Google SEO and Marketing Tips

<p> <strong>How to Write Online Classifieds that Get Results!<br /> <br /></strong>There are lots of places to spend your time when it comes to marketing and once place that is worth your while is creating online classified ads for Craigslist.com, Backpage.com and others.<br /> <br /> There is a big difference however between an ad that represents the information and one that captures contact information and leads.<br /> <br /> When you write an online classified ad it is important to make sure that you include more than just the listing information in the ad itself.<br /> <br /> It is important that you include the &quot;Search All Homes&quot; link, &quot;Sign Up for Auto Email Listings&quot; link and a &quot;CMA request&quot; link in addition to the link back to the listing.<br /> <br /> You can capture many more leads from your online classified ads if you get these links in your ads.<br /> <br /> Remember that getting traffic to a website or an online classified is only half the battle - the more important component is CONVERTING TRAFFIC INTO LEADS.<br /> <br /> Most real estate websites do a poor job converting traffic and I know when I bought my first couple of websites I would look and see I was getting traffic but could not figuire out why I was not getting any leads.<br /> <br /> Mainly because I did not understand how to format a website for conversion. </p> <p> In addition to getting those links other keys for getting ads to rank include creating a good title line in the ad and also in the page content. </p> <p> One example may be<br /> <br /> <strong>Tallahassee Real Estate for Sale | 3 Bedroom 2 Bath in Killearn Estates<br /></strong><br /> The same type of headline should be included in the top of the ad text. </p> <p> The title lines and head lines are important places to add keywords you want to rank under and &quot;real estate for sale&quot; and &quot;homes for sale&quot; are two of the best keywords but &quot;condos for sale&quot; &quot;townhomes for sale&quot; are also good depending on the type of property you are selling. </p> <p> In addition to setting up the ad title and headline with keywords it also helps if you can add a paragraph of text about the community at the bottom of the ad.<br /> <br /> The description needs only be a paragraph or two and it helps by adding some additional content for the area the home is selling in.<br /> <br /> Also when adding photos to the ad make sure the photos you ad are named after keywords.<br /> <br /> Example photo 1 file name:<br /> &quot;tallahassee_real_estate_for_sale_jpg_1&quot;<br /> <br /> &quot;tallahassee_real_estate_for_sale_jpg_2&quot;<br /> <br /> By naming the photos after keywords you will also have a better chance of getting the ad to rank in the search engines, namely Google.<br /> <br /> I am always happy to get traffic from Craiglist.com but when I place an online classified ad my goal is to create an ad that ranks in the search engines.<br /> <br /> By getting online classifieds to rank in Google you can really start generating some good FREE traffic without doing pay-per-click.<br /> <br /> The more online classifieds you create the better so if you do not have listings ask your firends or broker if you can advertise some of their inventory.<br /> <br /> The goal is to not only get traffic but to convert the traffic into leads so make sure you include the &quot;Search All Homes&quot; and other links to help capture contact information.<br /> <br /> There is a free website that will make creating classifieds easy at<br /> <a href="http://www.free-online-html-editor.com/">www.free-online-html-editor.com</a> </p> <p> Online classifieds are a great way to generate extra traffic and sales online and once the ads are created all you have to do is report them - and not re-create them.<br /> <br /> If you have questions or need help designing online classified ads email me at <a href="mailto:getinfo@san.rr.com">getinfo@san.rr.com</a><br /> <br /> Best wishes to your success!<br /> <br /> Sean Callahan<br /> <br /> <a href="http://www.realestatemarketingnerds.com/">www.realestatemarketingnerds.com</a><br /> <a href="http://www.milliondollarhomesellingsystem.com/">www.milliondollarhomesellingsystem.com</a><br /> <a href="http://www.recessionproofhomebiz.com/">www.recessionproofhomebiz.com</a> </p> <p> <br /> <br /> </p>

<p> <strong>YouTube.com - An ESSENTIAL Part of a Real Estate Marketing Plan for Agents and Brokers</strong> </p> <p> I am known to be a bit assertive when it comes to teaching agents ways to market themselves online and since I am always active posting online classifieds, approving friends on Myspace.com and Facebook, shooting and posting videos and trying to stay on top of cutting edge marketing techniques I can tell you where to spend your time if you want to get results without spending a fortune. </p> <p> More than that....where to spend your time to get results!<br /> <br /> YouTube.com is a tool you must start using if you are serious about taking your business to the next level.<br /> <br /> The future of the Internet is video and the fact that Youtube.com is free and that you can post videos and get free traffic for life is not a bad offer either. </p> <p> I posted a blog a few weeks ago (below) called Youtube.com or die and had a broker friend who said &quot;Let&#39;s give it a shot&quot; and within 2 weeks I had shot the videos and have him coming up in Google under<br /> &quot;shadowridge vista real estate&quot;.