Santa Clarita is Home for RealTown Blog of the Day
California Blog Boasts Content, Design, and Overall Pizzazz!
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Santa Clarita Real Estate Blog
Linda Slocum
Santa Clarita, CA
Overflowing with information and opportunities for the reader to learn, the Santa Clarita Real Estate Blog offers a panoply of goodies from neighborhood information and loads of new construction information to economic conditions, tips and advice, and also personalized information for buyers and sellers, to name but a few. Visiting the archives yields an encyclopedia of articles on every imaginable topic known to residential real estate and community information, all penned by a very capable REALTOR.
Visually, the site is nicely laid out and fairly balanced. Everything seems to be in synch with just enough graphics and white space to be easy on the eyes. Navigation is a breeze and is as intuitive as any site could be. Smartly placed front and center is the featured listing -- sure to please the seller, and a grounding reality for the reader that this is, after all, a real estate blog site.
Linda Slocum, the host and author of this site, is a REALTOR and high-tech guru with Vintage Sotheby's International Realty in Valencia. She has managed to make the blog an organizational wonder with virtually no wasted space, whether it's a matter of allotment for topics or words used. The result is a fabulous site, jammed with useful information which is conveyed in a convincing manner in absolutely minimal space. You get the impression, from viewing the blog, that if you hired Linda Slocum, you'd get top service, great responsiveness, and no suggestions that weren't backed up by solid facts.
The Santa Clarita Real Estate Blog is admirable on countless fronts and warrants being dubbed the Real Town "Blog Of The Day".
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Linda's blog was also recently reviewed in the "Awesome Real Estate Blog" series on Real Estate Blogsites, we agree with RealTown - she continues to do an exemplary job! Following is the article with some additional feedback on her blogging style.
Next up in the Awesome Real Estate Blog Series - Linda Slocum. Linda's Real Estate Blogsite is just about a year old - http://www.santaclaritarealestateblog.com. A veteran blogger, she gets kudos for all around excellence in making great business blogging decisions that lead to valued customer connections. Let's take a look at some of the things Linda is doing right:
1. Homepage Teasers. Linda has used things like a featured listing and market snapshot widget to create immediate, yet targeted interest from her homepage. These things are easy to incorporate and garner surprisingly effective click-through rates.
2. Great community focus. Linda has a gift for great writing, but she also makes smart connections through targeted community content. She offers valuable bits of information about current community issues that typically have an undertone based on real estate. Here's a great example: http://www.santaclaritarealestateblog.com/public/item/160345, in theory folks with school age children considering the Castaic area have a true interest in this information.
3. Linda freely offers candid and thorough advice on "real" real estate topics, positioning her as an expert in her field. An excellent example: http://www.santaclaritarealestateblog.com/public/item/160087, an incredible dose of reality for folks considering new construction homes in Santa Clarita. She has gone out of her way to offer an honest perspective on new construction home buying and the potential pitfalls/hidden costs to be considered. Her unbiased approach offers an excellent resource for buyers considering this market segment. Linda has truly embraced the age of free information - providing valuable content will help her make real connections out there in the sea of Internet opportunity.
4. She approaches business blogging from an educational perspective - offering true value in her words. In the following example, Linda has not only presented market statistics for the Santa Clarita area, she has also taken the time to explain a few thing about these stats for the layman. She has taken care to help folks truly understand what they are reading, clearly exhibiting her strengths as a real estate professional. Take a look: http://www.santaclaritarealestateblog.com/public/item/160141
Learn from Linda's examples, she has done an exemplary and very effective job at personalizing an impersonal online environment.