May. 21, 2009 - AE Education in your Inbox: A Resource List
Many AEs have told me they don't "have time for social media".
"When am supposed to Tweet?", they ask. "And keep up a Facebook page? and write a blog? You gotta be kidding, Lindenau!"
Well, look--I do understand. But my answer is, listen up! You don't have time NOT to use the social media tools. Every one of us has to keep running behind the Technology Bus, and it really is our job to catch it now and then. I've found the best way to do this is to use networking tools--they are the greatest source of immediate information you can find, and they are free.
One of the best places to start is the blog. There are many of your peers out there just sharing away, giving you gifts of information--yours for the effort of finding the bloggers you like, and signing up for their RSS feeds. That way, when they speak, their wisdom appears in your email box, immediately. No waiting for a magazine to show up or a meeting to be held: the information is on your desk within minutes.
Obviously, the big challenge of today's information stream is to eliminate all the unnecessary information. In this case, find one or two bloggers who inspire and inform you about association management, and subscribe to them. They won't all be from Realtor AEs either--check out other associations and Chamber of Commerce execs: they can bring us new, adoptable ideas.
Here are a few of the association management specialty blogs you might consider:
I’ve starred the ones I like the best: Mine is a personal response based on the activity level and the amount of inspiration I gain from the blogger. Make your own list, add to it, and subscribe to the regular inputs, either with an RSS feed or by email.
A behind the scenes look at organized real estate--what works in an association, what doesn't, and what a long time AE sees as challenges facing the industry from the viewpoint of its professional organization.
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