Jul. 8, 2008 - one year to contract at 45 Walker Street
did Hillary Swank help?
The deed transferring the Manhattan loft at 45 Walker Street #4 was filed two weeks ago, ending a rather long sales effort. At under $1,200/ft for a condo with low monthly charges, this is a relative Tribeca loft bargain.
the history
first offered for sale on March 26, 2007 for $6.2mm (and $3,600/mo in taxes and common charges)
price drop that May to $5.995mm
another price drop in October to $5.8mm
finally! a March 2008 contract
closed June 26 at $5.735mm
the goods
This "4,800+ sq ft" architect-designed no-detail-overlooked loft looks and sounds spectacular, down to the 1,000 bottle wine cellar and media room with drop down screen (suitable for screening all Hillary Swank films). The 12 foot ceiings and "50 feet" of mahogany windows give it max loft cred, while the wood-burning fireplace is an unusually homey touch for a loft. Teh long-and-narrow layout is classic (windows only front and back, bedrooms in back, plumbing on both long walls), though with 4,800 sq ft that is rather long and not very narrow.
The building was converted to condos only in 2003, but it is unclear if the architect doing the no-detail-overlooked design was hired by the first owner or by the developer.
the impetus?
Interesting that unit #2 sold March 9, 2007 (see any connection?) for $5.07mm; that one took only 3.5 months to get into contract off an asking price of $5.4mm. Interesting that the second floor is not quite the same size as the fourth floor (the second floor 'lost' a room-sized space off the stairwell) and that the layout and finishings for the second floor are very similar to those on the fourth floor (so maybe the developer did all the no-detail-overlooking).
That pretty quick sale on March 9, 2007 may have induced the 4th floor owners to go for it on March 27, 2007. At the end of the day, the 4th floor owners got nearly $650k more than their former neighbors on 2 -- but that day (a full year before a contract) may have been much later than they anticipated when they started. (By that point, they obviously did not mind a 7.5% discount from their original asking price.) I wonder whether the Hillary Swank movie was being filmed before or after they decided to sell?
© Sandy Mattingly 2008
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Jun. 25, 2008 - 23 days to nearly done (now done) at 19-21 Warren Street
brisk results
The Manhattan loft #2E at 19-21 Warren Street came to market at the end of February and had a signed contract 23 days later. It shows as Sold & Closed as of this morning (no clearing price available yet).
The 5 story loft was converted to condo in 1999 into the common 2 Long-and-Narrow units per floor, one east, one west. That was the time when Virtual Doorman seemed to gain some traction (didn't last, I don't think), so this one has that (potentially cool) feature. It is somewhat modestly named the Tribeca East (on the block that ends at City Hall Park), though it could just as easily be "Tribeca South".
not much bragging...
This one is said to be "1,602 sq ft", in "excellent" (presumably, original 1999) condition. Chef's kitchen, 12 foot ceilings, French doors, ceilings fans are pretty much the sole bragged-about points. The classic Long-and-Narrow layout has 3 windows in front, 4 in back, both bedrooms in back, with the plumbing running up the side that adjoins the west unit (of "1,619 sq ft") and common hallway. They were asking $1.85mm and $1,529/mo, and probably got it (or close).
There's a small "terrace" (balcony?) across the bedrooms, but that may not be such a plus on the second floor with the back of 9 Murray Street not very far away. (Check the bedroom photos.)
... but much appreciated
This seller paid $1.15mm in March 2004, a surprisingly large discount (to me) off the then-ask of $1.295mm. The only more recent sale in the building I see with a clearing price was #2W, which transferred only a year later (and only "17 sq ft" larger) for $1.515mm. (Which one is the anomaly??)
© Sandy Mattingly 2008
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Jun. 24, 2008 - closing in the Textile Building 66 Leonard Street
"gimme a 4!" ... OK, then please give me a 3 (pretty please)
#10C at 66 Leonard Street was offered for sale in January 2007 at $4.295mm. Our listing history shows a contract signed in February last year but that must have fizzled (no deed was filed) and it was noted as Permanently Off the Market in October. The same agent brought it back to market this past January at that same price, then within six weeks of the March 28 price drop to $3.995mm they had a signed contract, with a closing noted as of last week.
No clearing price available yet, but it looks as though the change from a price starting with a $4... to a price starting with a $3... did the trick. Funny how simple it can be (in retrospect). Well, not so funny, in fact.
psychology
We'll know more when the trading price is public, but at every Major Round Number there are buyers who will not cross a threshold. In this case, that appears to be what happened with this Manhattan loft and the $4mm threshold. That's not to say that $300k is chicken feed, but 7% is hardly a huge discount. Depending (of course) on how close to $3.995mmthey actually got, this may simply be a case where a buyer would not even consider a "4" but went for the top of the "3"s. After all,the place had been on the market a long time in both 2007 and 2008 without a deal off of $4.295mm but got one within six weeks of the 7% solution.
lovely loft, BTW, with hefty monthlies
The space is said to be "2,914 sq ft", set up as 3 BRs + 3.5 baths, with 3 exposures. The common charges of $2,209/mo support a health club with steam room, a residents lounge and roof deck, and not only a doorman but a resident manager -- a lot of overhead for a 44 unit building.The taxes of $2,518/mo support ... the city. (The turn of the [last] century building was converted to condo in 1999, obviously without a tax abatement.)
your friend, and mine
Follow along with sales in this building through StreetEasy, here.
