RealTown's RealTalk

Okay, I have my Realtown Blog, http://www.realtown.com/fcrowley/blog been posting to it for a few months. Not a single sign of internet improvement. So this week, I named the entry for a neighborhood I am starting to farm. Nothing comes up exactly when the name is Googled. Several area businesses list, but why, if I have named my blog by the neighborhood, tagged it with the name, does it not come up on Google? What am I not doing? Help, please.

Hi --

Frank, I only looked at 2-3 posts on your Blog, however they appear to be advertising promotions vs. articles about your community and or articles that woud attract buyers and sellers. You have a page on your website that offers you many great posts in the future. Here they are:
More information on San Diego County

Schools
Encinitas Schools
Solana Beach Schools
Cardiff School District
San Dieguito union High School District
Del Mar Union School District
Encinitas Union School District
Carlsbad Union Schools
Oceanside Unified Schools
Vista Unified Schools

Local Shopping
San Diego Chamber of Commerce
Oceanside Chamber of Commerce
Carlsbad Chamber of Carlsbad
Vista Chamber of Commerse
Encinitas Chamber of Commerce
Del Mar Chamber of Commerce

Local Attractions
Disneyland
Seaworld
Legoland

The whole purpose of your Blog should be to drive traffic to your website, using links as above, that take the reader deep into your website. With IDX on your website, you should alway drive the reader toward searchng homes also. Links, keywords, and great content will get you on page one of google before long. Realtown has great results compared to the other s I often use.

You are welcome to visit PRETEC Blog for ideas on Blogging, social networking, and Internet marketing of your business. I also invite you to follow me on Twitter Visit other agents Blogs in other areas to pickup ideas on topics.

Lastly, you're ahead of the game, just being on RealTown, so go have fun with it. (Notice, my signature is designed to drive traffic)

"Expect the Best" Mike

Mike Bowler Sr. ePRO, CRB, GRI, SRES
Coldwell Banker Hubbell Briarwood
1020 S. Creyts Road, Lansing, MI 48917
Phone: 517-492-3400 Fax: 888-832-6203
email: Mike@MikeBowler.com
Website for Clients: MikeBowler.com
Search Listings

There is no easy, simple answer. Google's algorythms are very sophisticated: put simply, you must be the original source of real content. Google will follow a properly laid trail back to your website.

I would suggest that you hire somebody who knows SEO to help you, and spend your time doing Real Estate.

Israel Rothman, http://socialmediasystems.com

Well, I was just reading the responses to Frank's lament that his blog did not seem to be driving traffic to his web site. Then the very next email I checked happened to be titled:

=====================================I have absolutely no association with these folks, but I plan to listen in, and thought others might be interested. So just jumping on the viral marketing bandwagon!

~~~~~~~~~~~~~~~~~~~~~~~~
Frances Wirth
REALTOR�, e-PRO�
ERA United Home Realty
Cary, North Carolina
wirth@peoplepc.com
Tel. 919-210-9598
~~~~~~~~~~~~~~~~~~~~~~~~

Google might not know about it. You might consider submitting your page to google. http://www.google.com/addurl/
It certainly couldn't hurt.

I have a free Featured Blog through Realtor.com and I do get a little search engine traffic from it - not a ton, but any bit helps.

Every so often the overlords at Google tweek their magic recipee of how it finds and ranks web results. As I'm sure you've found there are alot of companies out there that will be glad to assist you with this for a fee. I'm not a bank or have very deep pockets, well I do have deep pockets just not full of cash.

About a year ago I found a site called Bloodhound Blog, they're a real estate company out of Phoenix Az. they have alot on SEO, Google rankings etc. & how to do it yourself & without having an IT degree or huge budget.

Keywords are great, longtail www.thisisatopicgoogleneedstonotice web links are great, also you need to have alot of content for google to take notice. This is why sites like Zillow, Trulia, ActiveRain, RealTown get so much notice on Google & other search engines. Reciprocal links to your articles is a great way, having sites like Digg, Facebook, etc. sharing your info tells the search engines that you & your site might be more authoritative for results.

I agree with having your first paragraph hit on your keywords for the article you are discussing keep it to under 200 words for the first major paragraph but also the first 30-40 words very topic specific & location specific if possible. Over time as more click throughs your site gets more credibility.

Don't load your site up with keywords for the sake of having them. Have ones that actually describe what you are, who you are, what you do/service. As Google has grown & gotten smarter their software can see through and even penalize spam keywords.

If you can get a few articles published even online with a local newspaper/website those are the types of authoritative mentions that really go a long way towards Google cred. Post on a regular basis on topical issues, local, national etc. and Google also takes notice of these things. That's why when you Google Real Estate Blogs you get alot of stuff from ActiveRain, Trulia Voices etc. they have alot of volume on a miriad of topics (they're also paying big bucks to make sure their platform is Google worthy)

Go and check out BloodHoundBLog www.BloodHoundBlog.com and read through their topics THERE'S ALOT OF MATERIAL THERE, it's not something you can pick up in an afternoon, but over time you can integrate their lessons & get some really pleasing results.

Hope that helps,

Scott Nelson

Realtor

www.MedfordHouseBlog.com

Besides the content of the web site, it takes months for search engines to pick up on them. The longer you are online, the more SEO's will find you.

--
Lisa DeSutter
DRE License #01215259
Phone: 949-394-3699 or 951-226-8509
Kastell Real Estate Group
DRE License #01848578

www.lisadesutter.com
mailto:lisa@lisadesutter.com

You will want to put in engaging and authorative unique content. One line is not enough. Try not to link out to external websites unless the information that you have is several paragraphs and then embed a link.

Sincerely,

Cherie Young
Online Marketing Strategies
www.CherieYoung.com