Kirsty's Blog

Blog by Kirsty Dunphey

Launceston, Tasmania

Select articles from Kirsty Dunphey's blog - www.kirstydunphey.com/blog

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Can’t train Gen-Y?

Jan. 22, 2009

Tagged with: employee, gen y, train, training

Can’t train your gen-y employees? Nonsense I say.

You want proof? I just called up my 19 year old –Gen Y – Nintendo loving brother at home on his day off from work. He accidentally answered the phone: “Thank you for calling <>”.

And don’t think my brother is anything other than a very-gen-y 19 year old. He’s not the first person racing to get in the office door every morning, but his training is so well imbedded that it’s with him even outside of the job.

C’mon – if McDonalds restaurant’s the world over are fundamentally run by 16 year olds your Gen Y’s can be trained, it may just take a little longer before it’s habit.

Kirsty Dunphey is the youngest ever Australian Telstra Young Business Woman of the Year, author of two books (her latest release is Retired at 27, If I can do it anyone can) and a passionate entrepreneur who started at age 15 and opened her own real estate agency at 21. Currently Kirsty heads up www.reallysold.com the premium online copywriting site for real estate agents and is a co-director of Elephant Property www.elephantproperty.com.au Launceston, Tasmania's only boutique real estate agency purely for investment property owners. Kirsty's other ventures are outlined at her website www.kirstydunphey.com where you can also sign up for her newsletter.

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Is it an asset or just making you an ass?

Aug. 27, 2008

Tagged with: asset, business, employee, sales, service, systems

What’s not an asset in your business?

1. Your systems (if they’re only in your head)

2. Your written systems (if they’re rigid, inflexible, un-personalised and can’t be changed with influence from your team and customers)

3. Your number one customer (if your business is too dependant upon having their custom)

4. The customer you’re dealing with right now (if you don’t have a service plan in place to nurture the relationship into the future)

5. Your best salesperson / employee (if they believe that they’re indispensable, worst still if you believe they are)

6. Your longest standing employee (if they can’t embrace change)

What could be a hidden asset?

1. Your customer complaints (they should scream to you: fix or implement a system here)

2. Your outgoing emails (many could serve as a blog post, an answer to a frequently answered question and a reason never to have to type that same email answering that same question ever again)

3. Your current customer when you only have a few (One delighted customer (if you do it right) can talk about you ten times more than 10 moderately satisfied ones)

4. Your suppliers (if there’s a hidden customer hiding there)

5. That plucky (translation: sometimes annoying) employee who just won’t shut up with all their great ideas (find a way to channel their creativity so that you don’t get frustrated, and so that you can farm any brilliance that may occur)

Kirsty Dunphey is one of Australia’s most publicised young entrepreneurs and is the founder of www.reallysold.com - the ultimate tool to help real estate agents write amazing advertisements. The youngest ever winner of the Australian Telstra Young Business Woman of the Year award, Kirsty started her first business at 15, her own real estate agency at 21, was a self-made millionaire at 23 and a self-made multi-millionaire at 25. For more information on Kirsty or either of her books – Advance to Go, Collect $1 Million and Retired at 27, If I can do it anyone can, or to sign up to her weekly newsletter head to: www.kirstydunphey.com

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Can’t train Gen-Y?

Is it an asset or just making you an ass?