Real Estate Articles

All Categories

Virtual Assistants and Virtual Support in 2007

VAs Give You More Time to Work ON Your Business

Jan 30, 2007 1:31:00 AM
Virtual support systems offer flexibility and economy in outsourcing tasks and production duties. Daniel Shilferis shows realty pros how to assess their requirements and how VAs fit into the human resources equation.

Confessions Of A Reformed Real Estate Webmistress

Abandoning a Do-It-Yourself Web Strategy

Jan 30, 2007 1:30:00 AM
Real estate do-it-yourself webmasters are abandoning their FrontPage and Dreamweaver platforms in favor of a new generation web marketing platform with unlimited design potential and sophisticated back end functionality.

Using The Telephone To Market Homes

Cutting Edge Techniques with an Old Fashioned Tool

Jan 30, 2007 1:30:00 AM
Using the telephone to market properties is an essential part of a comprehensive real estate marketing plan. Use state-of-the-art telemarketing techniques with an old fashioned tool to get an edge on competitors and win a larger market share.

Emerging Marketing Strategies – 'Where’s the Beef?'

New Business Models in an Ever Changing Marketscape

Written by: Saul Klein, e-PRO
Jan 30, 2007 1:30:00 AM
Saul Klein outlines new business models and technology that is impacting the real estate business. He cautions REALTORS to filter the fact from the hyperbole in vendor sales, and to study the new business models growing popular with consumers.

Servicing the 'Connected' Consumer

Real Estate Client Needs Are NOT Unique

Written by: Saul Klein, e-PRO
Jan 30, 2007 1:30:00 AM
Real estate buyers and sellers share many of the same characteristics as consumers in other industries. Value, quality, and choice are major points to consider in a realty marketing plan.

Search Engine Marketing for Real Estate Agents

Advice to Make Web Sites Search Engine Spider Bait

Jan 30, 2007 1:29:00 AM
Real estate agents learn how to turbo drive their web sites with search engine marketing technology that drives them to the top of Internet search results pages. Tap into SEM savvy to get on the first page of Google. Yahoo!, and leading search engine sites.

A Message to Garcia

Elbert Hubbard's 1899 Story Offers Inspiration

Written by: Saul Klein, e-PRO
Jan 30, 2007 1:29:00 AM
Saul Klein reprises "A Message to Garcia," an 1899 story of an industrious, conscientious young man in Cuba who set out to perform a daunting task without question, and accomplished it with speed and agility.

Realty Pros Offer Consultative Fee Options

Consulting Fees Vs. Commissions

Written by: Ken Deshaies
Jan 30, 2007 1:28:00 AM
Real estate author and broker Ken Deshaies talks about new directions in real estate compensation models, from commission to consultative business models. He encourages real estate professionals to read Mollie Wasserman’s new book and apply for consultant accreditation.

Is Disintermediation Really a Threat?

Internet Adds Transparency to a Transaction

Written by: Bonnie Erickson
Jan 30, 2007 1:28:00 AM
Minneapolis REALTOR Bonnie Erickson predicts that an expanding knowledge base on the Internet will alter the real estate agent's role in a transaction, not diminish it.

Foreclosures: Causes and Triggers

A Complex Process Wrought with Human Emotion

Written by: Saul Klein, e-PRO
Jan 30, 2007 1:27:00 AM
Saul Klein offers an overview of the foreclosure market, outlining remedies for home owners in default and opportunities on both sides of the equation.
Loading, please wait...