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matthew.ferrara@matthewferrara.com

Date: February 10, 2008

 

Funny how this topic came up today; I just posted this blog entry on Feb 7th     

 

http://www.realtown.com/educator/blog/changemarket

 

Hello? Um, are any of the 1 MILLION REALTORS out there listening? I know you're all moaning, and groaning, and complaining about the "poor, down market" but come on - GET REAL! People ARE buying and selling homes! No, they aren't buying OVERPRICED ones and no, they aren't selling in 3 days with multiple overpriced bids, but well, that's LIFE in SALES.

More importantly, when are the REALTORS going to pick up their heads and start fighting back? …….. (Click the link to read more)

I have thought for a long time that the “slow market story” has been one-sided. Even NAR’s reports are so “bland” that it’s really frustrating. Sure, they show the market returning to “pre 2003/2002” rates of sales – but SO WHAT? That’s not a disaster; it’s just not a piece of cake to “practice” real estate (you actually have to have “mastered” it” by now…!) I know thousands of REALTORS who are doing VERY WELL in the “so called” depressed markets (never mind the growing markets in the South and Texas!)

And all this talk about RECESSION? Are you kidding? If this is a recession, than I pity the whiners because they obviously would have curled up and cried themselves to sleep in the REAL GREAT DEPRESSION! Or how about even just the late 1970s? There is NO RECESSION. Even Disney is optimistic (see http://www.nytimes.com/2008/02/06/business/media/06disney.html?ref=business)

Whether it’s local or not, the “real story” of the housing market isn’t being told. It’s a GREAT TIME for buyers, for investors, for developers to purchase land, for commercial developments – even one MAJOR CORPORATION I know of is launching a BRAND NEW NATIONAL REAL ESTATE BRAND – so if it’s such a bad time, why are so many people using the “down” market to move ahead?

Remember the adage: A lie, told enough times, can become the truth. REALTORS need to remember this and start fighting back.

 

Matthew J. Ferrara, CEO

Matthew Ferrara & Company

Modernizing the Business of Real Estate Brokerage

 

Smart business services for real estate companies.
(tel.)   978.291.1250  - (web)  Matthew Ferrara & Company -- (blog)  http://blog.matthewferrara.com

 

 

 

 

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Date: February 10, 2008

I was going thru a box of old newspaper articles (early spring cleaning) and I found the following:

May 10, 2003  Chicago Tribune New Homes Section

Headlines from stories on page 2

Housing Continues to lead a not-too-strong economy

Some homeowners are reeling under a rising burden of debt

Hmmmmmmmmm...I could use almost the same headline for today:

February 10, 2008

Housing Continues to Tank, leading the economy into a recession

Homeowners facing a burden of debt in addition to foreclosures

Some things never change!

Cordially,

Eileen Landau, ABR, CRS
e-pro Internet Certified Agent
Realty Executives, Realtors
Naperville Il 60540
630-961-2700 or 630-961-2600
www.MoveUPtoNaperville.blogspot.com
www.MoveUPtoNaperville.com
www.EileenLandau.com


**************
Biggest Grammy Award surprises of all time on AOL Music.
(http://music.aol.com/grammys/pictures/never-won-a-grammy?NCID=aolcmp00300000002548)
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Date: February 10, 2008

This morning's Sunday Tribune had a yellow sticker placed on the front page announcing an auction Feb. 23rd of 175 foreclosed homes, with a website as reference. Just checked out the website. It's a national company. Of the homes that are being sold I found two in Naperville, two in Aurora. The majority are in Chicago.

So, I'd guess when people pick up their Sunday paper and are hit with bright yellow sticker they become even more aware of the foreclosures in the area.

