As we said yesterday, summer will be a hot time for buyers and the real estate agents who serve them.  Many buyers will come to you with great interest in buying a home - but at the same time lulled in into the belief they have an unlimited amount of time to capitalize on the current market. 

It's our job to create a sense of urgency. If there's one thing consumers hate, it's to lose out on a deal. And 2009 is about the best deal buyers have seen in a long time - maybe ever. Let me share a little secret: most consumers don't know there's a time limit on the tax credit. They may not see that mortgage rates, historically low for a minute are already moving up.  In some markets, there is a even bidding war on homes. 

So remember this phrase: Time is running out. I love that phrase because it gets people's attention and makes their inner buying alarm go off - and best of all, it gets the phone ringing.

Bob Corcoran

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