© Sandy Mattingly 2008
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Apr. 15, 2008 - 13 Jay Street closed but much appreciated
I hit 4th floor at 13 Jay Street (link won't work any more) when it was new to market in October, then asking $2.495mm and $1,518/mo for "1,860 sq ft" (Oct 8, doubling up at 13 Jay / 4 year’s appreciation). At that time, there were
[n]o pix or floor plan yet on the web, but they are bragging about the kitchen (fully integrated??) and coffee bar (state of the art) but not about a triple mint renovation, or some such. Perhaps it is beautifully done (renovated), perhaps the pix will show beautiful finishes. But they are leading with the location on "one of TriBeCa's sweetest, most treasured and sought after blocks".
So what, you say.
So … if they have not recently renovated, they are likely looking at a 100% price appreciation since buying this loft four years ago off an asking price of $1.15mm.
That's a lot of appreciation...."
I also hit it in a November open house review, after the pix and floor plan were up, but only described it as "at 23 feet wide, there's a classic Long-and-Narrow layout, with bedrooms at the rear (with the bathrooms) and a bonus glass-walled den up front".
It shows up today as Sold & Closed, which is not bad compared to the transfer documents being filed with the city on April 3, reflecting the clearing price of $2.175mm. Interesting that they never dropped the price in the 4 months it took to get to contract off that $2.495mm asking price. Yet the sellers accepted a price about 13% off their asking price. (They still got nearly $1,200/ft.)
The record of Dept of Building permits for the building shows nothing for the 4th floor in the last five years, so there may have been no significant renovation between the 2008 sellers having purchased about 4 years earlier for (probably) about half the price of their April sale.
A lot of appreciation, indeed.
© Sandy Mattingly 2008
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Mar. 22, 2008 - 138 Duane is classic but new, with steps + ladders (w Qs for architects)
I have removed the content of this blog post, as it comments about the current listing of another agent. For information about why, check out end of an era for Manhattan Loft Guy / a new day dawns? from April 9.
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Mar. 20, 2008 - it worked! 152 Franklin contract 2 weeks after dropping
I have removed the content of this blog post, as it comments about the current listing of another agent. For information about why, check out end of an era for Manhattan Loft Guy / a new day dawns? from April 9.
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Mar. 20, 2008 - new at 71 Warren with rather low monthlies
I have removed the content of this blog post, as it comments about the current listing of another agent. For information about why, check out end of an era for Manhattan Loft Guy / a new day dawns? from April 9.
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Mar. 15, 2008 - new at 1 Hudson not quite the top
I have removed the content of this blog post, as it comments about the current listing of another agent. For information about why, check out end of an era for Manhattan Loft Guy / a new day dawns? from April 9.
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Mar. 8, 2008 - conflicted about new loft at 20 N. Moore Street [CAUTION: conflict alert]
new, with a past and a present
#8E at 20 N. Moore Street is pretty new to the market (week before last), asking $3.45mm and $1,700/mo for "2,400 sq ft". I'd have blogged about it last week BUT it is my listing and I wanted to make sure that the sellers were comfortable with me doing a standard Manhattan Loft Guy treatment and that I was prepared to explain to you why I was blogging about my own loft listing.
conventional MLG treatment
The loft is a reversed Long-and-Narrow (master bedroom is in front, over N. Moore; common areas are in the rear with the open south and east exposures), with enough side windows for a 2d bedroom opposite the (interior) office. On this floor there is a long prospect from the common rooms south (and southwest), as well as east, with water towers, rooftops and sky.
The previous owners did a high-end renovation with Baultup kitchen, limestone baths (a very long master), floating 'gallery' walls and a lighting scheme that mimics the vaulted ceilings, emphasizng light and space. These owners added built-ins and bookcases along the south wall, wired for a/c and changed the kitchen island top to stone.
the best comp?
The best comparable listing / sale for #8E is ... #8E, which sold in June at $3.2mm. It then took less than 5 weeks and one price drop (from $3.4mm to $3.2mm) to find the buyers.
If this were another firm's listing I would probably add something like:
The June-buyers-now-sellers believe that The Tribeca Loft Market has improved by 6% since June (or, that this much value has been added since then). We will see if The Market agrees.
And then I would say:
Open House Sunday March 9 from 1:30 to 1 PM
Open House Wednesday March 12 from noon to 2 PM
so conflicted
This can't be a conventional Manhattan Loft Guy 'new listing' post because I am a fiduciary for the sellers. My license is at stake if I say anything without their consent that is not in their best interests in securing the most money from the most qualified buyer in the shortest time. So I gave my sellers the choice of whether I should blog about #8E or not, with the understanding that if I post about it I will use the conventional MLG approach (as reflected above).
Not every seller is interested in having their agent reveal -- for example -- what they paid for the apartment. While I promised that I would not reveal private information about them and this process, I would treat their loft on my blog as much as possible the same way I would treat any other loft -- as I did with #4W when it went quickly into contract.
