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Central MA Real Estate Guide

Technology and real estate go together like a horse and carriage

Apr. 28, 2008
Categorized in: General Information

Technology and real estate. 
"Back in the day" I started in real estate (less than 15 years ago), the MLS system we used was still in DOS mode and only covered the real estate board of which we were members. 
How far we have come.  As discussed yesterday, when 
I did it again. 
I opened up the Sunday Boston Globe and took the chance of glancing at the front page of the real estate section.   I know ... two weeks in a row.  What was I thinking? 
A brief perusal of the headline did not make me shut the paper and put it in the pile that we use to start our fireplace with!  Immediately, I thought we were off to a good start.  It was a very good article about the use of technology in real estate. 

I blog, so I guess that a pretty good indicator that I embrace technology. 
Since I fall more into the category of the median age of the Realtor® than the median age of the buyer, the learning curve on the technology trends tends to be a little more steep for me. 
However, I am always on the lookout for the new "hot" trend and then find out the "how's and why's" of learning it. 
I got some good information from this article and even more from the posts that followed.
It's important for me as a listing agent to have all the tools that enables my client's property to be exposed to the greatest number of potential buyers. 
It's important as a buyer's agent for the buyer to feel comfortable with an agent who is communicating in the same "speak" as they are.  
As stated in the article, the needs of the median age buyer are different than the older buyer or any age of the seller.  I have not survived this wild real estate market by not providing the services my clients need and want, whatever generation they belong to. 

Another benefit for both buyers and sellers is to choose an agent with the ability to consult with them and offer options and payment methods they are not getting from many other agents. 
From a previous post, you may remember that I am an 
In the consulting model, buyers and sellers alike can pick and choose the services they want and need and save thousands of dollars by paying for only the package they put together. 

Will I date myself too much by saying "I remember when" no one wanted the MLS to be available to the public?  The sky was going to fall because the consumers would have all our information and wouldn't need us (Realtors®) anymore.  Nothing could be further from the truth.  The value of a Realtor® proved to be far more relevant than prices and addresses.