<br /> <br /> Needless to say he is very happy since he did not have to pay thousands for search engine optimization and we shot the videos within just a few hours. </p> <p> Now he is getting traffic from Youtube.com, Google and a host of other places including Craigslist.com and online classifieds etc..... </p> <p> The fact is that you must start including Youtube.com into your listing presentations and make it another venue to get exposure online.<br /> <br /> In addition to shooting videos of listings and yourself as an agent you must also go out and shot things in your community that are special as in scenic spots, parks, golf courses, local events and make sure you end each video with a closing &quot;For more information on &quot;my community&quot; or If you are looking to buy or sell a home in &quot;my community&quot; call &quot;real estate agent&quot; or visit &quot;<a href="http://www.mywebsite">www.mywebsite</a>address&quot;.<br /> <br /> You can also add &quot;annotations&quot; which will post some text on the video as well - it is easy to do! </p> <p> Always make sure you add your website link in the description section of the video.<br /> <br /> Check out Dave&#39;s Youtube.com page we set up as an example at<br /> <a href="http://www.youtube.com/shadowridgevista">www.youtube.com/shadowridgevista</a> Do some &quot;r &amp; d&quot; as in &quot;rob and duplicate&quot; what we are doing as much as possible - </p> <p> Check out the placement in the search engines Dave&#39;s videos got at<br /> <a href="http://www.google.com/search?sourceid=navclient&amp;ie=UTF-8&amp;rlz=1T4SKPB_enUS344US344&amp;q=shadowridge+vista+real+estate">http://www.google.com/search?sourceid=navclient&amp;ie=UTF-8&amp;rlz=1T4SKPB_enUS344US344&amp;q=shadowridge+vista+real+estate</a><br /> <br /> - This covers about 4 blogs I wrote since I have a press release, a Google Business Directory Listing, YouTube.com videos and one other page ranking on the first page of Google - Dave has 5 places he is coming up on the first page of Google - Not bad for a days worth of work -<br /> <br /> The fact is that I don&#39;t write and blog on stuff unless I know it works and since I have gotten 850,000 views on Youtube.com in the last 16 months I can tell you that it works and you need to start using it -<br /> <a href="http://www.youtube.com/socalbeachesmagazine">www.youtube.com/socalbeachesmagazine</a><br /> <br /> Here is the blog I wrote on Youtube.com with more tips and information -<br /> <br /> If you need help with Google Business Directory Listings, writing press releases, submitting pages that rank in Google or fixing up your real estate website email me at <a href="mailto:getinfo@san.rr.com">getinfo@san.rr.com</a> </p> <p> <span style="font-size: large"><span style="background-color: #99ccff"><span><strong>YouTube.com the Key for Real Estate Agents Success and Survival by 2012</strong></span></span></span><br /> <br /> <span style="font-size: small">I have been doing Internet marketing for real estate for 10 years and YouTube.com is changing the face of the Internet faster than anything that has previously come down the pipeline for real estate agents and brokers.<br /> <br /> I am convinced that real estate will be one of the most affected industries that video changes.<br /> <br /> <strong>Here are some basic statistics about video:<br /></strong><br /> 1. Over 1 billion videos are viewed every month in the USA<br /> 2. Over 100 million Americans watch video every month<br /> 3. YouTube is the fastest growing SEARCH ENGINE on the planet -<br /> meaning more and more people are searching for videos on what they are looking<br /> for and it is growing expodentially.</span> </p> <p> <span style="font-size: small">Since Google owns YouTube.com they are giving video content an extra bonus for ranking in search engines.<br /> <br /> It is not uncommon to see videos ranking on the first page of Google now for a host of different subjects and searches and that is only going to increase as time goes by.<br /> <br /> I have been doing Internet marketing for 10 years and I have never seen the kind of traffic and results that I am getting from my own YouTube.com page - 600,000 video views on just over one year and growing!<br /> <a href="http://www.youtube.com/socalbeachesmagazine">www.youtube.com/socalbeachesmagazine</a><br /> <br /> For anyone who says YouTube.com is for kids, like I heard many times about Myspace.com, I will tell you that almost 75% of my traffic is from viewers between the ages of 35-65 years of age - YouTube.com provides statistical information for free under the &quot;Insights&quot; button in the back end<br /> <br /> I have built and worked on tons of websites, but none are getting 2,500 -3,000+ views per day in less than one year.<br /> <br /> That is why I can see that the future of the video rests with having good video content for listings, the agent and the local community. The only thing that has delayed this from happening sooner was that video was hard to stream online and the file sizes took up way too much bandwidth, but that has changed drastically in the last few years.