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Yahoo Shake Up - Jun. 17, 2006

I used to get about 60% of my leads from Yahoo. For the last 4 months, I am getting nothing.  I just went to do a search on Yahoo for St. Louis City Homes and did not find my website. I gave up after looking at the first 100.  However, when I did a search on Yahoo for my specific web address, it went right to it. Any thoughts. Thanks in advance. 

Ronald Gorman

>>>>>>>>>>>>>>>>>>>>>>>>>>>>>>>>>>>>>>>>>>>>>>>>>>>>>>>>>>>>>>>>>

Yahoo has had a major shake up in the past few months. Many, many agent sites have disappeared from the results. I was #1 for a couple of years for "milwaukee real estate" and now I'm suddenly nowhere to be found. My main competing site is another Advanced Access site that is not nearly as customized as my site, with much less content and offerings. I can't figure out why Yahoo likes his site better than mine. Mine has been around a lot longer and has a lot more unique content. 

Another site that ranks high is a local agent's page that is simply the provided "agent page," from our company website, mixed with an old Z57 site. There is no logic to it at all. 

Yahoo seems to be prefering very simple HTML or basic sites. I rank high on Google and MSN for the same keyword phrase, so for Yahoo to dump me makes no sense either. 

It's probably Yahoo and not you. I would work on getting better results in Google, because the results that yahoo is spitting out (not just for real estate) is going to frustrate people and they will use other search engines. 

Kristin Noll

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