serenity has its price / 270 W 19 St in contract |
Oct. 7, 2007
Categorized in: Marketing Manhattan apartments
Marketing a loft is all about attracting the right buyers with the right set of expectations, then meeting those expectations. “Sun-drenched” better be bright; “classic” loft better have character; “soaring” ceilings better not be 10 feet, etc. Since not all lofts are created equal, some indication of how this one is different is a very good thing.
