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Should You Repair & Update Your Home to Sell? Or Sell "As Is"?

Sep. 7, 2009
Categorized in: Homes & Housing Market

Shoud you buy or sell a home "as is"?

Should you update and stage your home, or sell As Is?Most homes are neither fully original nor fully remodeled. Most homes are "somewhat updated" or "somewhat remodeled". To get them into shape to pass inspections (there's not really a pas-fail grade, it's more "items of concern", health and safety issues, or serious structural issues, and big cost items), most homes will require some work. And this is often a surprise to homeowners.  Sellers don't usually know that they have termites, for instance. They often don't realize that the electrical system they've been living with isn't entirely safe.  They won't know until and unless they get the home professionally inspected.

Silicon Valley real estate buyers strongly prefer a remodeled home that is not in need of any repairs. If a kitchen is 15 - 20 years of age or older, most home buyers will think it needs to be remodeled.  Water heaters last about 10 years - so if yours is 9.5 years, they'll want (expect) it to be replaced, too.

Treating pests, correcting issues with electrical, roof, updating countertops, appliances etc. can often run 1 - 3% of the purchase price. This is really in the range of normal.

Then the only question is this: who will pay that 1 - 3% to get the home into ideal condition?

As Is home sales shift the risk (and potential return) to the buyers.When the sellers do the repairs, updating (and staging), often they recoup far more than that amount because buyers feel confident knowing that there are no major issues or concerns.  When the buyers pay for the improvements to the home after closing, often they get a better deal on the house.  It's a risk - return ratio.  Buyers will pay more when they feel sure that the home is in good shape (and it looks better too).  They pay mcuh less when there's the unknown of "how much will it cost to fix it?" and when they have to live through doing the work.

Let's look at a couple of hypothetical examples using a million dollar property for the sake of easy numbers.

(1) A Los Gatos house has been updated and remodeled for the most part, but it needs about $20,000 worth of repairs (that were previously unknown to the seller), between a roof tuneup, pest work (Section 1 work on the termite & pest report), a couple of electrical issues, replacing some appliances that currently function but are really not at all close to new, etc. It could also use some fresh paint, carpet, and a little work on the landscaping to show at its best. Altogether, it's about $30,000 worth of repairs, updating, and "freshening up" to sell.

In this hypothetical case, one seller will do the repairs and updating and one won't.

The seller who doesn't do the work expects that the home can sell for $970,000 since it should be worth about 1 million if the work's done.  The seller's thinking goes like this, "I've been living here and it's just fine. I might pick out a paint or carpet color that the buyer wouldn't like."  Or "I'm not going to stage the home, or inspect it. What if it doesn't sell? I'm going to sell As Is, but only if I get my price."  That home might eventually sell in the low 9's, if it sells. Maybe at $920,000 to $940,000.

The seller who does the work and prices it aggressively (a little on the low side, under a million and maybe as low as $975k) gets multiple offers, driving the price up over one million dollars. Depending on the number of offers, it might sell at $1,020,000.  That would be a pretty good return for $30,000.

(2) Now let's consider the 100% original home vs the fully remodeled one.

If a fully fixed up home sells for $1,000,000 and the same floorplan in the same neighborhood is clean but original and it would take about $100,000 to bring it up to the level of the remodeled home (it needs a new kitchen, new baths, new furnace, water heater, pipes, etc.), a buyer will NOT pay $900,000 for it. No, the buyer will want an additional discount for the unknown, for having to arrange the work, for having to live with the construction etc.  That home will probably sell for more like $850,000, perhaps $830,000.  You may not think it's a "fixer upper", but the buyers will.  It's what most of us would call a "cosmetic fixer". The home's not falling down, but it needs a lot of work.

If you're the seller, you may not have the time, energy and money to do the remodeling - but realize that you can't sell for what  it is worth per se. You will have to discount it more because of the risk and hassle.

Buyers, sellers often don't think they should have to take as big of a discount as you want.  Sellers won't part with that "could be a million dollars" home in the 700s.  But the good news is this: if you do the work, you should, in most cases, have great instant equity. You won't have as much competition. (In both examples, of course, assuming that prices are flat or better, not declining.)

Also factor in the real estate market conditions:

When the market is flat such that prices are either not changing or appreciating, it is usually better for sellers, if they want to net more money, to do the repairs and staging.  Homeowners, even if you have periodically updated your home and you think it's in perfect shape, please understand that there will probably be repairs and improvements to make in order to maximize your return on the home sale. Mentally budget up to 3% of your home's value, though most likely if you haven't deferred work, it should be closer to 1 - 1.5%.

