I am often asked by real estate agents to review their MySpace profiles to try and figure out why it's not bringing in any business.  I sit down with my coffee and get ready to take notes, and sometimes I am just AMAZED at what I find on some of them!

I understand MySpace is a social networking site, but there needs to be a line drawn in the sand and you really shouldn't cross over it. 

Let's learn by example.  If you were looking for a good doctor and you were browsing webpages, would it impress you if the doctor showed himself/herself out drinking with buddies?  Pictured in their unmentionables?  Using profanity?  My guess is, no.

It's important to understand that if you are using MySpace to generate business, you should keep your profile business-like.  You probably wouldn't put your friends and broadcast what you did Saturday night on your website, so maybe its best not to do it on your MySpace page either.  Start a second personal one to network with your friends.  If your friends do post to your MySpace profile, ask them to keep it professional.  If they don't get the point, send them a message saying "Hey, I've had to create another MySpace page for my personal use, so visit my new one at ______________ . 

Lastly, review someone's profile in detail before adding them as a friend.  Having "friends" who are either in the same line of business, or have used your business, is better than having random people listed.

Okay, let's go clean off those pages now!