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• Mar. 18, 2008 - Passing the Baton...The Anatomy of a Successful Real Estate Transaction!

staring the raceIf you've ever run a relay, you understand that the most important aspect of the race is the passing of the baton. You can have the fastest runners on each leg of the track, but if the hand-off is not perfectly coordinated, you can loose the race in those minute seconds.

That's why you practise the hand-off like your life depends on it. You work on timing, you work on pacing your steps, you mark the track so you can see the precise moment that the runner behind you hits that exact spot where you have to take off and trust that they will not fail you by breaking their stride.

What's extremely tricky is that both parties are running at full speed and must depend on coordination and an innate sense of rhythmic timing to make that pass seamless. The race depends on it.

When the baton is passed like it should be, it's a beautiful thing to watch. It feels like you're watching one runner morphing with fluid grace into another form, each one more beautiful and breathtaking. It's a work of art...a thing of grace.

I had the opportunity to witness the passing of a baton this past week. Our Anchor was a lady who has run the race of life with a steady and unrelenting pace. Raising and caring for a large family and then a husband who was increasingly isolated by the ravages of Alzheimer's. She had grown up in a generation where the head of the household handled all the major decisions and certainly the finances. When she found herself in a situation in which she had to take on all these tasks, she rose to the occasion and with the support of her loving family had to learn to navigate all kinds of new territory.

final stretch to ClosingThis was not an easy time to be selling any home in Grand Rapids. The streets were littered with the signs of those who had been trying for months. When they contacted us to interview us about our plan to market their home, they started with asking us to do an honest assessment of what they would need to do to update a home that had been lived in for decades. The list was extensive. They said Thank You and set out to do the suggested updates and repairs.

A process like this takes a lot of coordination. In addition to the staging and updating, additional paperwork was required, children and the home owner were updated on a regular basis, extensive marketing was done online, Open Houses were held. And when all was said and done...it was placed in God's hands.

So, as we sat at the Closing Table, watching the animated conversation of two engaged parties, one transitioning to another phase of life and the other just starting their life together as newlyweds and new homeowners, I was struck by the beauty of a seamless transaction...one which was marked with a peculiar grace and handed off with courage and goodwill.

She was relieved and grateful to have successfully completed a remarkable journey. They were deeply thankful to be settling into a home which had been lovingly cared for. They invited her to stop by to see them and her former home if she wanted. It was a beautiful thing to watch. We were thankful to have been given the privilege of assisting in a successful hand-off!

Copyright 2008 Audu Real Estate All Rights Reserved

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• - Taking Care of Business...One Relationship at a Time!

Taking Care of Business....One Relationship at a Time!

 

Customer Service is an oft repeated industry byword in almost every profession.  As a result, the meaning and definition of customer service is sometimes perceived as a moving target at best and an enigma at worst.

The basics of Customer Service start with knowing who the client is.  In real estate this can be a daunting task.  The Internet has re-defined the terms of engagement when it comes to understanding what a client wants and desires.  I can remember in the very recent past when it was unusual for a real estate agent to have a personal website.  Now, many of our customers do!  Snail mail is a thing of the past for most correspondence is done on-line and this access to quick interchanges of information is especially vital when a deal is in a critical stage.

The new client in an Internet initiated transaction (which by the way defines 87% of all real estate transactions today according to NAR stats) is propelled by the desire and need for fast, up-to-the-minute information.  The paradox is this same consumer desires anonymity and protection.  For in a world where everyone can potentially see you and know and manipulate that knowledge in ways that are beyond your control, trust is hard to give.  This reality in combination with a highly mobile society in which many traditional norms that have governed the rules of relationships are becoming unhinged places individuals at the mercy of the kindness of a stranger on-line or the lack of scruples of the same.

At Audu Real Estate, we believe that true service is based on integrity. Taking care of business means you do what you say when you say you will do it and if things change beyond your control, you let people know as soon as possible.  The truth is that a real estate transaction involves so many people (one estimate indicated as many as 30 people may touch in some way a real estate deal) that to promise anything to anybody is impossible unless one figures a way to be everywhere at once. 

We have found that our clients want the truth, not a hedged guess, they want to be kept informed, not be left wondering and they want well researched information so they can make intelligent choices in a rapidly changing environment.  We don't believe in a "cookie cutter" approach to the real estate transaction, there is no "one size fits all".

We encourage every client to come in for a FREE in-depth evaluation of their situation.  Looking at a purchase of real estate outside a careful analysis of a client’s goals and future needs is like a doctor giving a prescription without ever seeing the patient.  Before, we take a client on tour, we make sure we understand as fully as possible not just what they want but why they want it.  Now, granted the process itself sometimes changes these criteria, and that is OK, but we know the effort placed up front to truly understand is invaluable.  To meet or contact Members of the Audu Real Estate Client Care Team, click on this link or paste it to your browser: http://www.lolaaudu.com/PageManager/Default.aspx?PageID=1979165

© Audu Real Estate 2006 All Rights reserved

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Information about local real estate in Grand Rapids, Michigan & surrounding communities including Grandville, Wyoming, Jenison, Kentwood & Walker. Also, Lola Audu, CRS, an experienced Real Estate Broker shares insights and general wisdom about life and personal growth. Lola welcomes your thoughts & insights about the information shared on this Web Log.

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