Often sellers don't want to do the work, and in many cases they don't have either the energy or finances to do it. However, when they do have the work done, it is usually greatly to their benefit.  I once had a Santa Clara listing and the seller agreed to do $7000 worth of minor staging and repairs and that brought a sales price of $20,000 more  - about three times the "investment" returned just a couple of months later.

If the market is depreciating and prices are falling, it is often better to get the home on the market quickly since the time spent on improvements will often cause a loss that is greater than the value of making the imrovements would bring.

Home selling in Silicon Valley book by Mary Pope-HandyIf you are interested in improving your net from a home sale or in paying less for a property, please contact me and we can discuss your plans and strategy. If you are thinking of becoming a Los Gatos, Saratoga or San Jose area home seller, please also see
Get the Best Deal When Selling Your Home in Silicon Valley, my book. If we meet, I'll be happy to give you a copy of it with my compliments.

Simple Rules for Landscaping to Sell Your Home

Mar. 1, 2008
Categorized in: Homes & Housing Market


We all like easy answers, preferably with a short list. That's why titles like "Five Easy Ways to Make Millions" seem to sell so well. With that in mind, let me provide a few very simple rules of thumb for staging your Silicon Valley home to sell in any real estate market. But let me warn you: I'm going to be painfully, brutally blunt. 

The first rule for "staging your home to sell" is the topic of today's post and it involves landscaping and curb appeal. The front of the house needs to look great. Seriously. If the front doesn't look wonderful (or at least really good), the buyer will never go inside to see how great your home is.  Especially now, when the majority of homes are not selling.

Here's Mary Pope-Handy's "Simple Rules for Landscaping to Sell Your Home":

  • Street view of a Los Gatos home that features a wall of juniper in front. Get rid of juniper. I'm not kidding. And ivy too, while you are at it. These two plants are hated by most buyers and tend to give them the sense of "if they've lived with that, what else have they lived with?"  There are front yards which consist of nothing but ivy and juniper. Tear it out.
  • Make sure the door(s) and windows are fully viewable and not at all obstructed from the street. This is dual purpose. First, it allows the buyer to see the home as uncrowded from the outside, and it lets a maximum of light get inside. If your bushes are growing over any part of the window, beat it back. I mean, trim it back. Mature landscaping is good. Overgrown is bad.
  • Have a healthy lawn in front. Fresh sod is nice, but a nearly weed-free, inviting patch of green will do. (In ground sprinklers required. Timers and auto drip a plus to buyers.)
  • Plant colorful flowers near the walk way and near the front door.
  • If you have a porch, make it appealing with good furniture - but not overcrowded. Think uncluttered. If it's a tiny porch, use tiny bistro-like furniture.
  • Keep garden hoses rolled up and tidy, keep walkways clear of debris, keep all the living things healthy (unless you've got moss - get rid of that living thing!).
  • Clean your windows, door, porch, exterior. A power washer is a good friend - it'll help you clear cobwebs. Make sure the door opens easily and the hardware is clean.
  • How's your mailbox? If it's tired, replace it. Ditto that for the front mat.
  • When selling, make sure to keep your garage door closed (and that it operates properly). If the driveway, walkway or sidewalk is badly cracked or damaged, consider repairing or replacing it. This is particularly true if there is any tripping hazard. (Imagine a buyer getting hurt while viewing your property - you want to eliminate this possibility.)

That's it for the exterior. Not too painful, was it? (Well, not if you didn't start with a heavy load of juniper and ivy.) If you can make your front yard approachable and welcoming (no walls of ivy, no overgrowth), it will do wonders at beckoning people to see the inside of your home too.

Making Home Improvements?
Talk to Your Realtor First!

Jun. 3, 2007
Categorized in: Homes & Housing Market


Home in Los Gatos, CASummer's just about here, and a lot of folks in Los Gatos, San Jose, Silicon Valley, and all over the country will begin some long-awaited home improvement projects now that the days are long and inclement weather is behind us for a few months. (If you are reading this post from out of state, you may not know that it virtually never rains in California in summer.)

Allow me to offer a piece of advice that I hope will make you money: before spending a lot of time or money on your home improvements, talk to your Realtor*.

You may be wondering, "But I'm not planning to sell. Why should I talk to a Realtor?"

