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Discover Columbus is a site about Columbus Ohio. Originally named "Columbus Best Blog," it was never the best blog in Columbus Ohio. It was a blog about the best in Columbus and Central Ohio! Best restaurants, best real estate company, best schools, best neighborhoods..... written by Maureen McCabe a licensed real estate agent with Columbus Ohio's best real estate company, Real Living HER. Discover Columbus is just a site about Central Ohio.

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Zillow Warning: "Don't try this at home"

Oct. 27, 2006

I've done blog entries before about whether Worthington, Clintonville and Upper Arlington neighborhoods  etc. are "unzillowable" and about communities being  "Zillowed."   

Maybe Zillow just needs some warning labels about what Zillow is and what Zillow isn't. 

"Don't try this at home!" ? 

NOT blue book value.... 

Zillow does have  " Zestimate: A Zestimate home valuation is Zillow's estimated market value. It is not an appraisal. Use it as a starting point to determine a home's value."

The neighborhoods I've Zillowed in the past are just the tip of the iceberg in Central Ohio's diverse neighborhoods and communities.  The complaint yesterday from the NCRC to the FTC made me wonder how many less afluent areas of Central Ohio are valued by Zillow. 

The National Community Reinvestment Coalition's   Mission:   

"NCRC’s mission is to increase fair & equal access to credit, capital, and banking services/products because discrimination is illegal, unjust, and detrimental to the economic growth and well-being of our society. NCRC seeks to support and provide long-term solutions which include providing tools to building community and individual net worth."

 

 "Zestimate $xxx,xxx  (What's this?):

Zestimate
A Zestimate home valuation is Zillow's estimated market value. It is not an appraisal. Use it as a starting point to determine a home's value


The Value Range is the high and low estimated market value for which Zillow values a home. The more information, the smaller the range, and the more accurate the Zestimate."

Some info from October 2006 sales the first value after Zillow is the "Zestimate"  obviously followed by the Value Range....looks like the  Value Range is broad in most cases and every home in this random sample fell in the value range.  I did not include HUD sales, Bank sales, Fannie Mae sales etc. but that is the only thing I ruled out as I randomly pulled some sales.   

Maybe some of us have been too literal about the Zestimate all along.  Maybe all of the price ranges are broad and really don't tell consumers much of anything about the relative value of their property.  Is Zillow just a fun place on the world wide web to pick up some consumers with inquiring minds about property values?  Or is it the Blue Book of real estate value?   

Market value below is the auditor's value on the property:


Forest Park

MLS -  Forest Park  3  Bedroom 2/0 bath   1 STORY  1 CAR  List $119,900 Sale $111,000

Market Total Value   136,000 


Zillow -  $124,257  (Value Range: $106,861 - $154,079)

 

MLS -  Forest Park West  3 Bedroom  2/0 bath SPLIT - 4 LEVEL  2 CAR  List $125,900 Sale $127,000

Market Total Value   140,000 

Zillow -  $129,173  (Value Range: $111,089 - $160,175 )

  

MLS -   Forest Park  5 Bedroom  3/1 bath 2 STORY  2 CAR List $166,400 Sale $164,800

Market Total Value   163,500 

Zillow -  $167,988  (Value Range: $144,470 - $208,305)


Galloway Ridge

MLS -  Galloway Ridge  3 Bedroom  2/0 Bath  2 STORY  2 CAR  List $139,500 Sale $140,000

 Market Total Value   130,900 

Zillow  Can't find the house

 
Merion Village

MLS -   MERION VILLAGE  3 Bedroom  1/0 Bath  CAPE COD  1 CAR List  $147,000  Sale $141,500

Market Total Value   109,600 

Zillow $114,613 (ooops missed the range.. sorry)

MLS -  Merion Village  1 Bedroom  1/0 Bath CAPE COD  ON STREET  List  $74,200 Sale $75,900  

Market Total Value   69,300 


Zillow -  $67,062  ( Value Range: $57,673 - $83,157)