<br /> <br /> Major real estate companies are starting to also see it and many are pushing to index their inventory online. Agents must start using this so people can meet them online before calling them. Video content allows people to meet you in a way that text and an image cannot.<br /> <br /> If you are a real estate agent or broker you must be AHEAD OF THE PACK and not someone who wakes up to smell the coffee AFTER everyone else has figured this out.<br /> <br /> Start creating videos now for yourself, your listings and your local community.<br /> <br /></span><span style="background-color: #ffff00"><strong><span style="font-size: small">Here is HOW to Use YouTube.com</span></strong></span> </p> <p> <strong><span><span>1.</span></span></strong> <span><span><strong>Agent Videos</strong></span></span> <span style="font-size: small"><strong>-</strong> tell everyone who you are and what makes you the person they should call or contact.<br /> <br /> Create videos that answer frequently asked questions like<br /> A. Is now a good time to buy in &quot;My town&quot; - you can create one video for each area<br /> IE: Is Now a Good Time to Buy in Mission Beach - Is Now a Good Time to Buy in Pacific Beach etc...<br /> <br /> B. Create videos on what to look for when buying a home<br /> C. Create videos on the real estate market in your area etc...</span> </p> <p> <span style="font-size: medium"><strong>2. Listing Videos</strong></span> </p> <p> <span style="font-size: small">A. Create 3-4 videos per listing<br /> 1. Shoot the front of the listing<br /> 2. Shoot the downstairs / Living room, dining room, kitchen<br /> 3. Shoot the master bedroom and 1-2 other bedrooms<br /> 4. Shoot the backyard, pool or any other amenities<br /> <br /> <span style="font-size: medium"><strong>3. Community Videos</strong></span><br /> <br /> A. Shoot videos on the local area including parks, beaches, hiking trails, scenic spots, local events, parades, car shows etc....end each video by saying &quot;If you are looking to buy or sell a home in the &quot;my town&quot; area visit</span> <a href="http://www.myrealestatewebsite.com"><span style="font-size: small">www.myrealestatewebsite.com</span></a> <span style="font-size: small">or call &quot;John or Jan Smith at 123-456-7890<br /> ALWAYS END THE VIDEO WITH DIALOGUE PROMOTING YOUR BUSINESS!</span> </p> <p> <span style="font-size: small">I am on the phone with agents every day and a large percentage of them are complaining about &quot;tough times&quot; and &quot;no money&quot; but the beauty of YouTube.com is that it is 100% FREE and only requires you to go out and take some time to create an upload video content.<br /> <br /> <span style="background-color: #ffff00"><span style="font-size: medium"><strong>VIDEO TIPS and FAQ</strong></span></span><br /> <br /> <strong>How Long Should Videos Be</strong>?<br /> <br /> 2.5 to 3 minutes Ideally in Length<br /> <br /> <strong>What Kind of Video Camera Do I Need?<br /></strong><br /> Any camera will shoot video - just click the camera from still images to video - if you have a video camera that is great but NEVER use the excuse I do not have a video camera to not do what I am telling you!</span> </p> <p> <span style="font-size: small">PS: Sony has a new product called a &quot;Webbie&quot; that is $150 and shoots in HD and loads right into YouTube.com<br /> <br /> <strong>How Can I Distribute Videos</strong><br /> <br /> A. Sign up for Google, Twitter and Facebook and they will all be included when you upload into YouTube.com</span> </p> <p> <span style="font-size: small">B. Post the links in Craigslist.com Ads<br /> <br /> C. Post the video on your website<br /> <br /> D. Post them in Myspace.com<br /> <br /> E. Post them in your Google Business Directory Listings - see my previous blog for more info<br /> <br /> F. Post them on a Free Google website - see previous blog for more info<br /> <br /> G. Email me at</span> <a href="mailto:getinfo@san.rr.com"><span style="font-size: small">getinfo@san.rr.com</span></a> <span style="font-size: small">or visit</span> <a href="http://www.MillionDollarHomeSellingSystem.com"><span style="font-size: small">www.MillionDollarHomeSellingSystem.com</span></a> <span style="font-size: small">for tips on MASS Distribution including <strong>starting your own local real estate tv show online with your video content</strong>!</span> </p> <p> <span style="font-size: small">Here is the bottom line -<br /> <br /> Real estate agents and brokers who are progressive that like to stay ahead of the pack will follow this advice and start getting video indexed and start a YouTube.com page and agents who are slow to react will slowly start seeing a fate much like that of the dinasours....and that is extinction.....</span> </p> <p> <span style="font-size: small">The real estate market and economy has already shrunk the number of active agents and the advent of Internet video will keep thining the numbers as agents continue to be pushed to stay ahead of the pack.<br /> <br /> PS: Anyone who does listing appointments will find that potential sellers love hearing that their listing will be posted on YouTube.com - I have worked putting together marketing plans for agents and brokers when going on listing appointments and the feedback from potential sellers has been excellent when they are told their listing will appear on YouTube.com.