not only are you getting personal with your prospects, you are also pointing them in the direction of your product.
A study conducted by DoubleClick found that by adding audio to your website, you can increase brand awareness by 10.1%, and data recall by 59.9%. You only have 30 seconds to capture a person's attention and adding audio to your on-line advertising significantly increases your chance of grabbing the attention of your audience. According to research by Hermann Ebbinghaus, people retain on average 10% of what they read, 20% of what they hear and 50% of what they read and hear.
Audio is a powerful motivator and your voice can influence and persuade visitors to explore your website and therefore stay longer. Audio improves the “stickiness” of your website and creates a bond and rapport with your website visitor, which makes them feel more at ease with you and your offering. Also, it makes a great point of difference. No longer are you just another website amongst the hundreds or thousands that a prospective client may visit, but your website has a human dimension - a voice - and this assists in making your website visitor feel comfortable and your website appear more professional and trustworthy.
At ListingDomains.com we love innovation and we are always looking for ways to improve our websites. Audio is just one of the many feature additions ListingDomains.com users have enjoyed lately.
May. 21, 2007
Categorized in: Marketing
As real estate professionals turn their attention to online advertising, ListingDomains.com, innovator of the single property website believes that a tried and true marketing tradition is the key to bridging new and old technologies. With 63% of homebuyers reporting that they use yard signs as a means to hunt for homes, ListingDomains.com is expanding their Domain Rider sign production to include more color choices and different size signs. “We are adding new colors as the demand warrants” says Al Cornelius, COO of Properties Online, LLC. Including the sign rider was a natural progression for the website company who started selling property websites nationally in 2001. “We quickly realized that the sign riders were the key to driving more traffic to the website”.
To keep the costs down for the agents, ListingDomains.com began manufacturing their Domain Rider signs in-house. “It was the best way to keep our prices low and ensure a high level of quality control.” continues Al. For agents who are not able to post yard signs on properties, ListingDomains.com just rolled out a shipping rebate that will instantly take $15 off the price of each website.
Another way agents are driving traffic to their Listing Websites is by word of mouth. Agents can direct prospects to their websites to view all the vital details of the property along with unlimited color photos (e.g. www.555AnySt.com). Prospects can even download pest inspections and reports directly from the site saving time for both agents and buyers. The seller tells their friends and family to check out their custom property website online and the buyers tell their friends and family across the country to see photos of their new home. Debbie Hegardt from CENTURY 21 NorthBay Alliance says it best “…homeowners end up emailing the link to all of their friends and family and what great exposure that turns out to be for me!...I see Listing Domains not as an option, but a definite necessity when listing any home."
Along with agent driven marketing initiatives, new property portals such as www.GoogleBase.com and www.Trulia.com are also driving more traffic to the websites. “Our program will automatically submit the website to several major property portals to save the agent the hassle of submitting the sites manually” says Al.
Properties Online, LLC hold a U.S. utility patent protecting their property domain name concept and program. As their product was developed by real estate agents and brokers, Listing Domains are built on a platform that is both user friendly and extremely effective at showcasing property listings to a world wide audience.
May. 16, 2007
A Listing DomainTM web site is a complete free standing web site devoted to one property. The domain name is generally the address of the property e.g. www.555MainStreet.com. Each Web site comes complete with a free DOMAIN RIDERTM sign that attaches to any traditional for sale sign, showcasing the properties web site address. The sites contain detailed information about the property, unlimited photographs, the agent’s photo and contact information, a “solicit feedback” form, the ability to upload property reports and much more.
Founded in 1999 by real estate professionals to offer unique Website marketing tools for the real estate industry, Properties Online bridges traditional marketing techniques with the ever evolving Internet. Their products have increased lead generation while saving time for agents, sellers and buyers.
Properties Online founders realized how easy it is to have a listing lost amongst the shuffle on MLS and agency Websites. This inspired them in 2000 to create their core product ListingDomains®, a patented technology that allows agents to offer their clients their very own Property website. Since then, ListingDomains® has undergone years of beta testing and upgrades to make it both efficient and extremely user friendly.
ListingDomains® enables property brokers and agents to create a compelling web presence for each property and uses the actual property address as the domain name. Each domain offers significantly more information about the property than the traditional tabular listings available online today. Fully customizable to meet the demands and buying characteristics of the local market, the easy-to-use platform: Empowers agents to efficiently expand their business, generate more traffic and leads. Draws sellers with a high-tech and unique way to showcase their property 24/7/365, Motivates buyers with a visually stimulating experience, rich in information content that will invite follow-up contact with the listing agent and broker.
Properties Online is committed to developing their program, building relationships and solidifying strategic partnerships that allow for them to offer their product at the lowest possible price. Today they hold one US Patent for ListingDomains® and have another pending.
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