Walnut Creek

 

MLS -   Walnut Creek  3 Bedroom  2/0 Bath   SPLIT - 3 LEVEL   2 CAR  List  $133,900 Sale  $135,900

Market Total Value   114,100 

Zillow -  $122,267 ( Value Range: $105,150 - $151,611)

 
Kenmore Park

MLS -   Kenmore Park  3 Bedroom  1/1 Bath  1 STORY  OFF STREET  List $112,900  Sale $112,900

Market Total Value   114,100 


Zillow  117,018  (Value Range: $100,635 - $145,102 )

N. Linden

North Linden  2  Bedroom 1/1 Bath  2 STORY  OFF STREET  List $68,999 Sale$58,000

Market Total Value   54,700 

Zillow  ZESTIMATE™: $65,237 (Value Range: $56,104 - $80, 000)


Northridge Manor

Northridge Manor  3 Bedroom   1/1 Bath  1 STORY  2 CAR  List  $107,000 Sale $99,000

Market Total Value   96,700


Zillow $98,104 (Value Range: $84,369 - $121,649)

I wanted a house in Galloway Ridge since that neighborhood  was in the Dispatch often earlier this year... regarding value issues.  A question at a Columbus Board of REALTORS® function to the Franklin County Auditor about the tax appraisals in one of other the neighborhoods above made me look at that neighborhood.  

Maybe some more warnings are all Zillow needs to protect consumers....

Reactions on the blogosphere - include:

Guys - its JUST a toy.. you can't really THINK....

Zillow Zapped with FTC Consumer Complaint

Zillow Less than 30% accurate

Complaint filed with FTC over Zillow service

  

 

Complaint to FTC consumers Zillowed?

Oct. 26, 2006
Categorized in: Real estate is local

This is getting zilly...  Zillow is loved one moment and jeered the next...  my head is spinning...

The National Community Reinvestment Coalition (NCRC) made a complaint against Zillow.com with the FTC (Federal Trade Commission) today.  Who is the NCRC

"NCRC MISSION STATEMENT

NCRC’s mission is to increase fair & equal access to credit, capital, and banking services/products because discrimination is illegal, unjust, and detrimental to the economic growth and well-being of our society. NCRC seeks to support and provide long-term solutions which include providing tools to building community and individual net worth." 

The NCRC website has  press release via .pdf about their complaint to the FTC. and a copy of the actual complaint via .pdf also. 

Just this morning Inman News real estate news for the real estate industry and consumers had an article about brokers and agents using Zillow's Zesitmate API to create traffic on a website.  RealLiving.com has what I think is a Mashup with Zillow... It was praised as good marketing...  I called it a match up when I wrote about it earlier this month... never having heard of a mashup...

I saw Roberta Murphy's report Zillow Gets Zinged first...  just  a week ago I read the news on Roberta's blog about Allan Dalton of Realtor.com ridiculing  Zillow .....over inaccurate values.  

Before the Zillow beta was introduced Zillow  was going to be the greatest thing since sliced bread... it could replace real estate agents and appraisers...  When It was introduced, it  was a hot website, lots of traffic.   Many said the Zestimates were inaccurate...  this summer Zillow's creators were lauded by Inman News as part of the Top 100 Important People in the real estate industry.   In September Zillow made a change, sellers could now change the information on their property.    The wisdom then was the websites tool itself was flawed but the marketing value of the tool was still valuable.... last week Realtor.com head Allan Dalton ridiculed Zillow comparing it to a Carnival act to guess weight or age.  The zilliest ...I mean silliest  ofall the words starting with Z in hyping Zillow.  Forgive me...the first time I mentioned Zillow I wrote "ztupid."   One great word 'Unzillowable'  was coined by Sellsius° Blog.  

Who will buy Zillow poll ..... yesterday Russell Shaw of ZDNet was polling who would buy Zillow, AOL, LendingTree, Google....

There's never a dull moment. 

c. 2006 Columbus Best Blog

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