</span> </p> <p> <span style="font-size: small">Now go out and start shooting video and take advantage of this knowledge while it is still cutting edge!<br /> <br /> For more free real estate marketing tips and advice visit <a href="http://www.realestatemarketingnerds.com">www.realestatemarketingnerds.com</a> or </span><a href="http://www.milliondollarhomesellingsystem."><span style="font-size: small">www.milliondollarhomesellingsystem</span></a><span style="font-size: small">.com<br /> <br /> Best wishes to your success!<br /> <br /> Sean Callahan<br /></span><a href="http://www.realestatemarketingnerds.com"><span style="font-size: small">www.realestatemarketingnerds.com</span></a> <span style="font-size: small"><br /></span><a href="http://www.milliondollarhomesellingsystem.com"><span style="font-size: small">www.milliondollarhomesellingsystem.com</span></a> </p> <p> <span style="font-size: small">(858) 731-7278<br /> <a href="mailto:getinfo@san.rr.com">getinfo@san.rr.com</a><br /></span> </p> <p> </p>

<p> Getting More Traffic and Exposure from Google and Search Engines -<br /> A Secret Weapon for Your SEO Arsenal </p> <p> As a perons who has set up thousands of pay per click campaigns for real estate agents I have been looking for some simple and practical ways to get traffic from search engines without a pay-per-click business model.<br /> <br /> I have had success from Google Business Directory Listings, postings Craigslist ads that rank in Google and a few other little tools and resources but one new &quot;secret weapon&quot; is a &quot;Greater&quot; website.<br /> <br /> I normally like to keep certain tools and tricks under my hat but since I know that at least 50% of the people that read blogs do not act on the information and also since my blogs do not have thousands of followers (yet:-)) I am going to divulge a great resource for getting free traffic and search engine rankings.<br /> <br /> AGreaterTown.com is a website which allows you to post FREE articles which actually rank well and get traffic to your website.<br /> <br /> I have been submitting articles in their database and am happy to see that it is actually working....not only getting traffic from their portal but also getting traffic from Google since the pages are ranking in the organic search sections.<br /> <br /> AGreaterTown.com was created by Drew Knapp who actually called me off one of my blogs to tell me about his servide.<br /> <br /> Being bombarded by tons of emails and newsletters from SEO experts it took me a couple weeks to get onto his website to check it out.<br /> <br /> The first thing I noticed was that articles were indexed almost exactly as they are on DMOZ - the most important website to be indexed in on the planet or close to it for Google.<br /> <br /> I could never get indexed in DMOZ, so I found a group of other directories and indexes to build inbound links to my websites.<br /> <br /> Because AGreaterTown.com uses the same type of indexing system it makes this portal very friendly for Google SEO and also provides a link which is the title of the article and full of good keywords.<br /> <br /> Since I am a person who likes to focus time on things that get results, I have started indexing more articles and now am writing this blog for anyone looking for more free traffic.<br /> <br /> The goal with Google SEO is to build inbound links to your website, but in this case here you not only build inbound links, but also create actual landing pages that are as good as if someone landed on your own website, if not better.<br /> <br /> Since I am as concerned about &quot;converting traffic&quot; as I am getting traffic to a website, I can say that the pages are as good, if not much better, than many websites I see online that are stuck with big fat oversized banners and generic images that take up half of the website and are terrible for converting traffic into contact info.<br /> <br /> The best part of AGreaterTown.com is that it is 1. Free and 2. Easy to use. This is a systm that anyone with any skill set can put to use and if you are a person who is looking at grwoing your online business this is a resource you want to take advantage of.<br /> <br /> Also when creating pages make sure you include keywords in the title link and then drop those links on your real estate websites. Having links go back and forth helps search engine rankings.<br /> <br /> Here are a couple pages I created as samples </p> <p> <a href="http://www.agreatertown.com/magnolia_tx/magnolia_texas_real_estate_market_update_000103387">http://www.agreatertown.com/magnolia_tx/magnolia_texas_real_estate_market_update_000103387</a> </p> <p> <a href="http://www.agreatertown.com/vista_ca/shadowridge_vista_real_estate_market_update_000103404">http://www.agreatertown.com/vista_ca/shadowridge_vista_real_estate_market_update_000103404</a> </p> <p> Having links on these pages helps your blog, website and YouTube.com videos rank better in Google and other search engines in addition to generating traffic from an awesome website portal.<br /> <br /> If you have questions or need some help creating some pages for your website call me at 858-731-7278 or email me at <a href="mailto:getinfo@san.rr.com">getinfo@san.rr.com</a> </p> <p> Best wishes to your success!<br /> <br /> Sean<br /> <a href="http://www.milliondollarhomesellingsystem.com">www.milliondollarhomesellingsystem.com</a><br /> <a href="http://www.realestatemarketingnerds.com">www.realestatemarketingnerds.com</a><br /> <a href="http://www.carboncopymoneytree.com">www.carboncopymoneytree.com</a> </p> <p> </p> <p> <br /> <br /> </p> <p> </p>

