A Wickedly Cool Marketing Tool for Gen Y Buyers |
Now here's a great idea I saw this morning on my way to the gym. It was so impressive that I had to pull the car over and snap a photo of it with my Blackberry (yes, the Pearl has a camera!)
If you've attended our Ultimate Technology Course before, you know how much we stress the need to master SMS or text messaging to communicate with the new generation of first-time home buyers out there. The ones who do EVERYTHING with their cell phones - check email, browse the web, chat, send messages to everyone (oh, sure, and even answer a few calls..)
So here's how a local broker near me is taking advantage of this trend in consumer information-gathering habits to market their new condo development:
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