Cordially,

Eileen Landau, ABR, CRS
e-pro Internet Certified Agent
Realty Executives, Realtors
Naperville Il 60540
630-961-2700 or 630-961-2600
www.MoveUPtoNaperville.blogspot.com
www.MoveUPtoNaperville.com
www.EileenLandau.com


**************
Biggest Grammy Award surprises of all time on AOL Music.
(http://music.aol.com/grammys/pictures/never-won-a-grammy?NCID=aolcmp00300000002548)
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rich@rich-hudson.com

Date: February 10, 2008

 
Robert King wrote: "The media doesn't even have a clue, they are going on
what they are told to say."
Robert,
That is why newspeople are called reporters. It isn't the media's job to fix
the problems or right the wrongs. It is to report the facts. The facts are
that we have a very, very depressed real estate market. BTW, if
organizations such as HUD make statements, they should be reported. If
someone with credibile credentials has opposing opinion or fact and can back
what they say, that, too should be reported.
Best Regards,
Ed Hain

>>>>>>>>>>>>>>>>>>>>>>>>>>>>>>>>>>>>>>>>>>>>>>>
As an "old school" journalist, I knew that I Didn't Know, but I knew how to
ask the questions to get the needed answers.

Rich Hudson
Director of PR/Marketing
InternetCrusade�s RealTown.com

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Frances flynn Thorsen Real Estate Educator ,  PA

Date: February 10, 2008

Media --

"If you can't beat them, join them!

"RealTown.com is citizen journalism at its BEST! There is market news EVERY DAY from citizens/REALTORS blog posts and RealTalk posts ... select posts are chosen each day and consumers hear the story from real estate professionals who are telling it like it is!

Some REALTORS approach "Market Reports" as just another form of advertising ... and they PAY for it! RealTown members who construct well thought out Market Condition posts are featured daily right on the home page of the leading real estate web portal.

Do you have a RealTown Blog yet? Visit http://FreeBlog.RealTown.com and pick one up today. You're already a major player in the real estate story, you can TELL the story, too!

Frances Flynn Thorsen, e-PRO, SRS, ACRE
Managing Editor
RealTown.com

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David Pautler Licensed Real Estate Agent,  Hilton Head Island,  SC

Date: February 10, 2008

The facts are that we have a very, very depressed real estate market. 
That is not a fact that is a generalization of your market. It is statements
like that that are part of the problem. You can say your market is very, very depressed
you can't say all markets are.

David R. Pautler
The David Pautler Team
RE/MAX Island Realty
99 Main Street
Hilton Head Island,SC 29926
mailto:David@DavidPautler.com
http://WWW.DavidPautler.com
1-800-343-6821 ext 3006

 

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pattybush@juno.com

Date: February 11, 2008

 
The media does tend to write about the negative s in Real Estate because
they make the news very local. They should also report what is happening
in other locations to give consumers more information.
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Linda Grissette Licensed Real Estate Broker,  St. Charles,  MO

Date: February 11, 2008

You got that one right. Howerever, the problem with the subprimers was that
almost every Prime loan had a subprime loan attached to it, so the buyer
didn't have to depend on an FHA INSURED loan (MIP payment). It wasn't just
the subprimers it was the Prime Lenders and HUD that allowed it to happen!
The Subprimers are just the scape goats! The real villain here is HUD and
the FEDERAL RESERVE BANKS! the media doesn't even have a clue, they are
going on what they are told to say. If not HUD and or the FED. RES.... then
why is HUD coming to the rescue of the new HUD purchaser and why is the
Prime rate falling and why is the cost of petroleum rising? The big winners
here are HUD and the Banks making new loans while the Displaced Home Owners
become Tent Dwellers! Hmmmm.... I wonder if the Displaced Home Owners could
be our next target market of buyers. NA! they'll just have to squat in a
tent and be happy.
Robert King

Robert,

You are just going on and not knowing what you are talking about.

When you say that almost every Prime loan had a subprime loan attached to
it so the buyers wouldn't have to depend on an FHA insured loan, I'm
assuming you are talking about the 80/20 loans. OK, so the buyers avoided
an FHA loan and avoid the MIP (or PMI) payments. Then HUD wasn't
"involved"! And assuming that the Federal Reserve Banks were "involved" is
a little off the wall! The only group "involved" in your scenario would
be those who set up (and regularly change) the underwriting standards for
conventional loans.

I doubt that any "displaced home owners" will end up becoming "tent
dwellers". Some may end up renting a far smaller home than they owner
until they can clean up the damage done to their credit and buy again.

Instead of placing blame, more of us need to become pro-active like my new
broker has been. He saw this mess coming and created a "rent-to-own"
program that turns renters into buyers. I won't go into details here
because I don't want our competitors to copy it. Our office has been super
busy with this and in a few days we will be having at least 10 closings on
this program in 1 day!