<p> <strong>Real Estate Blogs and SIMPLE Internet Marketing Strategies Can Supercharge Your Website Traffic and Help Increase Home Sales</strong><br /> <br /> There always seems to be an endless amount of information about Google SEO, Search Engine SEO and other counless Internet marketing subjects, but the bottom line is that if you want to bring in traffic from search engines you need good content.<br /> <br /> Thomas Edison once said that success is based on 99% effort and 1% intelligence and search engine optimization is very much the same.<br /> 99% good content and 1% of knowing about search engines would fit his formula perfecttly. If you create website pages with good information they will rank in search engines whether you know anything about SEO or not.<br /> <br /> As an Internet marketing person I am constantly bombarded with new programs, software, tricks and advice. The software programs and advice come and go yet the same basic principle stands in place and that is if you produce good website content you will NEVER HAVE TO WORRY ABOUT WHAT CHANGES SEARCH ENGINES MAKE. </p> <p> Search Engines are trying to &quot;pull the weeds&quot; and/or remove garbage content that is produced and indexed in the search engine based on tricks or gimmicks and if you provide good information you will never be in that group.<br /> <br /> I have a lot of websites and because I write articles about subjects I am passionate about I never consider whether it will rank in Google and or ever be pulled from Google because I provide a ton of good information and resources to the reader.<br /> <br /> So with that being said you need to take the time to go set up a blog and start writing articles about what makes your community one that is special to live in, invest in, raise a family in etc...... </p> <p> When you set up a blog you obviously want to include real estate listings so if you do not have any then find a friend in the business who does and represent yourself as a buyers agent and showcase some of those listings.<br /> <br /> I just set up a blog for a broker here in North San Diego and in the course of about 2 days and it reconfirms how easy and yet how practicle and useful a blog is for getting leads and producing FREE web traffic.<br /> </p> <p> Here are some tips...... </p> <p> <br /> <strong>1. Focus on a Niche area</strong><br /> Since major areas have a lot of competition focus on an area within the area.<br /> <br /> Example: My broker friend wants to represent Vista California<br /> <br /> More specifically he wants to represent a community in Vista called Shadowridge. Shadowridge is a niche market and he has lived there for 20 years and raised a family so he knows all the schoools, parks, shopping, golf courses etc..... </p> <p> Now he has a very limited amount of competition which makes getting traffic much easier. If you can hone in on a specific part of your community it will help you get traction.<br /> <br /> If you can focus on a niche area and then add another niche blog once that one gets going and build multiple blogs for each niche it will help you greatly. Cross linking multiple sites is powerful and getting a relevant domain name for each area is also important for overall success<br /> <br /> <strong>2. Shoot a lot of Still Photos and VIDEO<br /></strong><br /> If you have read any of my blogs you know that I am a freak about video. That is why I overly emphasize VIDEO VIDEO VIDEO etc....okay you get the idea but with a simple hand help camera you can craete good video content and get indexed in Youtube.com.<br /> <br /> I went out and in 2 hours shot 2 listings, a golf course and three videos of the agent and now have the videos coming up on the first page of Youtube.com getting FREE TRAFFIC. </p> <p> More importantly this is great content for your blog!<br /> <br /> The more video and photo content you can incorporate in the blog the better.<br /> <br /> Also keep in mind that according to Youtube.com they get over one hundred million video views per day and growing<br /> <br /> They are the fastest growing search engine on the planet earth and are growing expedentially<br /> <br /> Your videos help build inbound links to your website and bloog<br /> <br /> Videos can get ranked in Google and get even more free traffic from other online sources.<br /> <br /> My personal YouTube.com page has gotten over 800,000 views in less than a year and a half and that blows away the traffic I have ever gotten from a website!<br /> <br /> The biggest tip I can provide to anyone looking to start a blog and a serious online presence is to shoot a ton of video on your local community including golf courses, parks and recreation, local events, where to go, attractions, schools, shopping, restaurants etc.... </p> <p> The goal is to start off the video talking about the area and then finish with &quot;If you are looking to buy or sell a home in the XYZ area visit.....