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RSS FeedMarketing to GenXers |
Nov. 16, 2006
Categorized in: Tips
According to NAR...
Mariana Wagner from Keller Williams in Colorado Springs has written an excellent article called The Secret Life of a "Generation X" Cosumer... My Story. While everything she points out doesn't apply to every member of this generation, there's enough good stuff there to make it worth the reading. So much of it applies, not only to real estate, but to any business that hopes to market to this group.
- 38% of recent home buyers were under 35 years old
- Half of first time home buyers were between 25 and 34 years old
- First time home buyers accounted for half of all homes purchased in 2005.
Mariana Wagner from Keller Williams in Colorado Springs has written an excellent article called The Secret Life of a "Generation X" Cosumer... My Story. While everything she points out doesn't apply to every member of this generation, there's enough good stuff there to make it worth the reading. So much of it applies, not only to real estate, but to any business that hopes to market to this group.
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