Subscription-Free distressed property search designed to maximize visibility to investors and deal seekers
San Diego, – Feb. 22, 2012 – Point2 today announced the release of a dedicated Foreclosures tab on its Point2 Homes consumer real estate portal. Easy to spot, the new Foreclosures area allows consumers to access and research thousands of bank owned and pre-foreclosure properties, without having to subscribe or submit personal information on the site.
Point2 Homes accepts distressed property and foreclosure listings from Real Estate Owned holding companies, including banks, and real estate Multiple Listing Service (MLS) organizations, through a simple, automated feed.
To optimize exposure to buyers, listing owners can also use Point2’s popular listing syndication platform to automatically syndicate their inventory to any of Point2’s more than 50 third party consumer partner sites and search engines, and view online traffic reports, also free of charge.
“Moving distressed properties benefits everyone, and helps to stabilize pricing and the market in general,” said Saul Klein, senior vice president, Point2. “We’ve adopted a subscription-free model to help our customers and business partners reach more buyers more quickly. We look forward to working with many more organizations in the U.S. and Canada to help market their real estate foreclosures.”
Concluded Klein: “A subscription-based model limits the buyer pool. Consumers are inherently resistant to i) filling out forms, or ii) paying fees for information that should be publicly available.”
Leads generated on Point2 Homes and any of its real estate listing syndication network partner sites, are funneled to the listing broker, agent or mortgage holding organization, at no charge.
Foreclosure and pre-foreclosure holding companies and MLSs can market their inventories on Point2 Homes by contacting Point2’s MLS and Associations team.
Point2 (www.point2.com) provides real estate marketing and lead management software to brokers and agents in North and South America, Europe, Asia, Australia and Africa, as well as listing data aggregation and syndication solutions to real estate MLSs (Multiple Listing Service), Boards and Associations across the U.S. and Canada. Point2’s solutions also include the consumer real estate listings portal, Point2 Homes, as well as end-to-end property management software for small to medium size organizations managing up to 1000 units. Point2 is a Yardi Systems Inc. (www.yardi.com) brand.