&quot;<br /> <br /> Check out some of the videos I did last week with broker Dave Van Waldick as an example at<br /> <a href="http://www.YouTube.com/ShadowridgeVista">www.YouTube.com/ShadowridgeVista</a> </p> <p> In less than a week we have generated some good traffic and as the videos get indexed more it will continue and grow.<br /> <br /> Still photos and photo content are also essential as it helps break up some of the text and brightens up the page.<br /> <br /> It is pretty easy to shoot photos so check out the photos and blog I set up for Dave at <a href="http://www.BuyShadowridge.com">www.BuyShadowridge.com</a> as an example<br /> <br /> If you can add video content and photo content in a blog it will help bring more traffic and more repeat traffic.<br /> <br /> <strong>3. Become a Community Resource in Addition to a Real Estate Resource<br /> <br /></strong>Basically what I am saying here is that you need to focus on the commmunity and include where to go, what to do, shopping, restaurants and attractions in your blog content.<br /> <br /> Why?<br /> <br /> Because those are the things people are looking for online and the more subjects you cover -- the more content you can write about and the more content =&#39;s search engine rankings and overall interest your blog will have to the community as a whole. </p> <p> There is a huge black hole on the Internet for good local community information and I have used that to make tens of thousands of dollars here in San Diego since I go out an put tons of content on my local beach websites like <a href="http://www.missionbeachonline.com">www.missionbeachonline.com</a><br /> <a href="http://www.pacificbeachonline.com">www.pacificbeachonline.com</a> etc...... people come to the websites because there is a ton of information and I get about 600k in hotel and vacation rental reservations off those websites. They are old and a bit outdated but they still get great traffic because there is a lot of content.<br /> <br /> <strong>4. Host your Blog somewhere and do not go for a Free Blog</strong><br /> <br /> Basically what I am saying is pay for a hosting package to start your blog on since you are going to be promoting yourself and / or your company and free blogs do not want commercial interests being promoted on free blog sites.<br /> <br /> I had about 40 articles posted on my <a href="http://www.socalbeachesblog.com">www.socalbeachesblog.com</a> website when I was notified by Wordpress.org that it needed to be moved onto a server and was frozen.<br /> <br /> You do not want to deal with that believe me ....I was able to move everything over but it was a pain and had I known that was the case I would have set it up on a hosted server.<br /> <br /> Here is a link to a service that Wordpress recommended along with a special offer if you need a hosting platform - it is cheap and easy to set up plus comes with excellent customer service.<br /> <a href="http://www.realestatemarketingnerds.com/marketingpackages/realestateblogsetup.html">http://www.realestatemarketingnerds.com/marketingpackages/realestateblogsetup.html</a><br /> <br /> This service allows you to host multiple blogs for $6.95 cents per month - and it is set up to import Wordpress, Blogger or any other format you choose.<br /> <br /> Personally I like Wordpress the best because I find it very easy to work with and because it is more like building and having a website than just a blog.<br /> <br /> Even though I am considered to be a &quot;techie&quot; there are some blogging platforms that I find difficult to work on.<br /> <br /> <strong>5. Add Search for Homes links on your blogs</strong> </p> <p> The goal of the blog is to get your visitors to saerch for homes, sign up for auto email and or do a CMA request so take those links off your website and add those on your blogs....every blog!<br /> <br /> Whether an article is on a golf course, park or listing end the blog with a &quot;to search for homes for sale in the Shadowridge area click here&quot;<br /> <br /> and also a plug for yourself as an agent with a link to your website.<br /> <br /> Cross link the blog with your real estate website and bring the tools on the website onto your blog. Cross linking sites helps them both rank better. </p> <p> <strong>6. Set Up a Google Business Directory Listing for Each Niche Market</strong><br /> <br /> I set up a Google Business Directory Listing for Dave and now he comes up on the first page under a host of titles but within 24 hours came up under &quot;Shadowridge Vista Real Estate&quot;. Getting a first page listing in Google with a link to your blog is a great way to get the ball rolling to free traffic!<br /> <br /> You can review previous blog articles I have written where I go into this subject in more detail. </p> <p> <strong>7.</strong> <strong>Put Your Listings in Social Media Sites and Online Classifieds</strong> </p> <p> Put links for your blog on Craigslist ads, Myspace.com blogs, Facebook, Backpage.com etc and start driving traffic. Even if you are too busy to build and grow faceboook, Myspace.com or Twitter at least set up an account and use add your blog links to the sections that you can.<br /> <br /> The more inbound links the better!<br /> <br /> By having your blog links on your YouTube.com videos, real estate website, online classifieds and social media sites you are well on your way.