The downside potential for my sellers is that they will be embarrassed if someone criticizes their home, their taste or their price (heaven forbid, not their agent). Someone may say (as happens here from time to time) "no way is that xxxx sq ft", or "the loft on XX Street is in better condition and a better value", or (in the best tradition of Curbed's trolls) "they are smoking crack if they think that is worth $xx."
They chose standard MLG treatment, bless their hearts, which makes it easy for me to be straight with my readers in identifying my interest in selling their loft, which readers can take into account when they consider what I say about other Tribeca lofts on the market, or any lofts competing with #8E
to flog or to blog?
I did not start this blog nearly 2 years ago to have a forum for marketing my listings. As time has gone by I find that I use the blog to stay current on the Manhattan loft market (a selfish goal, or at least a personal one) and to share my opinions with others (somewhat selfish -- if it helps me get business -- but also 'helpful' in the way that blogs can be).
In fact, until this listing for #8E, I had not been tempted to flog a listing on my blog. Let me be transparent about my thinking, because the potential conflict here is important.
I assume that it is obvious that most people blog for a mix of personal ('selfish') and public ('helpful') reasons. Some are more emphatically driven by business (for ad revenue, the way I categorize CurbedBrownstoner), for which being interesting is a means to generate revenue. Others are more interested in a public forum for musing about things of professional interest that have the secondary purpose or effect of helping them gain professional credibility and renown (indirectly, to generate business). Jonathan Miller's Matrix is my exemplar for this view.
Myopic as I may be, I have viewed Manhattan Loft Guy as more musing than business-generating.
What has changed my thinking and got me to ask permission to blog about #8E is that this blog has attracted enough of an audience in the last few months that it is a potentially powerful tool for informing interested people about the opportunity to buy this loft -- that it is now a forum that I would be serving my clients poorly if they did not have the ability to "use".
what would X do?
When I considered what other Manhattan bloggers do I saw different approaches. I read 3 Manhattan real estate agent blogs semi-regularly. Whatever they think about what they are doing on their blogs, my view as a reader is that one talks about his listings as a matter of course, one refuses to talk about his listings as a matter of principle, and one talks about specific listings of other agents to make general market points but is really about something else.
The blogosphere is big enough for all these models, I realize.
My take on Peter Comitini of Corcoran is that he blogs about the Manhattan market, about things he is interested in with a real estate focus, and that he regularly talks about his listings. My take on Doug Heddings of PruDE is that he loves to blog about The Business of Manhattan residential real estate and that he will only talk about one of his (many) listings to make a point about something else (about the best-and-final bid process, about the benefits of video marketing). My take on Noah Rosenblatt at Halstead (late of Citi-Habitats) and his blog team is that he really wants to beat on the metrics, the economics, and will use specific listings of other agents to make a point about market trends, or to support an anecdote.
(As I said, these blogger agents may think they are blogging about different things than I have mentioned; these are my personal views on what their blogs are about.)
(Are there any other Manhattan agent blogs I should be reading??)
you be the judge
Long story short (yes, I can be very wordy), I will blog about my listings when my sellers give me permission and I will rely on you, gentle readers, to apply however much salt to my comments as you think you need to in order to find value or interest in what I present. Transparency is a key goal for me as a blogger, consistent with my fiduciary obligations to my clients.
I hope this musing makes sense. Any and all comments are welcome.
© Sandy Mattingly 2008
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Mar. 6, 2008 - truer words dept / 211 West Broadway in quick contract, 150 Chambers no slouch
I have removed the content of this blog post, as it comments about the current listing of another agent. For information about why, check out end of an era for Manhattan Loft Guy / a new day dawns? from April 9.
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Mar. 5, 2008 - shaving some dollars off a whole lot of wonderful space at 152 Franklin Street
I have removed the content of this blog post, as it comments about the current listing of another agent. For information about why, check out end of an era for Manhattan Loft Guy / a new day dawns? from April 9.
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Mar. 4, 2008 - new at 19-21 Warren Street / 2 BRs 2 baths 2d floor - it's long
I have removed the content of this blog post, as it comments about the current listing of another agent. For information about why, check out end of an era for Manhattan Loft Guy / a new day dawns? from April 9.
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Feb. 27, 2008 - 124 Hudson is new + terraced
I have removed the content of this blog post, as it comments about the current listing of another agent. For information about why, check out end of an era for Manhattan Loft Guy / a new day dawns? from April 9.
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Feb. 21, 2008 - new at 16 Hudson / once more into the breach (but higher)
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Feb. 16, 2008 - 17 + 55 White Street dueling open houses at $3.75mm
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Feb. 15, 2008 - 90 Franklin is new, mint, flipping
I have removed the content of this blog post, as it comments about the current listing of another agent. For information about why, check out end of an era for Manhattan Loft Guy / a new day dawns? from April 9.
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Feb. 15, 2008 - 80 Warren is new, a project, aggressive
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on matters of interest to Manhattan coop or condo loft apartment dwellers, buyers, sellers, and others, especially about New York City real estate
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