Mar. 8, 2005
Just received this note from Gary Hall:
It appears Google is pulling another fast one. Following is a link to an article about what Google is calling "Autolinking", which is slated to become part of the Google Toolbar. It can transform plain text on any Web page into a link that sends the visitor to a related site for more information. AutoLink, though still in beta, is angering many people because it gives Google--not visitors or Web site designers of sites in which links are embedded--the power to decide which sites it sends you to.
Imagine that you have an address of a listing on your site, and unbeknownst to you, Google plugs a link into it, and it takes your site visitor to that listing on Realtor.com. That's what Autolinking could do to you! It looks for text that can be identified, and if Google has an affiliate that fits, plugs a link into that phrase! Read the article at http://tinyurl.com/4ekqb