"Do It Now!"
Posted at 3:53 PM, Jan. 8, 2008
Happy New Year! It's 2008 and I, like every other professional Realtor, have resolved to do things differently this year. In my quest for inspiration and motivation toward achieving this resolution, I began reading Rossi's Dog & Dog & Vice Versa.
Chapter One: "Do It Now!" In this opening chapter, Rossi talks about all the simplicity and power of Nike's famous slogan; Just Do It. How we can over complicate, over research and overpay the simplest of actions. He uses an example that resonated with me; "don't try, do it and do it now". Rossi masterfully illustrates that by saying, "I'll try.", we're really saying, "No. I won't be doing that." He asks, "Have you ever been invited somewhere you did not want to go and instead of being honest and just saying, NO THANKS, we say, I"LL TRY. When what we really mean is; I have absolutely no intention of attending."
I resolve not to try but to DO IT NOW! Thanks Rossi!

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