A full time, dedicated Realtor spends a lot of time in houses, condos and townhomes, sees what helps a place to sell and what doesn't.  Usually, a good Realtor has a pulse on which home improvements will pay the most when it is time to sell in your particular market (your area, your price point).  Because agents see the impact of additions, remodels, and decor, they can help you to make choices that ultimately will benefit you.

And the best part: there's no cost to this free guidance.

Real estate professionals want you to have a relationship with them, for you to have them as "top of mind" for all your real estate questions, whether it's how much the home down the street just sold for, how the market is now, timing issues, or remodelling issues. If it has to do with homes, your agent does want to hear from you! Realtors want to be your real estate resource.

So believe me when I tell you, we're happy to do it.

So again you may be questioning this, thinking "but isn't it obvious what improvements will make the most money?"  Believe it or not, it does not seem to be intuitively obvious to everyone!

Let me give you a few examples of situations where a home improvement wasn't ideal:
   Remodelling without permits and finals, esp kitchen, baths, or electrical  
   Choosing bad colors for paint, carpet, or worse: appliances, kitchen/bath work
   Too many additions to a home, resulting in akward, dysfunctional floor plans
   Adding a pool, large patio/deck or enclosed porch when there's not enough backyard
   Putting in "easy" landscaping that isn't green enough or doesn't allow any playroom
   Overspending on "staging" (furniture, things that do not stay) but ignoring real problems 
   Overimproving for a neighborhood (putting a $150,000 kitchen into a starter home) 
   Underimproving for a neighborhood (cheap improvements in a high-end home)
   Garage conversions when there's no possibility to add a garage or even a carport

Accredited Staging Professionals have extra training in staging homes to sell.We see these things all the time. I've seen homes with blood red or crimson carpeting and tile. I have seen homes where the bedrooms were painted super dark colors (makes the room "feel small") or odd combinations like black and blue that leave the buyer wondering. I've seen homes where the kitchen cabinets were painted lime green (my parents bought it when I was a teen: it was a bargain because it was so ugly!). Once I saw a home where the kitchen cabinets and countertops were all made of mirrored glass. I've had listings with so many additions, and non-permittted ones, that you could not tell what the point was for some of the rooms. In one case, the county forced my seller to remove a room before the deal could close!

Sadly, while these improvements cost the owner money, it cost them even more money when the home was sold!

Buyers do want a roof that doesn't leak, a furnace that is safe and efficient to operate, dual paned windows, and nice floorcoverings - whether carpet or hardwood. 

A well done kitchen will add great value to a home, but a poorly done one will not.But sell a home with a roof that has deferred maintenance, a furnace that threatens to spew carbon monoxide because the heat exchanger is nearly cracked from old age and use, single paned windows in the age or high utility bills, or hardwood that needs to be refinished or carpets that need to be replaced, and you will get low offers at best.

Buyers want "light, bright and airy". So, for example, maybe instead of adding dark brown carpets and dark brown wallpaper to match (which seems to be in style this year), your agent friend will suggest adding a skylight, window, or suntunnel to a dark area of your home so that it feels more spacious.

A good Realtor will tell you: put your money into this improvement, not that one. Consider doing X, not Y. Your agent will help you to make choices that will be conducive to your eventually maximizing the value of your home as much as possible.

Sometimes, of course, you have to personalize a home no matter what it does to resale value. Sometimes there is a handicap or disability to consider, inlaws moving in permanently or some other major life circumstance which requires changes that may actually harm your market value in the long term. And that's ok: your house is first of all your home!

A $5000 patio set will not raise the value of your home $5000Generally speaking, though, homeowners have a lot of discretion in colors, landscaping, remodels. And Realtors can give you input, at no cost, that may help you tremendously.

So before you spend thousands of dollars, pick up the phone and call, or type out an email, your favorite Realtor and ask to meet and go over your ideas and plans.  We want to be your real estate resource and we want to help you to be ultra successful when you do eventually sell your home.

~~~~~~~

*What if you don't have a Realtor? There are a few ways to hire a good one.

First, ask your friends and colleagues whose judgement you trust if they have a good real estate professional.  Or you can visit open houses and look for an agent who seems knowlegeable, friendly, and not too busy or pushy. Also you can search the web for an agent in your community and do a little research on the internet to see if this person has a web presence and seems to be competant from what you see online. 

Then, no matter how you find your agent, I suggest you "Google" his or her name and see what comes up.

Finally, check the state licensing board to see if the person has been in business long and if there are any official complaints. In California, the web address is the one below, but each state has this information online: http://www2.dre.ca.gov/PublicASP/pplinfo.asp