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An informational source for people who are relocating, with a particular focus on moving to the Carlsbad area of North County San Diego, with advice, guidance and true stories to help you on your way and make it a great journey, from a REALTOR� with plenty of personal (4 major moves, most recently from Boston to Carlsbad, California) and professional relocation experience. Are you running into problems selling your home? Need to find a new one quickly? Never moved before and haven't a clue? You'll find some great tips on how to solve your relocation issues here. Or ask me a question any time and I'll share some solutions or tell you where to get more information. CA DRE License #01490977


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What is Important to You as a Seller

I'm wondering...what is important to you as a seller? What are your hot buttons regarding the sale of your home AND with respect to the agent you decide to hire to help you?

My guess is that getting a good price (top dollar) and selling quickly are at the top of the list. Since you are relocating (or even if you are not), getting the best price you can and selling quickly are usually the central issues.

But, do you need to get a certain dollar amount to make this all work or is there flexibility? And is it better to sell quickly so you can move along, even if you don't get exactly the price you would like? Or can you/will you wait to get YOUR price? There is no right or wrong answer, just what is right for you. But give it some serious thought as it can impact your pricing strategy.

And what is important to you as you think about the agent you need to hire?

  • A big name brokerage? Or does it not matter? 
  • Someone who can show you a written marketing plan?
  • A person you feel comfortable with and trust, regardless of the brokerage?
  • The agent who quotes you the highest list price? Or the one who will be completely honest with you about the price? 
  • Someone who knows and uses technology in their business and marketing?
  • An agent who respects your family schedule, privacy and security issues?
  • Someone who will communicate regularly with you and answer your questions?
  • The individual who can recommend staging ideas, and ways to best show off your house?
  • An agent with a personal website, Internet presence, and a clear idea of how to market your home

You may have some other thoughts, too. Each seller has ideas about what it most important to them. Keep these in mind as you begin your search for the right listing agent.


Posted: 11:42 AM, Feb. 20, 2007
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