Linda Grissette, JIM, GRI, LTG, ePRO Certified
Broker/Associate, River City Real Estate, St. Louis Area
Linda@Grissette.com http://www.FindStCharlesCountyRealEstate.com
All my products on sale until March 31 at
http://www.RealEstateMarketingHelp.com

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Date: February 11, 2008

See here is where I think the media is affecting attitudes and not doing "balanced" reporting.  Ed writes that we are in a "very, very depressed market" yet the actual numbers from NAR show that 2007 was the 5th highest market in History.  How is the 5th biggest market ever "very, very depressed"?  I just don't get it.
 
 
Personally I just refinanced my house and the appraisal came in at a 50% increase in just 2 years (and i put just 8% in to it).  I also was able to lock in a 30 year fixed at just 5.5%.  My brothers home came in at over 25% increase in just 1 year.  At those numbers all of us here in the North Carolina Mountains (Asheville) want to buy all the houses we can get our hands on.  Maybe its the former math geek in me but the numbers sure seem to tell a different story than the media and the public.  Now that does not mean I would buy in CA or FL right now but if I had in 2000 or before I would still be very happy with my purchase (I was living in South FL and the avg increase from 2000 to 2006/7 was around 100% so if it goes down 10% or even 20% I will still take that all day long).
 
 
Doug Browning
Hendersonville, NC
 
 
 
Reply to:
 
That is why newspeople are called reporters.  It isn't the media's job to fix the problems or right the wrongs.  It is to report the facts.  The facts are that we have a very, very depressed real estate market.  BTW, if organizations such as HUD make  statements, they should be reported.  If someone with credibile credentials has opposing opinion or fact and can back what they say, that, too should be reported.
Best Regards,
Ed Hain
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Linda Grissette Licensed Real Estate Broker,  St. Charles,  MO

Date: February 11, 2008

The media was right when they reported that the housing bubble was poised
to break. Why are they wrong now to report as they do? I think the thing we
miss here is that journalists are not making this stuff up . Editorialists
might, but not reporters. Reporters are getting their information from
credible sources.

Ed,

Someone was asking why we, as REALTORS, did not complain about media
reports when the market was going great. And I responded by saying that we
were complaining. From what I remember, the media was saying that the
bubble was going to burst at any time.....for about 3 years. I honestly
believe that, to some extent, it became a self-fulfilling prophesy! Sure,
the economy is always cyclical. I've been in real estate since 1981, so I
know all about the cycles. We were long over due for an economic slow
down. But I still do place some of the blame for the depth of this current
market (in some locations) to be caused by the media. As we've discussed
over and over, buyers who wanted more home that they could afford are also
to blame, as are lenders and agents who pushed buyers to their top price
and beyond.

And as I just said in another post, let's stop assigning blame and work on
solutions to help people.

I am glad that when things were going up, I was in a market area that
didn't go way too high.

I am also glad that I am now in an sub-area that has historically always
done good in bad economies. In the early 80's, this county came back
faster than other parts of the St. Louis area. That's one reason I moved
back. When I got here in June, things were going pretty good. Then in
July or August, our local newspaper wrote an article based on bad
statistics for RealtyTrac (that I've mentioned before). By September, the
market came to a crashing stop! (Which should have been the time I would
have started making money here!!!!). Luckily, the market is already
starting to come back. Based on the market statistics I did on February 4
(thanks to those here on RT who taught me how to do that), it is actually a
Seller's Market in a couple of zip code/price ranges and a balanced market
in several others.

I think you are wrong about editorialist vs. reporters today. The two have
blended. Reporters want to write a sensational story that will bring in
readers. They get an idea of the slant they want....and then find a source
that supports what they want to say. And an example of that is the
RealtyTrac statistics that were way off. Some reliable source!

Linda Grissette, JIM, GRI, LTG, ePRO Certified
Broker/Associate, River City Real Estate, St. Louis Area
Linda@Grissette.com http://www.FindStCharlesCountyRealEstate.com
All my products on sale until March 31 at
http://www.RealEstateMarketingHelp.com

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