Two4One versus Flat Fee
What is the big deal, Two4One of Orlando only saves me $295. over Flat Fee listing companies, right?
Wrong!
Here's the rest of the story:
· OPTIONAL: Showcase listing, including at least 9 extra photos in Realtor.com: $79
· OPTIONAL: Virtual tour: $130
· OPTIONAL: Combination keybox: $50
· OPTIONAL: Electronic memory keybox rental: $179
· OPTIONAL: CMA (Comparative Market Analysis) to help you price your home: $50
· OPTIONAL: Answering service and phone support 8-8 7 days a week: $150
· OPTIONAL: Full representation for the life of the listing: $399 plus 1/2% at closing
Add it all up and you get another Flat Fee charge:
· $1588. – If your home sells for $200,000.
· $2088. – If your home sells for $300,000.
· $2588. – If your home sells for $400,000.
Two4One of Orlando places your Home on the MLS, does Expanded Listings on Realtor.com with 25 pictures, up to 2500 character description about your home, scrolling text and more. Electronic lockbox to tract who and what time your house was shown, tips on curb appeal and staging your home, home information displayed at local shows. CMA, showings, 10’s of thousands of web sites (Google, Yahoo, HouseValues.com, MSN, ReMax, Coldwell Banker etc…) and much more, set a time to have us visit you at your home to explain more.
And what are your time, frustration and security worth?
· Someone calls to see your home Saturday afternoon and they don’t show
· You hold an Open House and no one shows
· Someone wants you to send information by email and you are at a restaurant
· Your cell phone rings while at work and it becomes a 20 minute conversation
· You have a function to attend, someone calls to see you home and you wife is home alone
But according to the web sites if my home is on the MLS, Realtors bring the buyers right?
In the case of a for sale by owner MLS listing that would be partly wrong, YOUR PHONE NUMBER IS IN THE MLS and the Flat Fee companies place in the remarks section to CALL THE OWNER, also a number of buyers call off yard signs and most of them are out of Towner’s.
What is the Multiple Listing Service and why is it important and how does the information get on other sites?
The Multiple Listing Service (MLS) is an extensive database of information on real estate properties (homes, vacant land, light commercial) listed by real estate agents thru their brokers. The ability to place properties in the MLS is only available exclusively to the members of the MLS, and with opting into the MLS with this information you agree to have the information IDX'ed to thousands of web sites.
Internet Listing Display (ILD) - Is a set of rules put forth by the National Association of Realtors that regulate how homes and properties can be displayed on Web sites. The ILD policy consolidates and replaces both the Virtual Office Website (VOW) and Internet Data Exchange (IDX) policies to create one set of rules.
Who uses IDX to offer content on their sites?
Sites like Realtor.com, Top Newspaper web sites across the U.S., TV Station web sites all the big brand name Real Estate Companies web sites, the millions of Real Estate Agent web sites, HouseValues.com, Google, Yahoo, MSN etc, etc, etc..., which stated simply means your home will be seen by buyers.
To understand how the process works, when a client contacts a REALTOR® regarding the purchase of a home, the REALTOR® will search the MLS for properties meeting their criteria. If a REALTOR® brings a buyer for your house, you will only pay a 3% commission of the sales price and never a listing commission. (Or whatever commission you are offering as stated in the MLS, with the 3% savings over traditional real estate companies, you can offer more giving you an edge over the home down the street.)
A few statistics regarding Listing Agents:
60% of homes are sold outside the listing agent’s office, less than 5% of listing agents actually sell the homes they list. Why? The internet, the power of the MLS and Realtor.com; by listing the properties for thousands of agents to bring their buyers, 85% of home buyers use a REALTOR® to help them locate a property.
So when it’s time to sell your home why tie up your family’s weekends for months answer phone calls at inopportune times, managing emails and web site content.
Two4One of Orlando saves you money and your weekends.
Call us at 407.330.0060 or send an email to davelowe@two4one.com
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