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Fidelity National Rolls Out New Product Line
Despite being one of the toughest real estate markets in memory, 2008 has been an impressive debut year for DocCentral™, the new document management platform from Fidelity National Real Estate Solutions, a division of Fidelity National Financial, Inc. (NYSE:FNF), a Fortune 500 provider of products, services, media and technology solutions to the financial and real estate sectors.
Industry analysts, real estate professionals and consumers have embraced the new product for its success in delivering a simple, yet effective, document storage solution, while addressing other critical issues like “going green,” improving customer service and providing an effective disaster recovery solution. Fidelity National has received accolades for DocCentral’s non-proprietary design, which leverages RETS standards to integrate with today’s leading transaction management and MLS platforms.
Since the beginning of 2008, nearly a dozen MLSs have been deployed, including SoCal MLS, Northern Nevada Regional MLS, and Intermountain MLS, providing over 60,000 REALTORS® across the country with access to DocCentral. And that number is expected to rise dramatically in 2009.
“In today’s world of natural and unforeseen disasters, REALTOR® organizations, agents and brokers are looking at ways to protect their businesses while providing a new level of service to their customers. DocCentral has been a natural addition toward that end,” said Walt Clark, senior vice president, Transaction Management Solutions for Fidelity National Real Estate Solutions. “And, with the increased desire to minimize our carbon footprint, DocCentral is a simple way to reduce the costs, time and hassles associated with today’s paper-intensive real estate transactions.”
DocCentral is a simple, intuitive and cost-effective tool that allows real estate professionals to manage, digitize and organize their documents. Documents are stored on secure servers and accessible online 24/7 by agents and the clients and vendors they authorize. By taking transaction documentation off agent laptops and out of filing cabinets, DocCentral eliminates redundancy, safeguards information and provides an audit trail for today’s complex real estate transactions.
A 2008 Award and Words of Praise
This Spring, DocCentral received the 2008 Clareity Award for Technology Excellence. The recognition, announced by Clareity Consulting CEO Gregg Larson, is meant to “spotlight companies that have really distinguished themselves by creating something fresh and new.”
“Recipients of this award are truly the industry’s most innovative technology breakthroughs,” said Larson, in making the announcement at Clareity’s headquarters in Scottsdale, Arizona.
“DocCentral creates the ‘one place’ for all documents in a transaction,” said Greg Manship, CEO of Intermountain Multiple Listing Service in Boise, Idaho. “This tool has not only made it easier to access all the documents in the transaction, it has made everyone in the transaction look a lot more professional to their clients. DocCentral has also helped us create an environmentally friendly tool, since documents do not have to be faxed everywhere or reprinted several times. Bottom line, REALTORS® get an easy-to-use tool that standardizes much of a real estate transaction and the buyers and sellers stay up-to-date on where they are in the process,” Manship concluded.
“DocCentral is a phenomenal service,” says Tom Levitt with First Team Real Estate and member of SoCal MLS. “It is practical, simple to use and the most ‘green’ tool I have in my agent arsenal. My clients are especially delighted with it. DocCentral complements my business in a very professional manner.”
Other REALTORS® have heard from clients that DocCentral is making a real difference in how they perceive their real estate transaction experience.
Eric Jensen with Specialty Group, Inc. of Meridian, Idaho, received a thank you from one client who wrote, “Just a quick note to say I LOVE your DocCentral Web site. It is so great and we have used it several times to get all the information we needed so we didn’t have to track you down every time. Good Work!”
For more information on DocCentral contact Walt Clark at walt.clark@cyberhomes.com.

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