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Twin Cities Real Estate News

Blog by john mazzara
Edina, Minnesota

Let's talk about the Twin Cities Real Estate Market. I will post helpful links and answer questions about real estate or mortgages. I live and work in Minnesota, so some of my ideas may focus specifically on Minnesota real estate or mortgage regulations applicable to our state.

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Twin Cities Real Estate News

Italian Fish Soup-Whatsa Matta U-Cioppino

Jan. 20, 2009

OK, you might be asking yourself- "what does this video have to do with real estate?"  Well, the answer is everything.  In real estate, we sell dreams, special times with family, and memories.  Otherwise, we are selling houses.  I prefer to sell homes.  Are you selling homes or houses to your clients?  We recently shot this video with the Flip Ultra this past summer.  I just turned it into a movie with the software on the web cam.  It is absolutely the best investment you will find for $150.  You don't need to be afraid of it being too complicated.  It is as easy to use as "point" and "click".  Anyway, I wanted to encourage my fellow Realtors to look at doing some inovative marketing.  For example, next time you are on a listing appointment, pull out you Flip and ask the client if they would like to give a video testimonial about the house and what it has meant to their family.  Then, post it on YouTube or some of the other video sharing sites.  You could have a link to the client testimonial with pictures of the home and possibly a virtual tour. 

Here's the other benefit.  You WILL actually use the video recorder.  You will shoot memories of your own friends and family.  I have captured some great moments that I would not have if It hadn't been for the flip. 

So here are two examples-one was our first cooking show at my house, and the other was at a commercial listing that I posted online.  I would encourage everyone to increase their technical skills.  This is a fun way to go about learning video.