Capitalizing on technology as a Realtor
Blog by Jim Paulson, CRS, EPRO, GRI
Idaho
I am a self professed "capitalist pig" so when I started realizing how today's technology tools can make me more money, I figured I needed to continuously keep learning more to make more. Let's share ideas to help each other and our industry! SubscribeRecent CommentsJim, the overall goal of strong authentication for... Real estate information security is a big part of... Archive |
Jul. 23, 2008
Tagged with: boise real estate, epro, idaho real estate, idahomlstourscom, jim paulson, progressive realty corp, real estate trainer
As the Chairman of the New Technology Committee for the Intermountain MLS, I encourage you all to actively participate in this blog and forum. Our association is currently adopting lots of new software and tools for it's members so I would love to get feedback from people that may be ahead of us in some aspects while I help others catch up to where we are. For example, we are currently in various phases of implementation regarding:
The most immediate need for us is the security of our MLS data so I will make that my very next post! Please provide feedback and any sparks of brilliance you may be wiling to share as well on these and other topics that pertain to using technology to buy/sell real estate more effectively.
Sincerely, Jim Paulson, CRS, GRI, e-Pro; Owner/broker Progressive Realty
User Comments
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1. RE: Open forum for Real Estate Technology ideas
First, there's the front door: login authentication - everyone knows where the front door is and how to go through it to get to the data. Two-factor authentication of some type - combined with robust reporting - is key. No security is perfect - it's always a balance of security and convenience; risk, cost, and effort.
Second, there's the back door: data distribution - if the front door is locked up tight but information is flying out the back door, out of control, that's a problem! Everyone knows about this door too, but it's very challenging to address the security of this door - it's not just a technical endeavor but involves policy and contracts as the starting point. I believe that the economic downturn and the resulting rush to syndicate listings has resulted in poor industry-wide strategy in this area. As a broker friend once said to me incredulously, "This is organized real estate?"
Third is the window: hacking - no one ever expects someone to break in through the window, but it happens in our industry - a lot. That keeps me on the road performing security assessments and otherwise helping organizations out - but it's always easier to deal with the issues before there has been an incident. I wish more folks would call to get help with security before the animals were out of the barn...