<br /> <br /> In my experience it normally takes about 20-25 articles and about 60-90 days to start getting decent traffic from a blog but if you are motivated and have the drive it can be done sooner..... </p> <p> By going out and showcasing what makes your community special and taking photos and video and blogging about it you can not only get traffic and sales but also gain a whole new sense of appreciation for the place you live!<br /> <br /> If you have questions or need help setting up a blog you can email me at <a href="mailto:getinfo@san.rr.com">getinfo@san.rr.com</a> and / or call me at 858-731-7278 and I can help set up the framework. Better yet if you are hands on do some &quot;R &amp; D&quot; as in &quot;rob and duplicate&quot; the same format I used on the last blog I set up at <a href="http://www.buyshadowridge.com">www.buyshadowridge.com</a> </p> <p> Best wishes to your success!<br /> <br /> Sean Callahan<br /> <a href="http://www.milliondollarhomesellingsystem.com">www.milliondollarhomesellingsystem.com</a><br /> <a href="http://www.realestatemarketingnerds.com">www.realestatemarketingnerds.com</a> </p> <p> ps: I talk much better than I type so please excuse the mispellings and gramatical errors - thanks </p> <p> <br /> <br /> <br /> <br /> </p>

<p> <strong>How to Format Keywords, Title Lines and Meta-Tags for Google SEO<br /></strong><br /> When it comes to formatting a real estate website one of the most common mistakes I see is how people set up their title lines, keywords and keyword descriptions areas. <br /> <br /> First off let me just explain that &quot;keywords&quot; and &quot;meta-tags&quot; are the same thing, just with two different names. This often leads to a little confusion.<br /> <br /> Keywords / Meta-tags <br /> <br /> There are three things to go with setting up keywords.<br /> <br /> 1. Assigning the keywords you want to use for your home page<br /> 2. Creating a &quot;description&quot; for your keywords<br /> 3. Setting up the Title Lines in your website for your keywords<br /> <br /> When setting up keywords make sure you do not overload that section with more than 4 keyword phrases max.<br /> <br /> Normally when working with websites I can see as many as 20 keyword phrases stuffed in the back end of a real estate website and that is not good for getting search engine rankings.<br /> <br /> Keywords should be relevant keyword phrases like<br /> &quot;home for sale in pacific beach&quot; &quot;pacific beach real estate for sale&quot; and not homes, houses, condos, real estate, realtor, real estate agent etc.....<br /> <br /> Never use keywords if you do not have the words mentioned and used on your home page. <br /> <br /> Many times I will see &quot;mission beach homes&quot; &quot;pacific beach homes&quot; ocean beach homes&quot; etc......but the Mission Beach, Pacific Beach, Ocean Beach words are not even mentioned on the home page.<br /> <br /> That is why I do not like websites where the home search feature is presented as just a button that says &quot;home search&quot;.<br /> <br /> If you do not bring the home search feature into your home page abd break it down with some descriptive text then you are not converting the amount of visitors you need to and also not getting any useful content on the home page to back up the keywords you have in the back end.<br /> <br /> If you service a ton of areas then you are best off to create a web page and/or landing page on your website for each area - it helps your site rank better overall if you can add more content on it anyway.<br /> <br /> As an example let&#39;s say that Pacific Beach is the main market - use some keywords for Pacific Beach on the home page and / or create keywords for the home page like &quot;san diego beach real estate&quot; or &quot;san diego coastal real estate&quot; since Pacific Beach is a section of San Diego.<br /> <br /> Then you would want to create a seperate page for Mission Beach, Pacific Beach, Ocean Beach, La Jolla etc...and use keywords relavent for each area on those new pages.<br /> <br /> Just about every real estate website company allows you to add additional pages at no xtra charge and the more content you have on the website the better your chances of getting good organic search engine placement. </p> <p> <strong>The Description Section</strong> </p> <p> The &quot;Description&quot; area of the website - which normally sits right below where you add the keywords should be 1-2 sentences which include the keywords you just added in the meta-tag / keyword section.<br /> <br /> If my keyword phrases are &quot;homes for sale in pacific beach&quot; and &quot;pacific beach ca oceanfront condos&quot; then the description should be something like &quot;Find Pacific Beach homes and oceanfront condos for sale on and by the beach&quot; </p> <p> The key is that the one to two sentence description should include the keywords you are using.<br /> <br /> The biggest tip is to then add the description on the home page of the website towards the top of the landing page.<br /> <br /> <strong>Title Lines</strong><br /> <br /> It is also important thattle lines include the keywords you added in the keyword / metatag section website.<br /> <br /> One common thing I see if real estate agents stuffing their name in the title line section and that is a mistake since coming up in Google under your name is easy and does not require you to use a title line for that purpose.