Oct. 5, 2007 - THINK LIKE A BUYER
Why Can't a Homeseller Think Like a Buyer??
Many homebuyers can be very secretive and difficult to get info from. The most intelligent ones on the other
hand, are full of questions and want to know absolutely everything about any home that interests them and will study them like
Napoleon planning a battle. In the final analysis when it comes to "decision time" they will make a chart comparing all
physical details of each of the 3 or 4 homes that they are considering. This also includes time on market, sellers original
purchase price, comparable sales vs current list price, price reductions, town assessment, potential upside, neighborhoods and
their value, which home offers more for the money, plus anything else they can think of. Each of the 3 or 4 homes will have
varying values and they base their offers and negotiation range on those values.
Homesellers on the other hand often base everything on a price that they want for their home. This price can
be based on what a neighbor sold his home for last year, the prices they see in the paper, a price they need to buy another
house, a price to cover all the upgrades they made in their home. Is this realistic? It is to the homeseller, but scientific
it is not.
That's why it's important for a homeseller to think like a buyer. To pretend he or she is a homebuyer, look
at the direct competition, make a chart and objectively analyze their home. Study the comparable sales and see how they
compare to your home in price, value, size, etc. It may be difficult to be objective about your own home as you may err on the
high side, but after the comparisons sink in for a while, you may see the light and be better able to make the best decision
about your home - to keep, to remodel, to sell at a realistic price.
IN REALITY, this exercise is what realtors provide homesellers, most of whom unfortunately, prefer to list at
their price, then take 6 to 12 months to learn to think like a buyer - DAVID
Copyright © 2007 By David F. Kelley, Falmouth,
MA. All Rights Reserved.
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Sep. 27, 2007 - PREPARING YOUR HOME TO SELL
"Preparing to Sell Your
Home"
By David F. Kelley
It All Begins At The
Curb.
A home need not be a ravishing beauty to attract - to sell. It need not shout, it should invite, a look, a pause, a let's go
see. We've all seen homes with good "curb appeal." Everything looks right, the grass, the bushes, the trees, all cared for.
The trim, the siding, the roof, well maintained. No clutter, nothing out of place, making a great first impression. If the
outside looks this good, then so should the inside.
Unrealistic? Maybe a little, but really, you're trying to sell a home and want to invite home hunters inside. Potential buyers
are guests and you want them to feel comfortable. You want them to look at your home from top to bottom, inside and out, and
you want them to say "wow, this may be the place for me," and seriously consider making an offer. But in order to do get this
far, it begins at the curb. Do prospective buyers want to come in, or more on to the next house? It's up to you.
To continue, please click on http://www.capecodspecials.com/preparing.to.sell,html -
DAVID
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Sep. 20, 2007 - TIPS FOR HOMESELLERS.
Overpricing Doesn't Work.
"Let's try this higher price for a while. We can reduce it later if we get no action."
- Many homesellers like to try this strategy and many realtors go along with it to get a listing, but it is not the way to
sell a home. Buyers are always waiting for a home like this to be listed and if priced right, will probably buy it. If
overpriced, they will ignore it and the house will miss the market and lanquish. - DAVID
Copyright © 2007 By David F. Kelley, Falmouth, MA.
All Rights Reserved.
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