Not everyone out there would agree with this point of view and I'm one of them. As a new real estate agent it will take you substantial time and energy to "build your brand" online and to generate sufficient volumes of qualified visitors to complete your online registration forms and become legitimate prospects.

HomeGain's BuyerLink product is NOT tied to your commissions and does deliver geo-targeted buyer "prospects" to your IDX-enabled website. You still have to do the work-- managing those internet visitors into prospects, establishing an online relationship with them, converting that online relationship into a more personal one over time as the Buyer prospect becomes comfortable with you, and ultimately generating a transaction.

I speak with agents daily that swear the opportunities they receive from this service are worth far more than the cost to secure them and wish only that we had MORE internet visitors in the towns where they conduct business. The picture painted for you about "lead generators" as leaches (sic) is painted with a pretty broad brush and a fairly opaque coloring. It may well be the opinion of some respondents but don't make the mistake of believing it's the real estate gospel. As always, determine what works for you!

Chris Hendricks