<br /> <br /> Title lines should contain 2 keywords phrases seperated by acomma or | character. In general title lines should not exceed 80 characters in length.<br /> <br /> <br /> If you can coordinate your keywords / meta-tags with verbage on the website, a good description and title line you can start getting free treaffic from Google. </p> <p> One tip for doing this is to use long keyword strings like &quot;home for sale in Pacific Beach Ca&quot; or &quot;Pacific Beach Ca real estate listings for sale&quot;<br /> <br /> These &quot;long tail&quot; keywords are much easier to rank under than keywords like &quot;Pacific Beach real estate&quot; which normally have much more competition and require more work, backlinks etc to get ranked.<br /> <br /> By formatting your real estate website correctly and providing search engines the information they are looking for you can deliver more relevant search results to the end user and thus get much better rankings in Google and Yahoo.<br /> <br /> I have been able to get my <a href="http://www.realestatemarketingnerds.com">www.realestatemarketingnerds.com</a> wesbite to rank on the first page of Google out of 100 million websites for &quot;real estate marketing company&quot; by using this same formula and even though I am just a one man band I can compete with much larger companies the same way that agents need to in todays real estate market </p> <p> If you need help or have questions you can email me at <a href="mailto:getinfo@san.rr.com">getinfo@san.rr.com</a><br /> or call me at 858-731-7278 </p> <p> Best wishes to your success!<br /> <br /> Sean Callahan<br /> <a href="http://www.realestatemarketingnerds.com">www.realestatemarketingnerds.com</a><br /> <a href="http://www.milliondollarhomesellingsystem.com">www.milliondollarhomesellingsystem.com</a> </p> <p> </p> <p> </p> <p> </p>

<p> <strong>How and Why Google Sitemap Pages Are Super Important<br /> for Top Google Rankings<br /> <br /></strong>When it comes to ranking in Google there are a host of things that one should do to insure that you have the best possible chance of getting traffic from the &quot;organic&quot; sections of the search engines. </p> <p> One very important factor is to have / or create a Sitemap that allows people to reach any page on your website with one click. You can almost think of it like a table of contents section a book has, except for a website. </p> <p> <span id="txt10">Adding a Sitemap is optional, but Google strongly recommends it. Sitemaps are a great way to tell Google about the pages you own, and how often they are updated or changed.</span> </p> <p> <strong>About Sitemaps</strong> </p> <p> Sitemaps are a way to tell Google about pages on your site we might not otherwise discover. In its simplest terms, a XML Sitemap-usually called Sitemap, with a capital S-is a list of the pages on your website. Creating and submitting a Sitemap helps make sure that Google knows about all the pages on your site, including URLs that may not be discoverable by Google&#39;s normal crawling process. </p> <p> In addition to regular Sitemaps, you can also create Sitemaps designed to give Google information about specialized web content, including <a href="http://www.google.com/support/webmasters/bin/answer.py?answer=80471"><font color="#0000CC">video</font></a>, <a href="http://www.google.com/support/webmasters/bin/answer.py?answer=34627"><font color="#0000CC">mobile</font></a>, <a href="http://www.google.com/support/webmasters/bin/answer.py?answer=75717"><font color="#0000CC">News</font></a>, <a href="http://www.google.com/support/webmasters/bin/answer.py?answer=75225"><font color="#0000CC">Code Search</font></a>, and <a href="http://www.google.com/support/webmasters/bin/answer.py?answer=94554"><font color="#0000CC">geographical (KML)</font></a> information. </p> <p> <strong>How and Where to Create a Sitemap for your real estate website.</strong> </p> <p> The good news is that creating a Sitemap for a real estate website is rather easy and there are a host of free services that can help you do it. </p> <p> By indexing your website into these Sitemap builders you can create HTML code that you can cut and paste into your website and thus increase your chances for a top 10 ranking in the free and organic sections of Google.<br /> <br /> Here are some spots to get this done for free!<br /> <br /> <a href="http://www.xml-sitemaps.com/">http://www.xml-sitemaps.com/</a> </p> <p> <a href="http://code.google.com/p/googlesitemapgenerator/">http://code.google.com/p/googlesitemapgenerator/</a><br /> <br /> Add a Sitemap page to your real estate website and start seeing an increase in your organic search engine rankings, traffic and eventually sales and profits!<br /> <br /> It can normally be done within a short period of time and is something that Google highly recommends that will help you achieve your goals and online success!<br /> <br /> If you have questions about Sitemaps or Google SEO you can call or email me below. </p> <p> Best wishes to your success!<br /> <br /> Sean Callahan<br /> <a href="http://www.realestatemarketingnerds.com">www.realestatemarketingnerds.com</a><br /> <a href="http://www.milliondollarhomesellingsystem.com">www.milliondollarhomesellingsystem.com</a><br /> <br /> (858) 731-7278<br /> <a href="mailto:getinfo@san.rr.com">getinfo@san.rr.com</a> </p>