RealTown's RealTalk

There are lots of good vendors that can do farm postcard campaigns with mailing services where you sent the same postcard to all the clients. But I'm trying to develop different drip postcard campaigns for each client. Expireds, fsbos, and buyers pool are the three campaigns I'm working on developing. Obiviously each required a different set of postcards.

Brant,

You have some good ideas—I was doing this as well myself, and then found www.quantummail.com they have a few different programs—for example, when I’ve just sold a property, I can set up automatic mailers to them quarterly for the next 3 years or 2 years (my choice). I also set up another drip campaign to leads I’ve gotten that are “looking but not ready yet”…you only need to have 20 for your list (great for those of us starting out!), and I found when I figured out my costs for printing, mailing, ink cartridges, labels (including waste), it was cheaper to use this website. I didn’t factor in the cost of my time it has now saved me, though—time better spent taking care of my clients I’m working with “today.”

I also started using it for my monthly mail-outs to my farm areas as well. One thing I’ve found is that we all have to learn what works for us. I’m surprised that many agents I talk to don’t do mail-outs at all—yet those that are “getting somewhere” or are very successful do so regularly. Either way, we all have to find what works best for us.

Good luck!

Valerie A. Sullivan

Eglin Realty, Inc.

Broker Associate

850-803-8446

EglinRealtor@cox.net

www.EmeraldCoastHomesOnline.com/ValerieSullivan

How much is your time worth? At $50 a hundred expresscopy will do all of this for you. Labels, stamps, printing, shuffling, stacking, going to the post office, Oh my word why? Use my landing page and get $25 off your first order http://expresscopy.RossiSpeaks.com . They even have training by appointment, no more waiting for tech support.

Do this a FORGET about the wasted labels.

I can set up automatic mailers to them quarterly for the next 3 years or 2 years (my choice). I also set up another drip campaign to leads I’ve gotten that are “looking but not ready yet”…you only need to have 20 for your list (great for those of us starting out!), and I found when I figured out my costs for printing, mailing, ink cartridges, labels (including waste), it was cheaper to use this website. I didn’t factor in the cost of my time it has now saved me, though—time better spent taking care of my clients I’m working with “today.”

Hi Valerie,

Thank you for your response. Quantummail.com looks good for Just Listed, Just Sold, Brought a Buyer to 123 Main Street, and buyers pool campaigns since the campaigns have over 20 names on the each campaign list. However I add Expireds and FSBOs to the their list from 1 to not more than 10 at a time. I could use sendoutcards.com for this when my campaigns are dialed in, but my Expired and FSBO campaigns are still under development. I am currently experiencing failures with them(poor response). I need a method or piece of software to make the development of drip postcard campaigns easier on me, before I turn them over to quantummail.com or senoutcards.com.

Thank you again,

Brant