Marketing tips:

Buying or selling a home is a unique experience.  Although floorplans can be "identical," can any two homes really be the same?  And, the real estate market and variables that affect it are always changing.  Interests rates go up or down.  Real estate markets become Seller or Buyer markets. 

What does that mean to you?  I means you need a REALTORŪ to prepare a personalized marketing plan for YOUR home and YOUR market conditions.

The general steps might be to put the sign in the yard and the lockbox on the door, get the home into the various multiple listing systems, (FMLS and GAMLS in Georgia) - hopefully with multiple photos and onto realtor.com, one of the largest sites for consumer real estate shopping.  As a Coldwell Banker Residential Brokerage agent, my listings are also place on the national Coldwell Banker site as well as the local one.

Other marketing tools might include e-mail and regular mail of new listing announcements, advertising in the local real estate magazine and/or newspaper and networking with top agents in the area. 

Many of the things that your REALTORŪ does are behind the scenes, but exceedingly important.  Your REALTORŪ spends time on the phones working with contacts, calling around your listing, contacting people in "move-up" markets, following-up with Buyers' agents and keeping current on exactly what is going on in YOUR real estate market.

Did you know that according to the National Association of Realtors (NAR) that 37% of all buyers check the internet and that most sellers move within 10 miles of their current home?