I think it is "becoming" a more serious tool but only for those who use it correctly. It appears you can be too "in your face" promoting your business to your Face book friends and you can also be too passive. I see it overused and underused by people of all ages. Clearly people are having some sucess with it already. (I plan to set up a seperate "business page" myself.) But it just seems there isn't a clear concensus as to it's importance to the industry just yet.
Thomas Fentress


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